<?xml version="1.0" encoding="UTF-8"?>
<rss version="2.0"><channel><title>NCC Media SmartBrief</title><description>Designed specifically for advertising and marketing professionals, NCC Media SmartBrief is a FREE, weekly e-mail newsletter. By providing the latest need-to-know industry news and information, NCC Media SmartBrief saves you time and keeps you smart. &amp;nbsp;Click&amp;nbsp; &lt;a href='http://www.smartbrief.com/nccmedia/index.jsp?sb_code=rss'&gt;here&lt;/a&gt; to subscribe.</description><link>http://www.smartbrief.com/news/nccmedia?sb_code=rss</link><image><url>http://www.smartbrief.com/images/homepage/hed-smartbrief.gif</url><title>NCC Media SmartBrief</title><link>http://www.smartbrief.com/news/nccmedia?sb_code=rss</link></image><language>en-us</language><lastBuildDate>22 May 2013 11:35:41 CDT</lastBuildDate><item><title>Report: Cable is multiplatform king of all media</title><guid>http://www.smartbrief.com/servlet/rdrc?u=%2Fnews%2FstoryDetails.jsp%3Fissueid%3DB5E816B8-BC09-4CBF-A5E8-4B13B15AB050%26copyid%3D91DB30C7-FB3B-4057-8C19-7FD0D3738AFB%26brief%3Dnccmedia%26sb_code%3Drss%26%26campaign%3Drss</guid><link>http://www.smartbrief.com/servlet/rdrc?u=%2Fnews%2FstoryDetails.jsp%3Fissueid%3DB5E816B8-BC09-4CBF-A5E8-4B13B15AB050%26copyid%3D91DB30C7-FB3B-4057-8C19-7FD0D3738AFB%26brief%3Dnccmedia%26sb_code%3Drss%26%26campaign%3Drss</link><description><![CDATA[<div style="clear:both;margin:20px auto;color:#666;">Cable TV is still the top screen, compared with rivals in broadcast, the Internet, social media and mobile, according to a Ca&nbsp;-<a href="http://www.smartbrief.com/servlet/rdrc?u=%2Fnews%2FstoryDetails.jsp%3Fissueid%3DB5E816B8-BC09-4CBF-A5E8-4B13B15AB050%26copyid%3D91DB30C7-FB3B-4057-8C19-7FD0D3738AFB%26brief%3DNCCMedia%26sb_code%3Drss%26%26campaign%3Drss">More</a>-&nbsp;</div>]]></description><pubDate>22 May 2013 11:35:41 CDT</pubDate><category>Top Story</category></item><item><title>Time Warner Cable plans trial of grouping channels by theme</title><guid>http://www.smartbrief.com/servlet/rdrc?u=%2Fnews%2FstoryDetails.jsp%3Fissueid%3DB5E816B8-BC09-4CBF-A5E8-4B13B15AB050%26copyid%3DF91177ED-61F1-4606-BCE5-11E7A5CFD533%26brief%3Dnccmedia%26sb_code%3Drss%26%26campaign%3Drss</guid><link>http://www.smartbrief.com/servlet/rdrc?u=%2Fnews%2FstoryDetails.jsp%3Fissueid%3DB5E816B8-BC09-4CBF-A5E8-4B13B15AB050%26copyid%3DF91177ED-61F1-4606-BCE5-11E7A5CFD533%26brief%3Dnccmedia%26sb_code%3Drss%26%26campaign%3Drss</link><description><![CDATA[<div style="clear:both;margin:20px auto;color:#666;">Time Warner Cable on June 18 will launch a trial in Syracuse, N.Y., of grouping channels by genre. &nbsp;-<a href="http://www.smartbrief.com/servlet/rdrc?u=%2Fnews%2FstoryDetails.jsp%3Fissueid%3DB5E816B8-BC09-4CBF-A5E8-4B13B15AB050%26copyid%3DF91177ED-61F1-4606-BCE5-11E7A5CFD533%26brief%3DNCCMedia%26sb_code%3Drss%26%26campaign%3Drss">More</a>-&nbsp;</div>]]></description><pubDate>22 May 2013 11:35:41 CDT</pubDate><category>Local Markets</category></item><item><title>Univision makes El Rey Network part of the family</title><guid>http://www.smartbrief.com/servlet/rdrc?u=%2Fnews%2FstoryDetails.jsp%3Fissueid%3DB5E816B8-BC09-4CBF-A5E8-4B13B15AB050%26copyid%3D5D522AB8-8424-4A41-BA3A-443AD729EFC4%26brief%3Dnccmedia%26sb_code%3Drss%26%26campaign%3Drss</guid><link>http://www.smartbrief.com/servlet/rdrc?u=%2Fnews%2FstoryDetails.jsp%3Fissueid%3DB5E816B8-BC09-4CBF-A5E8-4B13B15AB050%26copyid%3D5D522AB8-8424-4A41-BA3A-443AD729EFC4%26brief%3Dnccmedia%26sb_code%3Drss%26%26campaign%3Drss</link><description><![CDATA[<div style="clear:both;margin:20px auto;color:#666;">Univision announced at its upfront presentation that it is partnering with the El Rey Network, which was created by filmmaker&nbsp;-<a href="http://www.smartbrief.com/servlet/rdrc?u=%2Fnews%2FstoryDetails.jsp%3Fissueid%3DB5E816B8-BC09-4CBF-A5E8-4B13B15AB050%26copyid%3D5D522AB8-8424-4A41-BA3A-443AD729EFC4%26brief%3DNCCMedia%26sb_code%3Drss%26%26campaign%3Drss">More</a>-&nbsp;</div>]]></description><pubDate>22 May 2013 11:35:41 CDT</pubDate><category>Local Markets</category></item><item><title>Adult Swim moves cautiously with product integrations</title><guid>http://www.smartbrief.com/servlet/rdrc?u=%2Fnews%2FstoryDetails.jsp%3Fissueid%3DB5E816B8-BC09-4CBF-A5E8-4B13B15AB050%26copyid%3D91174DF0-52FF-4B6D-82B3-9A4211919BD8%26brief%3Dnccmedia%26sb_code%3Drss%26%26campaign%3Drss</guid><link>http://www.smartbrief.com/servlet/rdrc?u=%2Fnews%2FstoryDetails.jsp%3Fissueid%3DB5E816B8-BC09-4CBF-A5E8-4B13B15AB050%26copyid%3D91174DF0-52FF-4B6D-82B3-9A4211919BD8%26brief%3Dnccmedia%26sb_code%3Drss%26%26campaign%3Drss</link><description><![CDATA[<div style="clear:both;margin:20px auto;color:#666;">Adult Swim is taking slow but steady steps into the world of product placement by offering limited integrations that are "dee&nbsp;-<a href="http://www.smartbrief.com/servlet/rdrc?u=%2Fnews%2FstoryDetails.jsp%3Fissueid%3DB5E816B8-BC09-4CBF-A5E8-4B13B15AB050%26copyid%3D91174DF0-52FF-4B6D-82B3-9A4211919BD8%26brief%3DNCCMedia%26sb_code%3Drss%26%26campaign%3Drss">More</a>-&nbsp;</div>]]></description><pubDate>22 May 2013 11:35:41 CDT</pubDate><category>Campaigns and Agencies</category></item><item><title>PSA effort to educate minority parents about autism</title><guid>http://www.smartbrief.com/servlet/rdrc?u=%2Fnews%2FstoryDetails.jsp%3Fissueid%3DB5E816B8-BC09-4CBF-A5E8-4B13B15AB050%26copyid%3DF4AB9780-6A04-4C64-B07E-E29CF14FD39A%26brief%3Dnccmedia%26sb_code%3Drss%26%26campaign%3Drss</guid><link>http://www.smartbrief.com/servlet/rdrc?u=%2Fnews%2FstoryDetails.jsp%3Fissueid%3DB5E816B8-BC09-4CBF-A5E8-4B13B15AB050%26copyid%3DF4AB9780-6A04-4C64-B07E-E29CF14FD39A%26brief%3Dnccmedia%26sb_code%3Drss%26%26campaign%3Drss</link><description><![CDATA[<div style="clear:both;margin:20px auto;color:#666;">Advocacy group Autism Speaks, in conjunction with the Advertising Council, is launching a multiplatform PSA effort targeting &nbsp;-<a href="http://www.smartbrief.com/servlet/rdrc?u=%2Fnews%2FstoryDetails.jsp%3Fissueid%3DB5E816B8-BC09-4CBF-A5E8-4B13B15AB050%26copyid%3DF4AB9780-6A04-4C64-B07E-E29CF14FD39A%26brief%3DNCCMedia%26sb_code%3Drss%26%26campaign%3Drss">More</a>-&nbsp;</div>]]></description><pubDate>22 May 2013 11:35:41 CDT</pubDate><category>Campaigns and Agencies</category></item><item><title>ESPN sees "hackathons" as key to digital ad innovation</title><guid>http://www.smartbrief.com/servlet/rdrc?u=%2Fnews%2FstoryDetails.jsp%3Fissueid%3DB5E816B8-BC09-4CBF-A5E8-4B13B15AB050%26copyid%3D555DF9A4-F437-4F9C-9FEF-94B39CC06669%26brief%3Dnccmedia%26sb_code%3Drss%26%26campaign%3Drss</guid><link>http://www.smartbrief.com/servlet/rdrc?u=%2Fnews%2FstoryDetails.jsp%3Fissueid%3DB5E816B8-BC09-4CBF-A5E8-4B13B15AB050%26copyid%3D555DF9A4-F437-4F9C-9FEF-94B39CC06669%26brief%3Dnccmedia%26sb_code%3Drss%26%26campaign%3Drss</link><description><![CDATA[<div style="clear:both;margin:20px auto;color:#666;">ESPN recently held the first of what it hopes will be a series of "hackathons" to spur innovations in the digital-ad segment.&nbsp;-<a href="http://www.smartbrief.com/servlet/rdrc?u=%2Fnews%2FstoryDetails.jsp%3Fissueid%3DB5E816B8-BC09-4CBF-A5E8-4B13B15AB050%26copyid%3D555DF9A4-F437-4F9C-9FEF-94B39CC06669%26brief%3DNCCMedia%26sb_code%3Drss%26%26campaign%3Drss">More</a>-&nbsp;</div>]]></description><pubDate>22 May 2013 11:35:41 CDT</pubDate><category>Campaigns and Agencies</category></item><item><title>VOD is paying off for cablers, networks</title><guid>http://www.smartbrief.com/servlet/rdrc?u=%2Fnews%2FstoryDetails.jsp%3Fissueid%3DB5E816B8-BC09-4CBF-A5E8-4B13B15AB050%26copyid%3DB10EB0E4-2464-4285-AC78-CDBCC14328CA%26brief%3Dnccmedia%26sb_code%3Drss%26%26campaign%3Drss</guid><link>http://www.smartbrief.com/servlet/rdrc?u=%2Fnews%2FstoryDetails.jsp%3Fissueid%3DB5E816B8-BC09-4CBF-A5E8-4B13B15AB050%26copyid%3DB10EB0E4-2464-4285-AC78-CDBCC14328CA%26brief%3Dnccmedia%26sb_code%3Drss%26%26campaign%3Drss</link><description><![CDATA[<div style="clear:both;margin:20px auto;color:#666;">Video-on-demand is starting to pay off, in terms of providing critical audience boosts to TV shows, retaining pay-TV customer&nbsp;-<a href="http://www.smartbrief.com/servlet/rdrc?u=%2Fnews%2FstoryDetails.jsp%3Fissueid%3DB5E816B8-BC09-4CBF-A5E8-4B13B15AB050%26copyid%3DB10EB0E4-2464-4285-AC78-CDBCC14328CA%26brief%3DNCCMedia%26sb_code%3Drss%26%26campaign%3Drss">More</a>-&nbsp;</div>]]></description><pubDate>22 May 2013 11:35:41 CDT</pubDate><category>Next Gen Advertising</category></item><item><title>Ad Council launches multiplatform PSA website</title><guid>http://www.smartbrief.com/servlet/rdrc?u=%2Fnews%2FstoryDetails.jsp%3Fissueid%3DB5E816B8-BC09-4CBF-A5E8-4B13B15AB050%26copyid%3D9A3A46C2-FD33-4F41-B963-291E97E31D49%26brief%3Dnccmedia%26sb_code%3Drss%26%26campaign%3Drss</guid><link>http://www.smartbrief.com/servlet/rdrc?u=%2Fnews%2FstoryDetails.jsp%3Fissueid%3DB5E816B8-BC09-4CBF-A5E8-4B13B15AB050%26copyid%3D9A3A46C2-FD33-4F41-B963-291E97E31D49%26brief%3Dnccmedia%26sb_code%3Drss%26%26campaign%3Drss</link><description><![CDATA[<div style="clear:both;margin:20px auto;color:#666;">The PSA Central site from the Ad Council allows media partners to create public service announcements for a variety of digita&nbsp;-<a href="http://www.smartbrief.com/servlet/rdrc?u=%2Fnews%2FstoryDetails.jsp%3Fissueid%3DB5E816B8-BC09-4CBF-A5E8-4B13B15AB050%26copyid%3D9A3A46C2-FD33-4F41-B963-291E97E31D49%26brief%3DNCCMedia%26sb_code%3Drss%26%26campaign%3Drss">More</a>-&nbsp;</div>]]></description><pubDate>22 May 2013 11:35:41 CDT</pubDate><category>Next Gen Advertising</category></item><item><title>USA Network to slot "Talk Stoop" vignettes during daytime block</title><guid>http://www.smartbrief.com/servlet/rdrc?u=%2Fnews%2FstoryDetails.jsp%3Fissueid%3DB5E816B8-BC09-4CBF-A5E8-4B13B15AB050%26copyid%3D383EAB5B-283B-4CD5-A515-B3244B299519%26brief%3Dnccmedia%26sb_code%3Drss%26%26campaign%3Drss</guid><link>http://www.smartbrief.com/servlet/rdrc?u=%2Fnews%2FstoryDetails.jsp%3Fissueid%3DB5E816B8-BC09-4CBF-A5E8-4B13B15AB050%26copyid%3D383EAB5B-283B-4CD5-A515-B3244B299519%26brief%3Dnccmedia%26sb_code%3Drss%26%26campaign%3Drss</link><description><![CDATA[<div style="clear:both;margin:20px auto;color:#666;">"Talk Stoop with Cat Greenleaf," a popular show that airs on WNBC-TV in New York and iVillage.com, will be the basis of a ser&nbsp;-<a href="http://www.smartbrief.com/servlet/rdrc?u=%2Fnews%2FstoryDetails.jsp%3Fissueid%3DB5E816B8-BC09-4CBF-A5E8-4B13B15AB050%26copyid%3D383EAB5B-283B-4CD5-A515-B3244B299519%26brief%3DNCCMedia%26sb_code%3Drss%26%26campaign%3Drss">More</a>-&nbsp;</div>]]></description><pubDate>22 May 2013 11:35:41 CDT</pubDate><category>Programming News</category></item><item><title>ESPN wins long-term rights to U.S. Open tennis tournament</title><guid>http://www.smartbrief.com/servlet/rdrc?u=%2Fnews%2FstoryDetails.jsp%3Fissueid%3DB5E816B8-BC09-4CBF-A5E8-4B13B15AB050%26copyid%3DB5C0B470-E6A4-4C4D-859A-84FD37E62EA4%26brief%3Dnccmedia%26sb_code%3Drss%26%26campaign%3Drss</guid><link>http://www.smartbrief.com/servlet/rdrc?u=%2Fnews%2FstoryDetails.jsp%3Fissueid%3DB5E816B8-BC09-4CBF-A5E8-4B13B15AB050%26copyid%3DB5C0B470-E6A4-4C4D-859A-84FD37E62EA4%26brief%3Dnccmedia%26sb_code%3Drss%26%26campaign%3Drss</link><description><![CDATA[<div style="clear:both;margin:20px auto;color:#666;">The U.S. &nbsp;-<a href="http://www.smartbrief.com/servlet/rdrc?u=%2Fnews%2FstoryDetails.jsp%3Fissueid%3DB5E816B8-BC09-4CBF-A5E8-4B13B15AB050%26copyid%3DB5C0B470-E6A4-4C4D-859A-84FD37E62EA4%26brief%3DNCCMedia%26sb_code%3Drss%26%26campaign%3Drss">More</a>-&nbsp;</div>]]></description><pubDate>22 May 2013 11:35:41 CDT</pubDate><category>Programming News</category></item><item><title>BET founder unveils a pair of paid YouTube channels</title><guid>http://www.smartbrief.com/servlet/rdrc?u=%2Fnews%2FstoryDetails.jsp%3Fissueid%3DB5E816B8-BC09-4CBF-A5E8-4B13B15AB050%26copyid%3D6EB34E6F-07C9-470D-BA90-B965B85CCF3A%26brief%3Dnccmedia%26sb_code%3Drss%26%26campaign%3Drss</guid><link>http://www.smartbrief.com/servlet/rdrc?u=%2Fnews%2FstoryDetails.jsp%3Fissueid%3DB5E816B8-BC09-4CBF-A5E8-4B13B15AB050%26copyid%3D6EB34E6F-07C9-470D-BA90-B965B85CCF3A%26brief%3Dnccmedia%26sb_code%3Drss%26%26campaign%3Drss</link><description><![CDATA[<div style="clear:both;margin:20px auto;color:#666;">Robert L. &nbsp;-<a href="http://www.smartbrief.com/servlet/rdrc?u=%2Fnews%2FstoryDetails.jsp%3Fissueid%3DB5E816B8-BC09-4CBF-A5E8-4B13B15AB050%26copyid%3D6EB34E6F-07C9-470D-BA90-B965B85CCF3A%26brief%3DNCCMedia%26sb_code%3Drss%26%26campaign%3Drss">More</a>-&nbsp;</div>]]></description><pubDate>22 May 2013 11:35:41 CDT</pubDate><category>Digital Media</category></item><item><title>Let the refining and improving of your own life keep you so busy that you have little time to criticize others.</title><guid>http://www.smartbrief.com/servlet/rdrc?u=%2Fnews%2FquoteDetails.jsp%3Fissueid%3DB5E816B8-BC09-4CBF-A5E8-4B13B15AB050%26copyid%3DF2231D20-8125-48FE-9967-191020AA855D%26brief%3Dnccmedia%26sb_code%3Drss%26campaign%3Drss</guid><link>http://www.smartbrief.com/servlet/rdrc?u=%2Fnews%2FquoteDetails.jsp%3Fissueid%3DB5E816B8-BC09-4CBF-A5E8-4B13B15AB050%26copyid%3DF2231D20-8125-48FE-9967-191020AA855D%26brief%3Dnccmedia%26sb_code%3Drss%26campaign%3Drss</link><description><![CDATA[<div style="clear:both;margin:20px auto;color:#666;">H. Jackson Brown,American writer&nbsp;-<a href="http://www.smartbrief.com/servlet/rdrc?u=%2Fnews%2FquoteDetails.jsp%3Fissueid%3DB5E816B8-BC09-4CBF-A5E8-4B13B15AB050%26copyid%3DF2231D20-8125-48FE-9967-191020AA855D%26brief%3DNCCMedia%26sb_code%3Drss%26campaign%3Drss">More</a>-&nbsp;</div>]]></description><pubDate>22 May 2013 11:35:41 CDT</pubDate><category>SmartQuote</category></item></channel></rss>