April 22, 2021
SCTE SmartBrief
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Today's Cable Buzz
WarnerMedia earned $8.5 billion in revenue during the first quarter, an increase of 9.8% from the same period during 2020, an AT&T earnings report showed. HBO and HBO Max were major factors, as subscription revenues climbed 12.6% to $3.8 billion.
Full Story: The Hollywood Reporter (4/22) 
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Wireless & Broadband
NI: Wi-Fi 7 faces need for upgraded testing gear
(Pixabay)
Test and measurement equipment issues are among the most challenging of barriers to the development and adoption of Wi-Fi 7, a pair of National Instrument executives maintain. Wi-Fi 7 will support 320 MHz transmissions, twice as much as Wi-Fi 6, but the NI executives note that testing gear has not been improved in 20 years.
Full Story: RCR Wireless News (4/19) 
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The coronavirus pandemic has been a key factor in driving adoption for internet of things technology in 65% of cities worldwide, ESI ThoughtLab found in a recent study. ESI's survey also revealed that artificial intelligence and the use of biometric data are among the main technologies cities have implemented or plan to adopt.
Full Story: RFID Journal (4/19) 
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Trends in Technology
The latest model of Apple's 4K TV uses an A12 Bionic chip to support video running at 60 frames per second as well as improved graphics, color and audio. Apple plans to make the device, which also features a redesigned Siri remote, available at the end of April.
Full Story: TV Tech (4/20),  Tom's Guide (4/21) 
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IP Download
Several tech giants, including Google, Amazon and Apple, are partnering on Project Connect Home over IP (CHIP), an open-ended software initiative that aims to streamline the integration of smart home products from different manufacturers. Devices that support CHIP are expected to roll out this year.
Full Story: Lifewire (4/20) 
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Digital Trends
Netflix disappoints in Q1 with 4M new accounts
(Pixabay)
Netflix only added about 4 million subscribers in the quarter that ended March 31, the streaming giant's weakest gain in the last eight years. Revenues rose by 24%, but the company failed to meet its own or investors' expectations, and shares fell 10% on April 20.
Full Story: Next TV/Broadcasting+Cable (4/20),  BNN Bloomberg (Canada) (4/20) 
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The largest slice, at 20%, of digital ad budgets is now taken up by native options such as influencers and paid branded content, surpassing display, paid social, video and other formats, according to an Advertiser Perceptions study. In addition, ad executives say e-commerce and connected and over-the-top TV are the most important formats for 2021, followed by video, influencers and paid social.
Full Story: MediaPost Communications (free registration) (4/21) 
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SCTE•ISBE News
Gain Confidence in Device Capabilities with Kyrio®
No matter what your Wi-Fi 6 testing goals are, now is the perfect time to consider utilizing a test house facility like Kyrio's. When evaluating a test house, it's important to know about the tests that should be completed to thoroughly vet any Wi-Fi 6 device and what those tests will explain once completed. Learn more.
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Call for nominations is now open for the Class of 2021 Cable TV Pioneers
The Cable TV Pioneers is now accepting nominations for the Class of 2021. The nomination application is available online at CableTVPioneers.com. The application period will end April 30, 2021. Learn more about how to nominate a colleague or become a member here.
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Today I have grown taller from walking with the trees.
Karle Wilson Baker,
poet, writer
April 22 is Earth Day
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About SCTE
SCTE/ISBE SCTE is envisioning the future of connectivity, today. Through technological leadership and innovation, SCTE has served as the applied science leader for the cable telecommunication industry for more than five decades. As a not for profit, member organization, SCTE moves member companies forward through continuous training for the workforce of tomorrow and by putting leaders into the conversations that matter. SCTE is the force behind the annual SCTE Cable-Tec Expo®, the largest cable telecommunications and technology tradeshow in the Americas. SCTE is a subsidiary of CableLabs®. Visit scte.org.
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