GMAC launches "Think Like an Entrepreneur" competition for US undergraduates | GMASS Webinar: How to use marketing messages for every stage of the candidate journey | What does Google seek in its MBA hires?
February 8, 2019
Quick Clips
Topical news for the graduate management education community
Top Story
Analysis shows gains at top-tier business schools
Analysis shows gains at top-tier business schools
While business schools ranked outside the top 20 are seeing a decline in applications, top programs hold 57% of the MBA enrollment market share this year, up from 41% in 1995, an analysis finds. Market share of MBA enrollment dipped during that period from 37% to 22% for schools ranked below the top 50.
Poets & Quants (2/4) 
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That's GMAC
GMAC launches "Think Like an Entrepreneur" competition for US undergraduates
GMAC recently announced the "Think Like an Entrepreneur" initiative -- encouraging undergraduate students in the US to solve a social issue while motivating others to join their effort. Learn more about the potential of using business as a force for good.
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GMASS Webinar: How to use marketing messages for every stage of the candidate journey
Join us Tuesday, Feb. 26 at 11:30 a.m. ET, and learn how to develop effective campaigns with strategic content and calls-to-action that nurture and move candidates to apply! Led by two EAB enrollment marketing experts, this hourlong webinar will dive into how to elevate your communication from basic personalization to true relevance. Register now.
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Management Education
What does Google seek in its MBA hires?
Abhinav Iyer, a member of the class of 2019 at Michigan State University's Eli Broad College of Business, says he was able to secure an internship and finally a position at Google by working with an alumnus mentor at the company. Google officials say the qualities they seek in MBA hires include the ability to learn quickly, someone who is a cultural fit and has good leadership skills.
Poets & Quants (2/3) 
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MBA program blends business, sustainable real estate
Tulane University has created the first MBA degree in the US that blends business and sustainable real estate. The program is designed to teach students "to analyze the implications of technology, environmental changes and urbanization to better understand how political, ecological and cultural forces impact real estate development," said Casius Pealer, director of Sustainable Real Estate Development and Shane Professor of Practice at the Tulane School of Architecture.
GlobeSt (2/4) 
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Study finds continued pay gaps for MBA grads
Overall, MBA graduates, regardless of gender or race, can expect a 63% increase in salary after graduation, according to a recent study released by the Forte Foundation. However, women and people of color are still paid less than their white male counterparts and report lower job satisfaction.
The Wall Street Journal (tiered subscription model) (2/6),  CNBC (2/4) 
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Higher Education
Lawmakers work to reauthorize Higher Education Act
Lawmakers work to reauthorize Higher Education Act
Alexander (Zach Gibson/Getty Images)
Sen. Lamar Alexander, R-Tenn., is working with Sen. Patty Murray, D-Wash., and other members of the Senate Health, Education, Labor and Pensions Committee to reauthorize the Higher Education Act before the end of the year. Alexander has outlined priorities such as simplifying the Free Application for Federal Student Aid, creating more accountability for colleges and reforming federal student loans.
U.S. News & World Report (2/4),  The Chronicle of Higher Education (free content) (2/4) 
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Education Dept. appointment rescinded
Education Dept. appointment rescinded
(Alex Wong/Getty Images)
The White House has rescinded its appointment of Phil Rosenfelt, the US Education Department's deputy general counsel, to serve as the department's acting inspector general after congressional Democrats complained that the watchdog aspect of the job would be compromised. The move to replace Acting Inspector General Sandra Bruce comes after Bruce opened an investigation into the department's move to reinstate a controversial college accrediting agency.
The Washington Post (tiered subscription model) (2/1),  NBC News (2/1) 
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How are business schools keeping up with change?
More business schools are leveraging technology to offer new student experiences such as online and blended courses in real time, says Tim Mescon, vice president of the Association to Advance Collegiate Schools of Business. In this podcast, Mescon also notes that schools are revising their curricula to address changing values around sustainability and other issues.
BusinessBecause (1/31) 
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Data: International student applications decline
New enrollment among international students at US graduate schools has declined for the second year, falling 1% between fall 2018 and fall 2017, mirroring a 1% drop the year before, according to the Council of Graduate Schools. The data show that while first-time enrollment in doctorate programs ticked up 3%, master's degree enrollment dropped 2%.
MarketWatch (2/7),  Inside Higher Ed (2/11) 
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Perhaps there has been, at some point in history, some great power whose elevation was exempt from the violent exploitation of other human bodies. If there has been, I have yet to discover it.
Ta-Nehisi Coates,
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