AT&T users at Super Bowl set data record during power outage | AT&T rebrands U-verse mobile TV service, adds mini-packages | Opinion: How the mainstream media gets it wrong on home automation
February 7, 2013
AT&T Emerging Devices SmartBrief
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AT&T users at Super Bowl set data record during power outage
AT&T customers at the Super Bowl in New Orleans consumed 78 gigabytes of data during the hour that included a 34-minute power outage, setting a company record. The carrier says total data consumption by users at the game between the San Francisco 49ers and the Baltimore Ravens was 388 gigabytes, 80% higher than last year's game. The Washington Post (tiered subscription model)/Bloomberg (2/5)
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Industry Update
AT&T rebrands U-verse mobile TV service, adds mini-packages
AT&T has changed the name of its wireless video service from AT&T U-Verse Live TV to Mobile TV, saying in a blog post that it has also improved the picture quality of the $10 monthly service, introduced $5 add-on programming packages and made it available on most of its smartphones via 3G, 4G and Wi-Fi networks. Subscribers can view a number of live TV channels by downloading a streaming and on-demand TV application. (2/4)
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AT&T signs telepresence deals with T-Systems, Tata
AT&T will expand its telepresence footprint through deals with T-Systems and Tata Communications. The deals will extend the reach of videoconferencing and virtual-meeting services to Tata and T-Systems business customers that are part of AT&T's Business Exchange. eWeek (2/6)
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GE joins project to bring M2M to the operating room
Developers are adopting machine-to-machine technology to power robots that may one day provide a faster, easier way for surgeons to sterilize their instruments. GE Global Research and the U.S. Department of Veterans Affairs are spearheading the effort through a $2.5 million pilot project to design and test an automated system that uses radio-frequency identification to give robots the ability to identify specific instruments. (2/4)
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Trends & Research
Tablets are seen as a major TV viewing option by 2017
Tablets will be in almost two-thirds of U.S. households by the end of 2017 and are expected to account for 10% of all current TV, video and over-the-top consumption, or 58 billion hours, according to a report by The Diffusion Group. "This will create major new opportunities and challenges for content providers, TV networks, multichannel operators and advertisers. These companies need to be actively exercising their tablet strategies now, not later," said TDG senior analyst and report author Bill Niemeyer. (2/1)
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I am never bored anywhere: being bored is an insult to oneself."
-- Jules Renard,
French author
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AT&T's Commitment to Emerging Devices
As the industry leader for connected devices, the carrier of choice is clear. Whatever your device, AT&T's Emerging Devices Organization can help you connect it to the nation's fastest mobile broadband network and deliver your experience the way you envision it. Our experience in bringing innovative solutions to market encompasses not only the latest and greatest hardware, but also creative solutions to support your unique business models and billing requirements. AT&T is equipped to support the entire device lifecycle, from ensuring the best possible network experience for your device and customers via our Network Ready Lab, through market launch and beyond.
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