August 9, 2021
Wind Energy SmartBrief
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Top Stories
Everyone knows the "why" behind the energy transition; now it's time to focus on the "how" and part of that process will require getting businesses to focus on bringing a greater purpose and value to society instead of just profit, writes Wood CEO Robin Watson. Watson discusses how the Sustainable Development Goals can help bridge that gap, as well as his thoughts on accelerating the energy transition.
Full Story: BRINK (8/9) 
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One major obstacle standing in the way of the Biden administration achieving its goal of 30GW of offshore wind by 2030 is the immaturity of the US supply chain, according to this report from Lium. The report suggests the hundreds of companies that are part of the US supply chain are capable of ramping up quickly enough to meet the goal and seize the $200 billion opportunity offshore wind represents.
Full Story: Lium (8/9) 
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Green hydrogen is extremely versatile and can accelerate the energy transition in a variety of ways, including being co-located with renewables to store excess output and to eventually power fuel cell electric vehicles, says Ankica Kovac of the University of Zagreb in Croatia. In this interview, Kovac discusses the evolution of the green hydrogen economy and Croatia's work building a market for the energy source.
Full Story: PV Magazine (Germany) (8/7) 
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American Electric Power and Sempra have entered the fray of institutions offering sustainable finance mechanisms, both having recently launched Sustainable Finance Frameworks. The companies' SFFs will serve as vehicles for issuing bonds, loans and other tools focused on propelling investments in clean energy and the energy transition.
Full Story: Renewable Energy World (8/9) 
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Companies that import polysilicon and other products from Xinjiang, China, are shifting away from the region fast in anticipation of the Uyghur Forced Labor Prevention Act, which passed the Senate last month and will likely move with ease through the House of Representatives. "We have been very public in pushing companies to move out of Xinjiang to areas where all products coming into the US can be independently audited by third parties," said John Smirnow of the Solar Energy Industries Association.
Full Story: The Wall Street Journal (8/9) 
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Policy Watch
The Bureau of Land Management is taking steps to advance the review process for three projects set for the Desert Renewable Energy Conservation Plan area. The projects total 1,365 megawatts and feature a combination of solar and energy storage components. "Clean energy, including solar projects like these in California, will help communities across the country be part of the climate solution while creating good-paying union jobs," said Interior Secretary Deb Haaland.
Full Story: Solar Power World (8/9) 
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What stands in the way of elevated CX?
To create customer experiences that give brands a competitive edge, nearly three out of four marketing leaders surveyed in a Deloitte-commissioned study said they need better analytics and AI. Find out how 400+ B2B and B2C companies are surmounting these challenges to drive growth. Download Deloitte Digital’s infographic
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Economy, Energy & Trends
Startups are competing to offer charging for electric vehicles across the US, according to an analysis by BloombergNEF. ChargePoint has the most public chargers available with a market share of 42% of the nearly 100,000 charging points in the US, but Tesla has a market share of 55% for fast and ultrafast chargers.
Full Story: Fortune (tiered subscription model) (8/4) 
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Looking at the structure of electrical cooperatives serving broad swathes of rural America, it's easy to see why they've been slow to embrace clean energy. Unlike investor-owned utilities, co-ops don't qualify for renewable energy tax credits and can't generate equity. Shuttering coal-burning power plants can also be damaging to local economies, said Guzman Energy CEO Chris Riley.
Full Story: The Wall Street Journal (8/8) 
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Operations & Maintenance
Thermoplastic resin composites increase blade recyclability while slashing production time and costs, but they also attract lightning. To mitigate that problem, a National Renewable Energy Laboratory team led by Robynne Murray and in collaboration with General Electric and LM Wind Power proved a thermal welding process they developed can help defend against lightning strikes.
Full Story: CleanTechnica (8/7) 
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Siemens Gamesa and GRI Renewables Industries are separately investing in projects to expand their offshore wind manufacturing capabilities in the UK. Siemens Gamesa will expand a blade manufacturing site while GRI is planning a new tower factory, both in the Hull, England, area.
Full Story: Reuters (8/9) 
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Tech Frontier
Follow The Money
Sovereign wealth funds control nearly $8 trillion in assets and are among the world's largest investors, positioning this segment to become a powerful force in driving companies to adopt environmental, social and governance criteria. Data analyzed by Reuters, however, shows SWFs are moving slowly, and continue to underinvest in renewables compared to oil and gas.
Full Story: Reuters (8/9) 
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ICYMI
Serenity Now!
Some companies in Japan are helping eager relatives share the joy of welcoming new babies in a pandemic-safe way. Parents can send cuddly bags of rice in their baby's exact weight and length, complete with a picture of the infant's face, to relatives who want a hands-on experience.
Full Story: The Guardian (London) (8/8) 
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RESB Playlist
There is a RESB playlist on Spotify to keep track of all the songs listed in this space. Enjoy!
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The RESB Team
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If you like RESB, hate RESB or want to submit a story, shoot us an email. Yes, we actually read them.

Sean McMahon - Sean.McMahon@futurenet.com
Karen Kantor - Karen.Kantor@futurenet.com
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We are cups, constantly and quietly being filled. The trick is knowing how to tip ourselves over and let the beautiful stuff out.
Ray Bradbury,
writer, screenwriter
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