Mars CEO: "Our vision is to keep our privately held company forever" | Lay's to debut Creamy Jalapeno Poppables | 3 M&M's flavors to hit shelves this month
January 18, 2019
GMA SmartBrief
News for the food, beverage and consumer packaged goods industry
Company Watch
Mars CEO: "Our vision is to keep our privately held company forever"
Mars CEO: "Our vision is to keep our privately held company forever"
Mars is working to double in size over the next decade via a combination of expanding its existing brands and making acquisitions, said CEO Grant Reid. "Our vision is to keep our privately held company forever," he said.
Bloomberg (tiered subscription model) (1/17) 
LinkedIn Twitter Facebook Email
Lay's to debut Creamy Jalapeno Poppables
Lay's Creamy Jalapeno Poppables will begin rolling out to stores early next month as a permanent addition to the brand. The new snack will be available in two- and five-ounce bags.
Elite Daily (1/17) 
LinkedIn Twitter Facebook Email
3 M&M's flavors to hit shelves this month
3 M&M's flavors to hit shelves this month
(Charley Gallay/Getty Images)
Thai Coconut Peanut, Mexican Jalapeno Peanut and English Toffee Peanut M&M's will hit retail shelves this month as part of the brand's latest Flavor Vote campaign, which runs through mid-May. The winning M&M's flavor will be revealed in August.
Chew Boom (1/17) 
LinkedIn Twitter Facebook Email
Snacks Are Better With Almonds
At Almond Board of California, we're constantly crunching on consumer insights. For over 10 years, almonds have been the most used nut in new snack products globally. And demand isn't letting up any time soon! Why? Because almonds deliver what consumers want in a snack. Discover what almonds can do for your snack.
Instacart: Cholula, Frank's top list of popular hot sauces
Cholula, Frank's RedHot and Huy Fong Foods Sriracha are the three most popular hot sauces in the US, based on Instacart data. Also ranking high on the list were Tabasco, Tapatio and Texas Pete, the report said.
Food & Wine online (1/15),  Bustle (1/17) 
LinkedIn Twitter Facebook Email
CPG firms work to grow subscription services
Nestle, Procter & Gamble, Unilever and other CPG companies are working to expand their subscription services. The subscription market is increasing by more than 17% annually -- a faster rate than the overall online channel, said Burt Flickinger of Strategic Resources Group.
CNBC/Reuters (1/17) 
LinkedIn Twitter Facebook Email
Webinar: 6 Food News Consumers You Need To Know
Hunter Public Relations has released its annual Food News Study examining 2018's top food news and the impact on consumers. In this webinar, learn how consumers segment into 6 key groups based on the manner in which they engage with food news and information. Additionally, find out how these segments are fundamentally shifting over time. Register here.
SmartBrief Originals
Most Clicked: Take a look at this week's hottest food and beverage industry stories with SmartBrief
News from Bush's, Coca-Cola drew readers this week
Product launches from Bush's and Bob's Red Mill topped this week's list of food-and-beverage stories. The introduction of Coca-Cola's Bar None brand and the debut of skillet kits from Hershey and Reese's were also popular among SmartBrief readers.
SmartBrief/Food & Beverage (1/18) 
LinkedIn Twitter Facebook Email
Bridging Grocery’s Digital Divide
Digital influences more than half of grocery sales, and collaboration between manufacturers and retailers is essential to winning today's consumer. Learn about what's driving changing shopper behavior and which strategies are key to succeeding in today's digital, omnichannel marketplace.
Download Deloitte's free report.
Advertising & Marketing
PepsiCo taps Michael Buble for Bubly's Super Bowl spot
PepsiCo taps Michael Buble for Bubly's Super Bowl spot
PepsiCo is bringing Bubly to the Super Bowl for the first time, and the beverage brand's spot for the Feb. 3 game will feature singer Michael Buble. In the humorous ad, Buble aims to tweak the drink's spelling so it more closely matches his last name.
People (1/17) 
LinkedIn Twitter Facebook Email
Stars start wellness brand, star in own campaign
Stars start wellness brand, star in own campaign
Human Design worked with new wellness brand Ladder to create one 60-second anthem and eight 30-second videos starring the brand's co-founders: Cindy Crawford, LeBron James, Arnold Schwarzenegger and Lindsey Vonn. "Each founding celebrity is heavily invested in the product's efficacy and benefit for people who use it," said John Weiss, chief creative officer of Human Design.
MediaPost Communications (1/17) 
LinkedIn Twitter Facebook Email
Don’t know where to start with your content marketing?
Engage your target audience with content that matters the most. Click here to see SmartBrief's CPG and Food & Beverage Processing content topics.
Retail Spotlight
Report details opportunities for center-store growth
Grocery shoppers are visiting center-store aisles less often, but more than 99% of shoppers still made purchases in the category in 2017, and 81% of shopping carts included at least one item from the center store, according to a report from Catalina. Center-store success hinges on meeting consumer demand for new food experiences and fresher, healthier options, said Marta Cyhan, Catalina's head of marketing.
Winsight Grocery Business (1/16) 
LinkedIn Twitter Facebook Email
Target ups investment in private-label baby line
Target ups investment in private-label baby line
(Justin Sullivan/Getty Images)
Target will add about 30 items, among them diapers and wipes, to its private-label Cloud Island line, starting Sunday. Parents with kids at home have historically spent more at Target, and there had been significant customer overlap with Babies R Us before that chain closed last year, Chief Merchandising Officer Mark Tritton said.
CNBC (1/17) 
LinkedIn Twitter Facebook Email
GMA News
How Concerned Should Americans Be About Food Safety?
As the government shutdown lingers with no end in sight, the chorus of concern over food safety grows. But how concerned do Americans need to be over what's in their shopping carts? Learn about the implications for consumer confidence in food safety and government.
LinkedIn Twitter Facebook Email
Six Ways the Government Shutdown Affects the CPG Industry
GMA is tracking the developments and consequences as the shutdown drags on. Click here to learn how the shutdown is affecting the CPG industry.
LinkedIn Twitter Facebook Email
Learn more about GMA:
About GMA | Become a GMA Member | Issues and Policy
Newsroom | Events | Research and Tools
Government & Food Safety
Some FDA food inspectors going back to work despite shutdown
About 150 food inspectors are returning to work without pay for the Food and Drug Administration to check on higher-risk foods despite the partial government shutdown, the agency said Tuesday. Among the duties to be re-established is the inspection of imported food items.
FoodNavigator (1/17) 
LinkedIn Twitter Facebook Email
I liked being half-educated; you were so much more surprised at everything when you were ignorant.
Gerald Durrell,
naturalist and television presenter
LinkedIn Twitter Facebook Email
Sign Up
SmartBrief offers 200+ newsletters
Learn more about the SmartBrief audience
Subscriber Tools:
Contact Us:
Advertising  -  Chris Warne
P: 646.462.4647
Editor  -  Torrey Kim
Mailing Address:
SmartBrief, Inc.®, 555 11th ST NW, Suite 600, Washington, DC 20004
© 1999-2019 SmartBrief, Inc.®
Privacy Policy (updated May 25, 2018) |  Legal Information