April 20, 2021
TWICE SmartBrief
The Business of Consumer ElectronicsSIGN UP ⋅   SHARE
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Top News
PowerHouse Alliance Announces Partnership With Azione Unlimited
The PowerHouse Alliance announces a unique partnership with Azione Unlimited, The Smart Home Association™. This new partnership creates unparalleled opportunities for connection and business growth between Azione dealer members and the PowerHouse Alliance distributor members.
Full Story: TWICE (4/20) 
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Bring The Theater Home
There has never been a better time to offer home theater install services. Explore KEF's THX-Certified Extreme Theater In-Wall and In-Ceiling speakers and subwoofers. Our team of experts are ready to help you design and build the perfect system. Learn more.
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Industry
ProSource Members Gain Access To Onkyo Electronics
Premium Audio Company has announced that it will expand its partnership with the ProSource buying group to include Onkyo Electronics, effective immediately. The move allows ProSource members to have access to Onkyo, Pioneer, Pioneer Elite, and Integra electronics.
Full Story: TWICE (4/19) 
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Capture your products in the best light
Learn about the customizable ecommerce/retail photography packages available to promote your products in the most compelling way. Also included is a case study on the importance of content creation for ecommerce, a showcase of how brands are leveraging content for their retail strategy and some of the latest digital signage displays on the market. Read the guide.
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Awards
Nominate Your CE Products Today For The 2021 TWICE VIP Awards
TWICE is proud to once again hold its annual VIP Awards. The eighth edition of the awards will celebrate the best features, design and value that new products are bringing to consumers. The entry deadline is June 10, 2021 by 11:59 p.m. Pacific Time. As the only awards voted on exclusively by consumer tech retailers and distributors, winning a TWICE VIP Award demonstrates your device has what it takes to resonate with consumers and succeed on the shelves. Going home with a VIP Award signifies the top dealers genuinely value what you're delivering, with participation in the program ensuring you're seen by the most important people in the industry.
Full Story: TWICE (4/12) 
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Free eBooks and Resources
Free eBooks and resources brought to you by our partners
Trade Shows
AVNetwork Launches AV3 Event With AVIXA And AVNation
In these uncertain times, we can find ourselves asking "What's next for pro AV?" AVNation, AVNetwork, and AVIXA are seeking to answer that question with AV3, a new event to be held on Thursday, June 17. The single-day virtual experience--powered by Systems Contractor News--will encapsulate relevant topics like how AV can help teachers and students return to the classroom, how work-from-life impacts pro AV, and the best techniques for live streaming. In addition, the exhibit hall will feature a summer showcase of new products that you won't find anywhere else.
Full Story: TWICE (4/19) 
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Smartphone
Samsung Galaxy S20 FE vs Galaxy S20: What's different?
The Samsung Galaxy S20 FE is a big change of pace for Samsung, as it looks to deliver a flagship-like experience for $300 less than the regular Galaxy S20. So what's the catch? That's the best part - there's not that many trade-offs between the two Samsung phones.
Full Story: Tom's Guide (4/19) 
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Top Retailer Reports
Now Available - 2020 TWICE Retailer Reports
In a time when consumer focus is less on devices and more on the content those devices deliver, how have major consumer electronics retailers and e-tailers fared? Find out by purchasing the latest editions of TWICE's annual Retail Reports, produced in partnership with Senex, an industry research and analysis firm.
Full Story: TWICE (1/7) 
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In Case You Missed It
Independent Retailers Engage At Las Vegas Market Live Event
From April 12-14, Nationwide's Furniture & Bedding and PrimeMedia teams were on the ground at Las Vegas Market, producing over 40 videos that featured conversations with dozens of key vendor partners who delivered the latest updates and product demonstrations.
Full Story: TWICE (4/19) 
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Christopher Morley,
writer, editor, journalist
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