Study: Highest CEO turnover rate since 2008 recorded in 2018 | Coca-Cola's Quincey builds on "total beverage strategy" | Twitter's Personette talks brand safety, new partnerships
January 18, 2019
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Study: Highest CEO turnover rate since 2008 recorded in 2018
Study: Highest CEO turnover rate since 2008 recorded in 2018
A Challenger, Gray & Christmas study revealed that 1,452 CEOs left their positions in 2018, the highest number since 2008 and a 25.2% increase from 2017. Vice President of Challenger, Gray & Christmas Andrew Challenger credits the spike in turnover to economic uncertainty and increased scrutiny of ethical behavior of executives by the public and media.
PRSAY (1/17) 
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PR In the News
Coca-Cola's Quincey builds on "total beverage strategy"
Coca-Cola's Quincey builds on "total beverage strategy"
(George Frey/Getty Images)
Since taking charge of Coca-Cola in 2017, CEO James Quincey has introduced a "total beverage strategy," which involved implementing a value over volume focus and developing new brands all the while ensuring growth is the leading motive behind any changes. Coca-Cola has also streamlined its product testing to provide quicker go-to-market timelines and increased the flexibility of the core Coca-Cola brand.
Marketing Week (UK) (free content) (1/17) 
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Twitter's Personette talks brand safety, new partnerships
Twitter's Personette talks brand safety, new partnerships
Qualification for the Women's World Cup, one of Twitter's video partners. (Trond Tandberg/Getty Images)
Sarah Personette, vice president of global client solutions at Twitter, says that video advertisers produce 50% of the company's revenue and that brand safety drives many innovations and initiatives. She also touts new video partners that Twitter has secured, including the Women's World Cup, the PGA and BuzzFeed.
AdExchanger (1/17) 
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Finance Section News Friday
Commentary: What will be the cost if the shutdown continues?
US markets have been relatively untroubled by the partial government shutdown, having gained 4% overall since it began, and taxpayers have been told the Internal Revenue Service will likely issue their refunds, writes Ben Walsh. However, the White House has doubled its estimate of the possible effect on GDP and experts including JPMorgan Chase CEO Jamie Dimon have issued warnings on that aspect, while Walsh points out the airline industry could be particularly affected if the impasse continues.
Barron's (free content) (1/17) 
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US posts surprise drop in initial unemployment claims
First-time jobless claims fell 3,000 last week to a seasonally adjusted 213,000, the US Labor Department said. Economists surveyed by Reuters had expected an increase to 220,000.
Reuters (1/17) 
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Fed study: Student debt hinders homebuying for young people
Student loans are undercutting the US housing market by preventing many people ages 24 to 32 from buying, a Federal Reserve study finds. From 2005 to 2014, homeownership in that age range declined to 36% from 45%, according to the study.
CNBC (1/16),  American Banker online (free content)/Bloomberg (1/16) 
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Advice & Best Practices
An analytical approach to fixing work-life balance
To analytically get your work-life balance right, Ashley Faus outlines a five-step process involving jotting down around five things that provide the most satisfaction in your life and assigning a percentage to each. Focus your time on the things with higher percentages and address or ditch the things with lower scores.
Atlassian Blog (1/14) 
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Reach breakthroughs at work by debating ideas productively
Debating ideas at work can be incredibly productive if all parties stick to a few simple rules and remember that you're all in this together, explains author Shane Snow. Stick to the facts and never make the debate personal.
Harvard Business Review online (tiered subscription model) (1/17) 
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