AAIA members: Learn more about news affecting the automotive aftermarket industry in this week's Capital Report:
- This Week in Congress
- AAIA Joins Signatories on Letter to Congressional Leadership Requesting Tax and Entitlement Reform
- AAA Goes Public with Concerns about E15
- Senators Call for a Third Tier of Emissions Reduction Standards for Gasoline
- Windshield Related Crashworthiness Vehicle Standards Will Not Change
- EPA Battles with Governors and Industry over Renewable Fuel Standards
- NHTSA Seeks Input on Small Business Impacts of Regulations
- EU, U.S. and Japan Oppose Russian Recycling Tax and “Mixed Tariffs” on Autos
- International Trade Commission Issues Report on Remanufacturing Activity
- Trucking Summit on Natural Gas Draws Large Crowd
- AAIA State Issues
Telematics Trendline -- December 2012
Telematics Trendline, a series of articles by Derek Kaufman of C3 Network, is designed to inform AAIA members about the trends in telematics applications for both the retail automotive and commercial trucking industries. Each monthly article highlights products and services that are defining the growth of telematics, focusing on both the technology and the business plans of companies that are working to create this new market and interview the people who are making it happen. Article features for December:
- Moos NFC Card
- Google Means Business
- WiFox Sneak Peek
- FinTech In London
Register today for new ACC webinar on Dec. 6
Join the Automotive Communication Council for its latest webinar, "Best of the Best -- 2012 Automotive Communications Awards Best in Show Winner" on Thursday, Dec. 6, at 2 p.m. EST. The Airtex Vehicle Electronics Technical/Diagnostic Video Series was the winner of the Automotive Communication Awards business-to-business best-in-show award last month during AAPEX. This webinar demonstrates how to target videos to diverse target audiences through multiple brands. Expensive? Be prepared to be very surprised. There is no fee for the webinar, but ACC encourages attendees to donate to ACC's GAAS scholarship fund. For information about donating to ACC's GAAS scholarship, e-mail Jennifer Ortiz or call 240-333-1089. Register today.
Even Santa would choose to drive rather than fly commercial this holiday season
If Santa didn't have his own private sleigh to fly, he would probably choose to drive this holiday season. While Santa doesn't have to choose to drive, many more travelers are opting to load up the car and drive to their holiday destination, says the Car Care Council. "With airfares soaring, more people are realizing that the benefits of driving during the holiday season far outweigh the hassle of airline travel," said Rich White, executive director, Car Care Council. "It is much less expensive to drive; you can control your arrival and departure, and you can fill your sleigh -- I mean trunk -- with as many bags as you want without getting charged." According to a story in USA Today, holiday air travelers can expect to spend about 8% more than last year flying to popular destinations, while some airline tickets could soar to as much as 27% higher than last year. Meanwhile, a family of four can travel 1,000 miles roundtrip by car for about the cost of one airline ticket. The Car Care Council is the source of information for the "Be Car Care Aware" consumer education campaign promoting the benefits of regular vehicle care, maintenance and repair to consumers. For a copy of the council’s Car Care Guide or for more information, visit the website.
Don't let your meetings get stuck in the bike shed
Too many high-level meetings fall prey to "bike-shedding" -- the notion that smart, powerful people will quickly sign off on important issues they barely understand but will spend hours arguing over trivial issues they think they understand, such as whether to build a bike shed. Avoid this trap by giving your team members the information they need to make big decisions and shielding them from the small ones, advises Dan McCarthy. "If you're the leader, exercise your decision making authority on the trivial stuff," he writes. SmartBrief/SmartBlog on Leadership
Cold calling is out; inbound marketing is in
Cold calling is often ineffective in the current sales climate, but inbound marketing is on the rise, writes Jason Gervais of WSI Milton. This technique "is about getting involved while your prospective customers are doing their research and becoming a resource in helping their decision making process," he writes. B2C Marketing Insider
Don't look where you fell, but where you slipped.
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