23 April 2021
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Global Industry Watch
L'Oreal is focusing on South Asia Pacific, the Middle East and North Africa, a market that company executives call SAPMENA, where 40% of consumers are under the age of 25. The region is also a hot spot for beauty products for men as more became aware of their appearance during the pandemic.
Full Story: CNBC (21 Apr.) 
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Retail in Europe
Nestle's Q1 soars past analysts' projections
(Drew Angerer/Getty Images)
Nestle's first-quarter organic sales growth of 7.7% is more than double the increase projected by analysts, with coffee, dairy and pet care units leading the strong quarter. The Swiss company's Nespresso unit helped to grow e-commerce sales by 40%.
Full Story: Reuters (22 Apr.),  The Wall Street Journal (22 Apr.),  FoodBev (22 Apr.) 
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Retail in Asia
A shift to online shopping and buy now, pay later models are growing China's e-commerce market, which is expected to reach $3 trillion by 2024, according to GlobalData. Consumer spending decreased almost 4% in 2020, but e-commerce sales jumped 14.8%.
Full Story: Women's Wear Daily (subscription required) (20 Apr.) 
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Retail in Latin America
Mexican luxury retailer El Palacio de Hierro saw a 26% drop in sales in 2020 and is banking on a new push to boost sales. Competitor Liverpool is also hoping to propel revenue with a new campaign that emphasises diversity and Mexico's culture.
Full Story: Women's Wear Daily (subscription required) (20 Apr.) 
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E-commerce Spotlight
Pinterest is expanding its Shopify partnership with the addition of 27 countries for a total reach of 1.7 million merchants and giving them access to dynamic retargeting and multifeed support for catalogs. Pinterest reports its platform catalog feed uploads increased by more than 14 times worldwide for the year ending last month, and Shopify noted social commerce channel installs increased 76% between February 2020 and February 2021.
Full Story: Adweek (21 Apr.),  Social Media Today (21 Apr.),  Digiday (tiered subscription model) (22 Apr.) 
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Technology Solutions
A new artificial intelligence tool, dubbed Clair AI, allows consumers to price luxury retail items by snapping and scanning a picture. ReCommerce's Rebag is using Clair AI for secondhand purses but expects to extend its use to other high-end products.
Full Story: PYMNTS (21 Apr.) 
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Spotlight on Fashion
Diane Keaton leads celebrity campaign for Gucci
Keaton (Albert L. Ortega/Getty Images)
Diane Keaton and five other celebrities are showcasing four of Gucci's most iconic handbags such as the Jackie 1961 purse in a parody talk show-type advertising campaign. James Corden hosts the mock show while the stars model the handbags.
Full Story: Vogue (22 Apr.) 
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NRF News
Mother's Day spending is expected to total a record $28.1 billion this year, up $1.4 billion from 2020, according to the annual survey released by the National Retail Federation. This year consumers plan to spend an average of $220.48 on Mother's Day items, $16 more than they planned to spend last year and the highest in the survey's history. Learn more.
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