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October 29, 2012
AH&LA SmartBrief Special Report
News for hotel and lodging professionals
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Technology in Hospitality, Part 1
The hospitality industry must stay informed about the latest technology trends and devices flowing into an already boisterous market. This part 1 of a 2-part special report looks at a wide variety of ways hoteliers are using technology to entice new customers and keep existing ones.

Part 2 of this Special Report will hit your inbox on Wednesday, Oct. 31.

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MICROS Systems, Inc. empowers your lodging organization with integrated hotel management technologies and scalable point-of-sale and enterprise solutions that meet the needs of every type and size of hospitality operation. Come see us at the International Hotel, Motel + Restaurant Show, booth 2739, November 11-13, 2012, at Jacob K. Javits Convention Center, New York. Also, visit our website at micros.com.
Emerging Trends & Technology 
  • Hyatt to unify group billing, tracking with single solution
    Hyatt Hotels and Resorts expects to launch a real-time billing technology for group events. Instead of receiving a folder with multiple invoices, groups will receive a single PDF including bills for all services. The system will let meeting planners track bills and reconcile costs daily. The company is expected to move the data to a cloud system next year. BusinessTravelNews.com (10/16) LinkedInFacebookTwitterEmail this Story
  • "Wave and go" payment system is launched at British hotel
    Guests at the Langdale Hotel & Spa in England's Lake District can now spend up to 20 ($32.28) in its bars, restaurants, store or spa using "wave and go" technology -- a system that lets them make purchases by simply pressing their credit or debit card against a reader. "This is all about making life as easy as possible for our guests," said Langdale's Dan Visser of the technology, thought to be twice as quick as traditional purchase methods. Langdale is one of the first hotels in England to offer the payment service. Hotel Owner online (U.K.) (10/22) LinkedInFacebookTwitterEmail this Story

MICROS Systems, Inc. empowers your lodging organization with integrated hotel management technologies and scalable point-of-sale and enterprise solutions that meet the needs of every type and size of hospitality operation. Come see us at the International Hotel, Motel + Restaurant Show, booth 2739, November 11-13, 2012, at Jacob K. Javits Convention Center, New York. Also, visit our website at micros.com.
Innovation & Trends 
  • Versatile tablets are on the rise among hotels
    Electronic tablets are becoming increasingly popular throughout the travel industry as hospitality providers recognize their versatility -- and that includes hotels. Guests at the ITC Grand Chola hotel in Chennai, India, for example, are given tablets at check-in that can display bills, control room temperature and lights, call room service and even show who's outside the door through a camera. The InterContinental Dubai Festival City in Dubai, meanwhile, is using tablets to offer translation services to foreign guests. BBC/The Passport blog (10/11) LinkedInFacebookTwitterEmail this Story
  • Hotels are moving away mobile discount mind-set
    More hoteliers are discovering a wider use for their mobile channels other than as a draw for last-minute discount-seekers, this feature says. "Hoteliers need to recognize and have a better understanding of their guests. The folks who are setting the pricing and setting the channel mix need to understand that mobile is no different than the desktop and they might not have to discount the channel," said Robert McDowell, a senior vice president at Choice Hotels International. HotelNewsNow.com (10/17) LinkedInFacebookTwitterEmail this Story

MICROS Systems, Inc. empowers your lodging organization with integrated hotel management technologies and scalable point-of-sale and enterprise solutions that meet the needs of every type and size of hospitality operation. Come see us at the International Hotel, Motel + Restaurant Show, booth 2739, November 11-13, 2012, at Jacob K. Javits Convention Center, New York. Also, visit our website at micros.com.
Connectivity & Technology 
  • Using Facebook ads to help boost a hotel's online exposure
    An optimized Facebook ad will complement engagement efforts on social media platforms and help build a hotel's online fan base, writes Kim Leveque of Blue Magnet Interactive. "Facebook ads can and should be used for more reasons than to just build awareness of your hotel and grow fans. Use the ads for other objectives such as promoting special events happening at the hotel," Leveque writes. The Blue Magnet Blog (10/9) LinkedInFacebookTwitterEmail this Story
 
  • TripAdvisor touts measures to ensure authenticity of reviews
    Hotel reviews on TripAdvisor undergo several stages of examination to ensure their veracity, says Christine Petersen, president of TripAdvisor for Business. Aside from its own team of reviewers, the TripAdvisor user community also plays a part in weeding out dishonest reviews, Petersen says. HotelNewsNow.com (10/15) LinkedInFacebookTwitterEmail this Story
  • Column: How to leverage online consumer trends to boost sales
    Hotel operators can maximize their marketing efforts by tuning into travelers' evolving consumer behavior, writes Tim Gunstone of EyeforTravel. Tapping into social media and the mobile marketing space will help bring a hotel's marketing message to a wider audience and increase bookings, Gunstone writes. Hospitality Net (10/15) LinkedInFacebookTwitterEmail this Story
  • Other News
  

Product announcements appearing in SmartBrief are paid advertisements and do not reflect actual AH&LA endorsements. The news reported in SmartBrief does not necessarily reflect the official position of AH&LA.
 
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