This is a paid advertisement for SmartBrief readers.
The content does not necessarily reflect the view of SmartBrief or its Association partners.
TRADITION ISN’T A STRATEGY.
Market cap weighting has been around since the S&P 500 was created in 1957. But who says it’s the best way to weight the index? Market cap can overreact to sentiment and fear. Revenue doesn’t distort reality. In fact, it can be a true indicator of a company’s long-term success. Challenge old thinking.
Discover Oppenheimer Revenue Weighted ETFs.
CHALLENGE YESTERDAY. CHALLENGE THE INDEX.
Sharon French, Head of Beta Solutions, explains why revenue can be a better indicator of performance than market cap.
Carefully consider fund investment objectives, risks, charges and expenses. Visit oppenheimerfunds.com or call your advisor for a prospectus with this and other fund information. Read it carefully before investing.
The alternate weighting approach employed by the Funds (i.e., using revenues as a weighting measure), while designed to enhance potential returns, may not produce the desired results. Because the Funds are rebalanced quarterly, the Funds may experience portfolio turnover in excess of 100%. The greater the portfolio turnover, the greater the transaction costs to the Funds, which could have an adverse effect on a Fund’s performance. There is no guarantee that the issuers of stocks will declare dividends in the future, or that dividends will remain at their current levels or increase over time.
About this email: SmartBrief will
occasionally send emails from our business partners promoting
products and services likely to be of interest and relevance to our
readers. The content of these messages does not necessarily reflect
the view of SmartBrief or its Association partners. If you do not
want to receive these emails from SmartBrief, you can unsubscribe
from them by
Mailing Address: SmartBrief, Inc.®, 555 11th ST NW, Suite 600, Washington, DC 20004