NRF: Families to spend record $37.1B on back-to-school

2021-07-21

Back-to-school spending will reach a new record this year, with families with school-age children expected to spend a total of $37.1 billion, up from $33.9 billion last year, according to NRF's annual survey conducted with Prosper Insights & Analytics. Families shopping for kids in kindergarten through high school will spend $848.90 on average, the survey found.

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