April 22, 2021
Multichannel News SmartBrief
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HBO Max Subs Grew to 44.2 Million in Q1
(Image credit: WarnerMedia)
AT&T reported that HBO Max and HBO added 2.7 million domestic subs in the January-March quarter, raising the total to 44.2 million domestically, up from 41.5 million at year's end. HBO Max and HBO subscribers are up 11 million from a year ago.
Full Story: Next TV/Broadcasting+Cable (4/22),  Variety (4/22) 
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Today's Headlines
Nielsen has launched Nielsen Streaming Video Ratings, a syndicated service that measures total viewership and advanced audience demographic insights by streaming platforms along side traditional linear TV ratings.
Full Story: Next TV/Broadcasting+Cable (4/22) 
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LightShed Partners analyst Richard Greenfield told the Asia-Pacific Video Operators Summit yesterday that even the big Hollywood studios won't be big enough to compete against behemoth tech platforms like Apple, Microsoft, Google and Amazon. "The [tech] platforms are crushing everything in their path. They are getting into media far better than the media companies are at becoming [tech] platforms," he said.
Full Story: Variety (4/21) 
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Sling TV has launched the DraftKings Basketball channel, offering subscribers real-time scores and betting odds, with future plans for other channels focused on baseball and hockey.
Full Story: Next TV/Multichannel News (4/22) 
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The lucrative distribution agreement, which gives Disney Plus rights to Spider-Man and other film properties after Netflix's window, makes Sony look smart for not throwing its chips into the SVOD race, one analyst says
Full Story: Next TV (4/21),  The Hollywood Reporter (4/21),  Variety (4/21) 
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Karle Wilson Baker,
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