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April 13, 2012News for professionals in the dairy foods industry

  Industry News 
  • Octogenarians take the social media reins at Kraft
    Tweets and Facebook posts for Kraft Macaroni & Cheese are temporarily in the hands of Frankie, 87, and Dottie, 86, in a campaign by Crispin Porter + Bogusky. The agency said the new "social media managers" have been eating Kraft Macaroni & Cheese for 75 years. Adweek (4/11) LinkedInFacebookTwitterEmail this Story
  The Market 
  • Sales of take-and-bake pizzas are up
    About 41% of consumers now eat pizza at least once a week, up from 26% two years ago, according to a survey by Technomic. Both pizza restaurants and companies that make take-and-bake pizzas sold in grocery stores are seeing a rise in business, with nearly half of consumers surveyed saying they purchase a pizza from a grocery store at least once a month. Los Angeles Times/Money & Company blog (tiered subscription model) (4/11) LinkedInFacebookTwitterEmail this Story
  • SUPERVALU CEO touts hyperlocal stores
    SUPERVALU President and CEO Craig Herkert said the company will remain focused on the hyperlocal concept in fiscal 2013, letting store directors fit prices, products and promotions to the community. "Hyperlocal will be our true point of differentiation," Herkert said. "This is a major cultural shift for our company but one that store teams have genuinely embraced." Drug Store News (4/10) LinkedInFacebookTwitterEmail this Story
  Health & Nutrition 
  • Expert sees tailored nutrition seen as a dairy export opportunity
    Kristi Mika Saitama, export ingredients marketer for the U.S. Dairy Export Council, says consumers' growing interest in nutrition as a way to meet specific health needs presents opportunities for exporters. "Looking to the future, the 65+ population is really growing, and we're going to need new nutritional solutions to combat chronic diseases, for instance, and lifestyle changes as populations age," she said. (France) (4/11) LinkedInFacebookTwitterEmail this Story
  • Sustainability starts with life cycle assessments
    Kraft Foods is among the companies using life cycle assessments to drive environmental improvements, developing a lighter, flexible pack for foodservice salad dressing called the YES pack, which stands for yield, ease and sustainability. The packaging takes less energy to make, and holds up to two additional servings per case. The Huffington Post (4/11) LinkedInFacebookTwitterEmail this Story
  • Study: 63% changed how they shop to save money
    In research from MarketTools, 63% of shoppers said a quest to save money has changed the way they shop, making such changes as using coupons and loyalty cards, or buying more store brands or items on sale. Although 67% said they use coupons at least half the time, 49% said a coupon is not incentive enough to buy a product they would otherwise pass up. Progressive Grocer (4/12) LinkedInFacebookTwitterEmail this Story
  • Other News
  Featured Content 

  • Lawmaker: Farm bill will improve dairy program
    U.S. Rep. Collin Peterson, D-Minn., told attendees at the Minnesota-Wisconsin Dairy Policy Conference that the 2012 farm bill under consideration "is not perfect, but it is a better dairy program than what we currently have." It includes a Dairy Producer Margin Protection Program providing an improved subsidy on margin insurance, he said. Ag Weekly (4/12) LinkedInFacebookTwitterEmail this Story
  • Other News
  IDFA News 
  • IDFA Better Process Cheese School meets FSMA requirements
    Does your cheese plant meet the new requirements for low-acid canned foods set by the Food Safety Modernization Act? Don't miss IDFA's Better Process Cheese School, June 14-15, in Rosemont, Ill., which will cover LACF regulations as they pertain to dairy facilities making shelf-stable process cheese. Attendees who pass the exams will fulfill FDA's certification requirements for becoming a trained operator. Learn more. LinkedInFacebookTwitterEmail this Story
  • Bring your voice to Washington for IDFA's 'Fly-In'
    IDFA's Washington Conference, the industry's legislative fly-in, is scheduled for June 20-21, in Washington, D.C. The conference will feature visits to Capitol Hill for meetings with members of Congress, a briefing by IDFA's policy experts, a Family Fun Program and the 30th annual Capitol Hill Ice Cream Party. Learn more. LinkedInFacebookTwitterEmail this Story
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  World Markets 
  • Fonterra eyes China expansion
    Fonterra is investing $88 million to open two new dairy farms in China as it looks to move past a milk-contamination scandal that slowed its original growth plans. "Look at all of our strategic plans and they involve China," said Fonterra CEO Theo Spierings. The Wall Street Journal (4/11) LinkedInFacebookTwitterEmail this Story
Believe and act as if it were impossible to fail."
--Charles F. Kettering,
American inventor

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