55% of Americans think brands should stop Facebook ads

2021-10-13

Fifty-five percent of US consumers said last week that brands shouldn't advertise on Facebook, according to a survey by Ad Age and The Harris Poll, which raised the question following the platform's mass outage and revelations from whistleblower Frances Haugen. In addition, 78% say brands should be worried about their ads being next to negative content and 54% associate a brand with the content their ads are served next to on websites and social media.

Full story:

ABA SmartBrief

Non-alcoholic beverage industry news

Designed specifically for non-alcoholic beverage industry professionals, ABA SmartBrief is a FREE, daily e-mail news briefing. It provides the latest news and information on the non-alcoholic beverage industry.