Consumer confusion continues in plant-based milk space | Taco Bell promotes Party Packs, digital ordering | Oatly co-founder debuts blood sugar-regulating drink
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October 15, 2018
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Industry News
Turkey Hill to help improve water quality in Pa.
Turkey Hill Dairy is partnering with the Maryland and Virginia Milk Producers Cooperative Association and the Alliance for the Chesapeake Bay to improve water quality in Lancaster County, Pa. The 130 farmers who work with Turkey Hill will receive grants from the Agriculture Department's Natural Resource Conservation Service and develop conservation plans by winter 2019.
MyEasternShoreMD (Easton, Md.) (10/14) 
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Consumer confusion continues in plant-based milk space
About 75% of Americans recognize soy and almond milk products as distinct from cow's milk, although close to 20% of shoppers expressed confusion over whether plant-based milks contain dairy milk, according to a survey from the International Food Information Council.
FoodNavigator (10/12) 
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The Market
Taco Bell promotes Party Packs, digital ordering
Taco Bell promotes Party Packs, digital ordering
(Taco Bell Corp.)
Taco Bell will kick off a national ad campaign this week to promote its Party Packs, which can be customized and range in price from $13.49 to $21.99. The promotion is part of the chain's push to drive customers to its digital ordering channels, and the Party Packs can be ordered through Grubhub.
Nation's Restaurant News (free registration) (10/11) 
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Health and Nutrition
Oatly co-founder debuts blood sugar-regulating drink
Oatly co-founder Bjorn Oste has teamed with food technologist Elin Ostman to develop a new functional beverage range that they say helps regulate blood sugar. Good Idea, which is a three-flavor sparkling water line, began launching in US retail in June.
FoodBev (10/11) 
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SmartBrief Originals
How China's digital approach helps boost consumer ties
Chinese CPG brands are forging strong consumer connections by optimizing their digital capabilities in ways that US firms might consider emulating. By employing such strategies as advertising within popular social media apps, navigating across sales channels and innovating based on digital interactions, companies can reach consumers more efficiently.
SmartBrief/Food & Beverage (10/15) 
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Trends
World Markets
Chr. Hansen buys dairy ingredient supplier
Denmark's Chr. Hansen has acquired Austrian dairy ingredient supplier Osterreichische Laberzeugung Hundsbichler GmbH. "The acquisition confirms our commitment to the traditional segment of animal-derived coagulants for our customers in the cheese industry," said Chr. Hansen.
DairyReporter (10/15) 
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Courage cannot be counterfeited. It is one virtue that escapes hypocrisy.
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