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April 25, 2012
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News about digital retail commerce

  Top Story 
 
 6 Ways to Use Competitor Price Monitors to Maximize Profit
Gaining market share without sacrificing profit means having accurate information to price products high enough to maximize revenue and low enough to close sales. Ugam Interactive, a leader in competitive intelligence, has identified six key ways that retailers can use competitor price monitors to maximize profit. Download this report now.
 

  Online Retail Trends 
  • Pinterest affiliate program is a hit, but for how long?
    H&M, UGG, and Payless are among the brands jumping on Pinterest's affiliate service PinDollars, which uses Skimlinks to monetize content for publishers and pays affiliates for pinning. But two concerns have arisen: the potential for spam to ruin the Pinterest experience, and the prevalence of porn-site links. ClickZ (4/24) LinkedInFacebookTwitterEmail this Story
  • Online specialty retailers slow to add mobile sites
    Only 17% of 75 online specialty retailers surveyed have created dedicated mobile sites, according to a study from e-commerce vendor Briteskies. The study included retailers from several sectors including electronics, apparel, pet supplies and sporting goods. Retailing Today (free registration) (4/24) LinkedInFacebookTwitterEmail this Story
 
  • Small merchants find f-commerce success
    Despite stories of major retailers ending their experiments with f-commerce, small and medium-sized merchants are finding new customers and boosting sales with Facebook stores, writes Ecwid founder Ruslan Fazlyev. Ecwid's clients derived an average of 15% of their sales from Facebook stores last year, and the percentage rose to 17.7% in the first quarter of 2012. Forbes (4/24) LinkedInFacebookTwitterEmail this Story
How Much Do You Really Need to Make? The Answer May Shock You
Rather than focus on what you can afford to pull out of the business to cover your living expenses, you need to focus on how much you need to earn at your business in order to afford the lifestyle you want to have. This is where the Personal Earnings Goal, or PEG, comes into play. Learn how to calculate your PEG and find out how much you really need to make.

  New Media & Technology 
 
  • 3 tips to combat rising cart-abandonment rates
    About 70% of online shoppers abandon their shopping carts before checking out, and the number is rising as shoppers grow more accustomed to doing online price comparisons. Using remarketing e-mails to encourage shoppers to return, prominently displaying the cart when the shopper returns and keeping carts active for at least 60 days can help reverse abandonment rates, says SeeWhy founder Charles Nicholls. Practical eCommerce (4/24) LinkedInFacebookTwitterEmail this Story
A Retailer's Guide to 'Demand-Driven' (+Gartner Research)
Consumers today have access to endless input and decide in moments. Discover how the demand-driven supply chain responds quickly to changing consumer preferences and supports demand shaping, while pre-emptively positioning inventory. This has far-reaching impacts on the enterprise and supplier community, not to mention the top and bottom line.

  Companies in the News 
 
  • Social Annex wins high-profile backing
    Start-up Social Annex has won support from several high-profile e-commerce executives including PriceGrabber founder and former CEO Kamran Pourzanjani and ShoeDazzle co-founder Brian S. Lee. The company aims to provide retailers with a one-stop suite of products designed to help retailers boost their returns from social media investments. TechCrunch (4/24) LinkedInFacebookTwitterEmail this Story
  • EBay's Magento boosts mobile compatibility
    Magento, an eBay-owned developer of e-commerce technology, launched upgraded mobile features using HTML5. The Web language creates a more robust mobile-commerce experience on devices that don't support Adobe Flash, the company said. Internet Retailer (4/24) LinkedInFacebookTwitterEmail this Story
  • Other News
Transformational Journeys: Modern Business Planning
Harvard Business Review explores why CFO's and their finance organizations must adapt to the changing landscape of their markets and how big data, organizational collaboration, and new cloud-based planning and analysis technologies are driving successful change.
Click here to access the report.

  Featured Content 
 

  Legislative & Regulatory 
 
The ROI of Privacy with TRUSTe Solutions
Investment in a Data Privacy Management Platform can deliver significant, positive financial returns for corporate bottom lines. The "Total Economic Impact (TEI) of TRUSTe" Study explains how Forrester Analysts calculated a 151% ROI for TRUSTe customers. Download the study now.

  Shop.org Spotlight 
  • How social and mobile are changing the face of online (and offline) retail
    In a half-day digital retail marketing workshop in San Francisco on May 3, a team of experts will present a new study from Shop.org and The Partnering Group on social media and mobile use in retail and e-commerce. Learn the latest on consumer usage and attitudes toward social media and mobile platforms as shopping tools along the path to purchase. Registration for this workshop is free for all retailers. Register now. LinkedInFacebookTwitterEmail this Story
 
  • Omnichannel excellence -- you can find it at Guitar Center
    In a few short years, omnichannel has evolved from a buzz word to an operational necessity in the retail industry. In a post on the Shop.org blog, Senior Director Artemis Berry explains how Guitar Center has harnessed the power of SoLoMo to provide a unique customer experience and a hyperlocal feel to more than 4,000 stores nationwide. Read more. Shop.org Blog (4/4) LinkedInFacebookTwitterEmail this Story
Learn more about Shop.org ->Website  |  Events  |  Research  |  Shop.org Blog  |  Join Shop.org

  SmartQuote 
Opportunity is missed by most people because it is dressed in overalls and looks like work."
--Thomas Edison,
American inventor


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