July 23, 2021
Wine & Spirits SmartBrief
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Top Wine & Spirits News
Q&A: Cameron Diaz, Katherine Power on launching Avaline
Power and Diaz (Donato Sardella/Getty Images)
Actor Cameron Diaz and businesswoman Katherine Power, friends who introduced their vegan wine brand Avaline last year and watched it earn $9.5 million in a funding round in May, talk about launching their brand during a pandemic, setting goals for the company and taking part in an industry where female founders are few and far between. "[W]e felt like being women was just a really great opportunity because we were speaking to our consumer, who is largely female," Diaz said.
Full Story: The Wall Street Journal (7/23) 
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Heineken setting up sustainable bar at UK auto race
Heineken is introducing an eco-conscious bar, fully powered by renewable energy, at the 2021 Heineken London E-Prix race this weekend. Features of the bar include tables built from reclaimed wood, a counter made from recycled Heineken crates and a faster-cooling refrigerator, and the entire bar is designed to pack into two reusable shipping containers so that it can be moved easily from event to event.
Full Story: Campaign UK (tiered subscription model) (7/23) 
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Trailblazing Santa Cruz winemaker Randall Grahm, who sold his Bonny Doon Vineyard brand last year, is collaborating with E. & J. Gallo on a wine collection labeled The Language of Yes, with the partners united in their goal of creating "truly original wines in the New World," Grahm said. The collection, made largely from Rhone grape varieties, is expected to launch in August with a rose made from tibouren and cinsault grapes and continue with a grenache and a syrah in the fall.
Full Story: Wine Spectator (7/21) 
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Cacti, the agave-infused hard seltzer line launched by rapper Travis Scott this year, is an official sponsor of this weekend's Rolling Loud hip-hop festival in Miami, which features Scott as the headliner. Out-of-home ads for the brand proclaim that Cacti is the seltzer "made for Rolling Loud."
Full Story: Adweek (7/22) 
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Groceryshop: Get Tickets Now!
Register for Groceryshop (Sept.19-22, 2021) where 2,500+ industry leaders will gather for grocery's first big comeback event. Senior executives from Kroger, Kellogg's, Walmart, Amazon, DoorDash, Google, Pepsico, and more will take the stage.
Industry trends
This past winter's heavy frosts combined with overall rising temperatures and other effects of changing weather patterns are leading Burgundy's winemakers to work together and focus on cultivating older vines, which seem to survive better in extreme weather, said Maison Joseph Drouhin, president of the Bourgogne Wine Board. He added that the wine industry organization is also providing research funds for crossbreeding Burgundy's ancient varietals with pinot noir and chardonnay to see how these new varieties fare.
Full Story: The Washington Post (tiered subscription model) (7/23) 
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SmartBrief Originals
Most Clicked: Take a look at this week's hottest food and beverage industry stories with SmartBrief's Top 10 list.
The Fresh Market's initial public offering filing and Nestle Toll House's fall lineup of cookie dough and baking mixes attracted SmartBrief's food and beverage readers this week. ALDI's small-format design and new CPG products from Kellogg and Pringles also ranked high with readers.
Full Story: SmartBrief/Food & Travel (7/23) 
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Leadership & Logistics
COVID-19 is just one example of how health and wellness have become paramount concerns for CEOs, not just for their personal health but also for every category of stakeholder, according to this Deloitte analysis that covers leaders such as WNBA Commissioner Cathy Engelbert, Starbucks CEO Kevin Johnson and Kohl's CEO Michelle Gass. "Investing in health may take various forms, such as support for working parents, new norms for well-being and collaboration, enhanced tools for virtual work, more community engagement, new private-public sector partnerships, and more," the authors write.
Full Story: Deloitte (7/9) 
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A customer-first approach will help companies survive this disruptive period of rebounding demand, labor shortages and other challenges, says Ingredion CEO Jim Zallie. "We look at the latest trends and connect those ideas to our customers, because our customer brand proposition is to 'be what's next,'" he says.
Full Story: Chief Executive (7/21) 
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They teach you there's a boundary line to music. But, man, there's no boundary line to art.
Charlie Parker,
jazz saxophonist, band leader, composer
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