Q&A: Why DEI is top of mind for Sephora's CMO

2021-12-08

Sephora Chief Marketing Officer Deborah Yeh has led many of the beauty retailer's diversity, equity and inclusion initiatives -- an area Yeh sees as an opportunity to win loyal customers. She talks about Sephora's incubator, which is mentoring business owners of color and helping some get their products into the retailer's stores, along with such efforts as making diversity hiring a priority so stores better reflect the communities they serve.

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