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<rss version="2.0"><channel><title>4A's SmartBrief</title><description>Designed specifically for advertising, media, and marcom executives, 4A's SmartBrief is a FREE, daily e-mail newsletter. By providing the latest need-to-know industry news and information, 4A's SmartBrief saves you time and keeps you smart. &amp;nbsp;Click&amp;nbsp; &lt;a href='http://www.smartbrief.com/aaaa/index.jsp?sb_code=rss'&gt;here&lt;/a&gt; to subscribe.</description><link>http://www.smartbrief.com/news/aaaa?sb_code=rss</link><image><url>http://www.smartbrief.com/images/homepage/hed-smartbrief.gif</url><title>4A's SmartBrief</title><link>http://www.smartbrief.com/news/aaaa?sb_code=rss</link></image><language>en-us</language><lastBuildDate>18 Jun 2013 10:05:30 CDT</lastBuildDate><item><title>Kraft is unapologetic over risque Zesty Italian picnic ad</title><guid>http://www.smartbrief.com/servlet/rdrc?u=%2Fnews%2FstoryDetails.jsp%3Fissueid%3D4AE9CF86-85CE-404D-8371-746FBB02EE91%26copyid%3D3AE21029-4715-49DE-BC56-8F61268D1030%26brief%3Daaaa%26sb_code%3Drss%26%26campaign%3Drss</guid><link>http://www.smartbrief.com/servlet/rdrc?u=%2Fnews%2FstoryDetails.jsp%3Fissueid%3D4AE9CF86-85CE-404D-8371-746FBB02EE91%26copyid%3D3AE21029-4715-49DE-BC56-8F61268D1030%26brief%3Daaaa%26sb_code%3Drss%26%26campaign%3Drss</link><description><![CDATA[<div style="clear:both;margin:20px auto;color:#666;">The group One Million Moms has taken issue with an ad for Kraft Zesty Italian dressing in which a picnicking man is provocati&nbsp;-<a href="http://www.smartbrief.com/servlet/rdrc?u=%2Fnews%2FstoryDetails.jsp%3Fissueid%3D4AE9CF86-85CE-404D-8371-746FBB02EE91%26copyid%3D3AE21029-4715-49DE-BC56-8F61268D1030%26brief%3DAAAA%26sb_code%3Drss%26%26campaign%3Drss">More</a>-&nbsp;</div>]]></description><pubDate>18 Jun 2013 10:05:30 CDT</pubDate><category>Top Story</category></item><item><title>WPP, Comcast invest in Fullscreen's content expansion</title><guid>http://www.smartbrief.com/servlet/rdrc?u=%2Fnews%2FstoryDetails.jsp%3Fissueid%3D4AE9CF86-85CE-404D-8371-746FBB02EE91%26copyid%3D05176522-7EFE-4917-A6D5-08CA99A34C2B%26brief%3Daaaa%26sb_code%3Drss%26%26campaign%3Drss</guid><link>http://www.smartbrief.com/servlet/rdrc?u=%2Fnews%2FstoryDetails.jsp%3Fissueid%3D4AE9CF86-85CE-404D-8371-746FBB02EE91%26copyid%3D05176522-7EFE-4917-A6D5-08CA99A34C2B%26brief%3Daaaa%26sb_code%3Drss%26%26campaign%3Drss</link><description><![CDATA[<div style="clear:both;margin:20px auto;color:#666;">Digital video network Fullscreen has closed an estimated $30 million funding round that featured investment from The Chernin &nbsp;-<a href="http://www.smartbrief.com/servlet/rdrc?u=%2Fnews%2FstoryDetails.jsp%3Fissueid%3D4AE9CF86-85CE-404D-8371-746FBB02EE91%26copyid%3D05176522-7EFE-4917-A6D5-08CA99A34C2B%26brief%3DAAAA%26sb_code%3Drss%26%26campaign%3Drss">More</a>-&nbsp;</div>]]></description><pubDate>18 Jun 2013 10:05:30 CDT</pubDate><category>Agency News</category></item><item><title>Australian safety ad wins 2 Grand Prix awards at Cannes</title><guid>http://www.smartbrief.com/servlet/rdrc?u=%2Fnews%2FstoryDetails.jsp%3Fissueid%3D4AE9CF86-85CE-404D-8371-746FBB02EE91%26copyid%3D09BB8125-502C-43D6-9C02-9D488B275EB0%26brief%3Daaaa%26sb_code%3Drss%26%26campaign%3Drss</guid><link>http://www.smartbrief.com/servlet/rdrc?u=%2Fnews%2FstoryDetails.jsp%3Fissueid%3D4AE9CF86-85CE-404D-8371-746FBB02EE91%26copyid%3D09BB8125-502C-43D6-9C02-9D488B275EB0%26brief%3Daaaa%26sb_code%3Drss%26%26campaign%3Drss</link><description><![CDATA[<div style="clear:both;margin:20px auto;color:#666;">A three-minute McCann Melbourne animated spot for Melbourne Metro in Australia won two Grand Prix awards at the Cannes Lions &nbsp;-<a href="http://www.smartbrief.com/servlet/rdrc?u=%2Fnews%2FstoryDetails.jsp%3Fissueid%3D4AE9CF86-85CE-404D-8371-746FBB02EE91%26copyid%3D09BB8125-502C-43D6-9C02-9D488B275EB0%26brief%3DAAAA%26sb_code%3Drss%26%26campaign%3Drss">More</a>-&nbsp;</div>]]></description><pubDate>18 Jun 2013 10:05:30 CDT</pubDate><category>Creative</category></item><item><title>Olivari goes social with one-year "little things" campaign</title><guid>http://www.smartbrief.com/servlet/rdrc?u=%2Fnews%2FstoryDetails.jsp%3Fissueid%3D4AE9CF86-85CE-404D-8371-746FBB02EE91%26copyid%3D5C4C10CD-1293-4762-A504-29C7E6FB8F9F%26brief%3Daaaa%26sb_code%3Drss%26%26campaign%3Drss</guid><link>http://www.smartbrief.com/servlet/rdrc?u=%2Fnews%2FstoryDetails.jsp%3Fissueid%3D4AE9CF86-85CE-404D-8371-746FBB02EE91%26copyid%3D5C4C10CD-1293-4762-A504-29C7E6FB8F9F%26brief%3Daaaa%26sb_code%3Drss%26%26campaign%3Drss</link><description><![CDATA[<div style="clear:both;margin:20px auto;color:#666;">Olivari Olive Oil is breaking into the U.S. market with a social media campaign by Twofifteen McCann. &nbsp;-<a href="http://www.smartbrief.com/servlet/rdrc?u=%2Fnews%2FstoryDetails.jsp%3Fissueid%3D4AE9CF86-85CE-404D-8371-746FBB02EE91%26copyid%3D5C4C10CD-1293-4762-A504-29C7E6FB8F9F%26brief%3DAAAA%26sb_code%3Drss%26%26campaign%3Drss">More</a>-&nbsp;</div>]]></description><pubDate>18 Jun 2013 10:05:30 CDT</pubDate><category>Creative</category></item><item><title>Heineken campaign by W+K wins top Cannes prize for creative effectiveness</title><guid>http://www.smartbrief.com/servlet/rdrc?u=%2Fnews%2FstoryDetails.jsp%3Fissueid%3D4AE9CF86-85CE-404D-8371-746FBB02EE91%26copyid%3D4927140F-8395-49BB-9A1D-47D5F2B6A079%26brief%3Daaaa%26sb_code%3Drss%26%26campaign%3Drss</guid><link>http://www.smartbrief.com/servlet/rdrc?u=%2Fnews%2FstoryDetails.jsp%3Fissueid%3D4AE9CF86-85CE-404D-8371-746FBB02EE91%26copyid%3D4927140F-8395-49BB-9A1D-47D5F2B6A079%26brief%3Daaaa%26sb_code%3Drss%26%26campaign%3Drss</link><description><![CDATA[<div style="clear:both;margin:20px auto;color:#666;">&nbsp;-<a href="http://www.smartbrief.com/servlet/rdrc?u=%2Fnews%2FstoryDetails.jsp%3Fissueid%3D4AE9CF86-85CE-404D-8371-746FBB02EE91%26copyid%3D4927140F-8395-49BB-9A1D-47D5F2B6A079%26brief%3DAAAA%26sb_code%3Drss%26%26campaign%3Drss">More</a>-&nbsp;</div>]]></description><pubDate>18 Jun 2013 10:05:30 CDT</pubDate><category>Creative</category></item><item><title>Netflix boosts children's lineup via DreamWorks Animation pact</title><guid>http://www.smartbrief.com/servlet/rdrc?u=%2Fnews%2FstoryDetails.jsp%3Fissueid%3D4AE9CF86-85CE-404D-8371-746FBB02EE91%26copyid%3DB08E6D53-FBC1-41C1-8903-C46DA7B7FAE2%26brief%3Daaaa%26sb_code%3Drss%26%26campaign%3Drss</guid><link>http://www.smartbrief.com/servlet/rdrc?u=%2Fnews%2FstoryDetails.jsp%3Fissueid%3D4AE9CF86-85CE-404D-8371-746FBB02EE91%26copyid%3DB08E6D53-FBC1-41C1-8903-C46DA7B7FAE2%26brief%3Daaaa%26sb_code%3Drss%26%26campaign%3Drss</link><description><![CDATA[<div style="clear:both;margin:20px auto;color:#666;">DreamWorks Animation, under a new long-term agreement, will provide more than 300 hours of new programming to Netflix. &nbsp;-<a href="http://www.smartbrief.com/servlet/rdrc?u=%2Fnews%2FstoryDetails.jsp%3Fissueid%3D4AE9CF86-85CE-404D-8371-746FBB02EE91%26copyid%3DB08E6D53-FBC1-41C1-8903-C46DA7B7FAE2%26brief%3DAAAA%26sb_code%3Drss%26%26campaign%3Drss">More</a>-&nbsp;</div>]]></description><pubDate>18 Jun 2013 10:05:30 CDT</pubDate><category>Media</category></item><item><title>Magna Global: Ad market to reach $486 billion in 2013</title><guid>http://www.smartbrief.com/servlet/rdrc?u=%2Fnews%2FstoryDetails.jsp%3Fissueid%3D4AE9CF86-85CE-404D-8371-746FBB02EE91%26copyid%3D4A8B3241-9148-4915-8579-B6BF59BF8B3E%26brief%3Daaaa%26sb_code%3Drss%26%26campaign%3Drss</guid><link>http://www.smartbrief.com/servlet/rdrc?u=%2Fnews%2FstoryDetails.jsp%3Fissueid%3D4AE9CF86-85CE-404D-8371-746FBB02EE91%26copyid%3D4A8B3241-9148-4915-8579-B6BF59BF8B3E%26brief%3Daaaa%26sb_code%3Drss%26%26campaign%3Drss</link><description><![CDATA[<div style="clear:both;margin:20px auto;color:#666;">Magna Global predicts worldwide advertising will increase 3% to $486 billion this year then rise 6% to $515 billion in 2014. &nbsp;-<a href="http://www.smartbrief.com/servlet/rdrc?u=%2Fnews%2FstoryDetails.jsp%3Fissueid%3D4AE9CF86-85CE-404D-8371-746FBB02EE91%26copyid%3D4A8B3241-9148-4915-8579-B6BF59BF8B3E%26brief%3DAAAA%26sb_code%3Drss%26%26campaign%3Drss">More</a>-&nbsp;</div>]]></description><pubDate>18 Jun 2013 10:05:30 CDT</pubDate><category>Trends &amp; Research</category></item><item><title>Mitsubishi returns to prime time in tactics switch</title><guid>http://www.smartbrief.com/servlet/rdrc?u=%2Fnews%2FstoryDetails.jsp%3Fissueid%3D4AE9CF86-85CE-404D-8371-746FBB02EE91%26copyid%3D5F75ABC9-6AF1-42CE-87B9-DEF5CCC6B088%26brief%3Daaaa%26sb_code%3Drss%26%26campaign%3Drss</guid><link>http://www.smartbrief.com/servlet/rdrc?u=%2Fnews%2FstoryDetails.jsp%3Fissueid%3D4AE9CF86-85CE-404D-8371-746FBB02EE91%26copyid%3D5F75ABC9-6AF1-42CE-87B9-DEF5CCC6B088%26brief%3Daaaa%26sb_code%3Drss%26%26campaign%3Drss</link><description><![CDATA[<div style="clear:both;margin:20px auto;color:#666;">With a newly doubled ad budget, Mitsubishi's campaign for its 2014 Outlander will include the company's first network prime-t&nbsp;-<a href="http://www.smartbrief.com/servlet/rdrc?u=%2Fnews%2FstoryDetails.jsp%3Fissueid%3D4AE9CF86-85CE-404D-8371-746FBB02EE91%26copyid%3D5F75ABC9-6AF1-42CE-87B9-DEF5CCC6B088%26brief%3DAAAA%26sb_code%3Drss%26%26campaign%3Drss">More</a>-&nbsp;</div>]]></description><pubDate>18 Jun 2013 10:05:30 CDT</pubDate><category>Marketer News</category></item><item><title>Facebook to take on Vine with video-enabled Instagram, source says</title><guid>http://www.smartbrief.com/servlet/rdrc?u=%2Fnews%2FstoryDetails.jsp%3Fissueid%3D4AE9CF86-85CE-404D-8371-746FBB02EE91%26copyid%3D6D7D0B9B-E94C-409B-90E2-62C2B1DC3435%26brief%3Daaaa%26sb_code%3Drss%26%26campaign%3Drss</guid><link>http://www.smartbrief.com/servlet/rdrc?u=%2Fnews%2FstoryDetails.jsp%3Fissueid%3D4AE9CF86-85CE-404D-8371-746FBB02EE91%26copyid%3D6D7D0B9B-E94C-409B-90E2-62C2B1DC3435%26brief%3Daaaa%26sb_code%3Drss%26%26campaign%3Drss</link><description><![CDATA[<div style="clear:both;margin:20px auto;color:#666;">Facebook is poised to launch a video-sharing service built on its Instagram platform, according to a source. &nbsp;-<a href="http://www.smartbrief.com/servlet/rdrc?u=%2Fnews%2FstoryDetails.jsp%3Fissueid%3D4AE9CF86-85CE-404D-8371-746FBB02EE91%26copyid%3D6D7D0B9B-E94C-409B-90E2-62C2B1DC3435%26brief%3DAAAA%26sb_code%3Drss%26%26campaign%3Drss">More</a>-&nbsp;</div>]]></description><pubDate>18 Jun 2013 10:05:30 CDT</pubDate><category>Technology</category></item><item><title>Poll: Have you visited the new 4A's blog, Straight A's?</title><guid>http://www.smartbrief.com/servlet/rdrc?u=%2Fnews%2FstoryDetails.jsp%3Fissueid%3D4AE9CF86-85CE-404D-8371-746FBB02EE91%26copyid%3D22A2457F-1822-4104-8350-711AB028969E%26brief%3Daaaa%26sb_code%3Drss%26%26campaign%3Drss</guid><link>http://www.smartbrief.com/servlet/rdrc?u=%2Fnews%2FstoryDetails.jsp%3Fissueid%3D4AE9CF86-85CE-404D-8371-746FBB02EE91%26copyid%3D22A2457F-1822-4104-8350-711AB028969E%26brief%3Daaaa%26sb_code%3Drss%26%26campaign%3Drss</link><description><![CDATA[<div style="clear:both;margin:20px auto;color:#666;">&nbsp;-<a href="http://www.smartbrief.com/servlet/rdrc?u=%2Fnews%2FstoryDetails.jsp%3Fissueid%3D4AE9CF86-85CE-404D-8371-746FBB02EE91%26copyid%3D22A2457F-1822-4104-8350-711AB028969E%26brief%3DAAAA%26sb_code%3Drss%26%26campaign%3Drss">More</a>-&nbsp;</div>]]></description><pubDate>18 Jun 2013 10:05:30 CDT</pubDate><category>Association News</category></item><item><title>Registration Open for 2013 Strategy Festival</title><guid>http://www.smartbrief.com/servlet/rdrc?u=%2Fnews%2FstoryDetails.jsp%3Fissueid%3D4AE9CF86-85CE-404D-8371-746FBB02EE91%26copyid%3DCE552320-4375-4EDE-98EF-AF838919676B%26brief%3Daaaa%26sb_code%3Drss%26%26campaign%3Drss</guid><link>http://www.smartbrief.com/servlet/rdrc?u=%2Fnews%2FstoryDetails.jsp%3Fissueid%3D4AE9CF86-85CE-404D-8371-746FBB02EE91%26copyid%3DCE552320-4375-4EDE-98EF-AF838919676B%26brief%3Daaaa%26sb_code%3Drss%26%26campaign%3Drss</link><description><![CDATA[<div style="clear:both;margin:20px auto;color:#666;">Take advantage of the early rate special for this year’s Strategy Festival titled "Strategy &" in Nashville, Tenn. &nbsp;-<a href="http://www.smartbrief.com/servlet/rdrc?u=%2Fnews%2FstoryDetails.jsp%3Fissueid%3D4AE9CF86-85CE-404D-8371-746FBB02EE91%26copyid%3DCE552320-4375-4EDE-98EF-AF838919676B%26brief%3DAAAA%26sb_code%3Drss%26%26campaign%3Drss">More</a>-&nbsp;</div>]]></description><pubDate>18 Jun 2013 10:05:30 CDT</pubDate><category>Association News</category></item><item><title>4A's Summer Bookstore Sale</title><guid>http://www.smartbrief.com/servlet/rdrc?u=%2Fnews%2FstoryDetails.jsp%3Fissueid%3D4AE9CF86-85CE-404D-8371-746FBB02EE91%26copyid%3D2FA496FB-EFC8-422A-B58C-3E8AA9D7E9A5%26brief%3Daaaa%26sb_code%3Drss%26%26campaign%3Drss</guid><link>http://www.smartbrief.com/servlet/rdrc?u=%2Fnews%2FstoryDetails.jsp%3Fissueid%3D4AE9CF86-85CE-404D-8371-746FBB02EE91%26copyid%3D2FA496FB-EFC8-422A-B58C-3E8AA9D7E9A5%26brief%3Daaaa%26sb_code%3Drss%26%26campaign%3Drss</link><description><![CDATA[<div style="clear:both;margin:20px auto;color:#666;">Check out the 4A's Bookstore from now until the Fourth of July for our summer sale, available to members and non-members. &nbsp;-<a href="http://www.smartbrief.com/servlet/rdrc?u=%2Fnews%2FstoryDetails.jsp%3Fissueid%3D4AE9CF86-85CE-404D-8371-746FBB02EE91%26copyid%3D2FA496FB-EFC8-422A-B58C-3E8AA9D7E9A5%26brief%3DAAAA%26sb_code%3Drss%26%26campaign%3Drss">More</a>-&nbsp;</div>]]></description><pubDate>18 Jun 2013 10:05:30 CDT</pubDate><category>Association News</category></item><item><title>A human being can survive almost anything, as long as she sees the end in sight.</title><guid>http://www.smartbrief.com/servlet/rdrc?u=%2Fnews%2FquoteDetails.jsp%3Fissueid%3D4AE9CF86-85CE-404D-8371-746FBB02EE91%26copyid%3D6B9E3ADA-CB54-4FB8-BA24-B34E946F76B9%26brief%3Daaaa%26sb_code%3Drss%26campaign%3Drss</guid><link>http://www.smartbrief.com/servlet/rdrc?u=%2Fnews%2FquoteDetails.jsp%3Fissueid%3D4AE9CF86-85CE-404D-8371-746FBB02EE91%26copyid%3D6B9E3ADA-CB54-4FB8-BA24-B34E946F76B9%26brief%3Daaaa%26sb_code%3Drss%26campaign%3Drss</link><description><![CDATA[<div style="clear:both;margin:20px auto;color:#666;">Elizabeth Wurtzel, American writer and journalist&nbsp;-<a href="http://www.smartbrief.com/servlet/rdrc?u=%2Fnews%2FquoteDetails.jsp%3Fissueid%3D4AE9CF86-85CE-404D-8371-746FBB02EE91%26copyid%3D6B9E3ADA-CB54-4FB8-BA24-B34E946F76B9%26brief%3DAAAA%26sb_code%3Drss%26campaign%3Drss">More</a>-&nbsp;</div>]]></description><pubDate>18 Jun 2013 10:05:30 CDT</pubDate><category>SmartQuote</category></item></channel></rss>