Wendy's partners with Pandora for personalized playlists | Wingstop sees potential for big returns on digital investment | Square for Restaurants adds features for Postmates, DoorDash
June 11, 2019
Restaurant Technology SmartBrief
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On the Front Burner
Wendy's partners with Pandora for personalized playlists
Pandora has created playlists in five different musical genres for Wendy's, to give the chain's thousands of US eateries options for music that caters to local tastes. The company uses data on location and demographics to compile the playlists, which are expected to be up and running in more than 4,000 locations by year's end.
PSFK (6/4) 
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Dig into Facebook’s Restaurant Trend Report
Hungry for the latest trends and insights impacting the restaurants industry? Download Facebook's Restaurant Trends Report to learn how to meet expectations of today's mobile audiences, deliver lively brand storytelling, and empower community by finding new ways to connect with your diners.
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The Connected Restaurant
Wingstop sees potential for big returns on digital investment
Wingstop is continuing to invest in technology to boost digital sales and stay competitive against bigger players, CEO Charles Morrison said. "Because a digital transaction tends to have almost a $5 higher average ticket, [it's] more profitable for our franchisees, which means better return on investment."
CNBC (6/3) 
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Square for Restaurants adds features for Postmates, DoorDash
Square is launching new features for Square for Restaurants that will let eateries integrate the point-of-sale system with delivery services including Postmates and DoorDash. The system is designed to help restaurants build their delivery sales more efficiently and seamlessly.
ZDNet (6/6) 
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Tech Talk
Will 5G, blockchain reshape restaurants?
Blockchain and 5G are two technologies with the potential to continue to transform restaurants, industry experts said. Blockchain has the potential to vastly improve food traceability, Paul Chang of IBM Food Trust said during a panel at the National Restaurant Association Show, and 5G promises to speed a myriad of digital functions that will lead to improvements in tracking and automation, AT&T's Jay Melone said.
Restaurant Dive (6/6) 
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Cybersecurity Update
What factors into cybersecurity spending?
There's no reliable benchmark for assessing organizational cybersecurity and corresponding spend, so make such estimations in a holistic way that considers all risk factors and the threat to "enterprise objectives," Norman Marks writes. Organizations "rarely have the funds to spend on every source of risk -- so they have to make intelligent and informed decisions," he argues.
CMSWire (6/6) 
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Startup Spotlight
Grow-NY competition seeks food startups
In a bid to entice agricultural innovation in its upstate region, New York has joined forces with Cornell University to launch a $3 million business competition dubbed Grow-NY. Finalists will pitch their food or agriculture business plans at a November summit, with seven winners splitting the prize winnings.
Business Journal News Network (Syracuse, N.Y.) (6/3) 
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Edible Innovation
Salvage Food turns brewery waste into vinegar
Salvage Food in Chicago makes vinegar from brewery waste and hopes to one day expand its operations to include leftovers from winemaking as well. The startup partners with breweries to turn cider and beer left over in the tanks or transferring lines as well as faulty bottles into vinegar, including a balsamic-style vinegar.
Chicago Tribune (tiered subscription model) (6/5) 
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It can be very expensive to try to convince the markets you are right.
Ed Seykota,
system trading pioneer
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