Lindsey Boyd and her business partner founded The Laundress in 2004 and have grown the brand into a global leader in the sustainable laundry and cleaning products segment, up until its acquisition by Unilever in 2019. Boyd's ingredients for building a trusted and beloved brand include purpose, honesty, products with a mission and customer-centricity.
When marketing yourself on LinkedIn, don't send connection requests to people who don't know you or blatantly sell your products or services in your requests, according to content marketer Sahail Ashraf. "If you're serious about using LinkedIn to help you build your business, do not spam people and do not annoy them," he says.
Bath & Body Works fans lined up at stores and filled online carts, as the brand kicked off its annual Candle Day sale earlier this month. The L Brands-owned retailer reported a 20% sales jump this year, booking $3.7 billion in revenue by the end of October, as pandemic-year shoppers flocked to the brand's soaps, hand sanitizers and scented candles.
Hy-Vee is helping more local items reach the shelves of its 275 stores, hosting a series of summits through 2021 that will allow suppliers a chance to pitch their products to the grocer. Applications are now being accepted for the quarterly "Best of Local Brands" virtual showcases, with the initial event set for Feb. 10 to 12 and others scheduled for each quarter of the year.
Check out full-time job and internship opportunities with a variety of retailers. These listings are featured as part of NRF Foundation All Access, designed to connect undergraduates to careers in the retail industry. See the jobs.
Throughout the fall, NRF Foundation virtual programming focused on how to build extraordinary careers with insights from the people who power retail. Catch up with on-demand videos featuring conversations with leaders from The Home Depot, PetSmart, P&G and more. Watch now.