April 18, 2021
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NRF SmartBrief Retail Recap Edition
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Welcome to Retail Recap SmartBrief
In case you missed it:
How the corporate shift to working from home led to Ministry of Supply reimagining attire for the working professional. Retailers and brands are rethinking packaging and delivery systems. Plus, be sure to register today for NRF Retail Converge to claim your FREE pass and get access to 85+ sessions, 60+ product demos and 40+ roundtables!

Coming up this week:
Scot Case, NRF's vice president for corporate social responsibility and sustainability, shares how companies can authentically integrate sustainable practices into their business in the latest episode of Retail Gets Real. And we're looking forward to celebrating Small Business Week 2021 at the Retail Advocates Town Hall on Tuesday, May 4, 2:30 p.m. – 4:30 p.m. Be sure to register and don't miss our Q&A with the two small business owners hosting the event.
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Weekly SmartStat
Sporting goods store sales were up 23.5% month-over-month seasonally adjusted. Source: National Retail Federation.
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A conversation with Hallmark and Farmgirl Flowers
Now that retailers have learned how to operate amid a pandemic, it's time to get back to business, prioritize those goals that were derailed and set new goals that will prepare our teams for whatever comes next. Leaders from Hallmark and Farmgirl Flowers joined SmartBrief to discuss 2021 priorities, how business has evolved, and what's next. Watch the on-demand webinar
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