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April 2, 2012
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All the news that's in the news about the airline industry

  Passenger Experience 
  • Airbus A350 comes with more seating options
    Airbus is giving buyers of its A350 planes three more seat choices. Airbus has added selections from Jamco America, EADS Sogerma and Sicma Aero Seat. Despite the additions, Airbus says it is "trying to reduce complexity and customization levels to avoid the installation issues it has faced on the A380," this feature notes. Aviation Daily (3/29) LinkedInFacebookTwitterEmail this Story
  • Indonesia welcomes Orbis Flying Eye Hospital
    Doctors in Indonesia received training, and patients with vision issues underwent surgery during the weeks-long visit of the Orbis Flying Eye Hospital. Although the emphasis of the Orbis program is on improving the clinical and surgical skills of medical personnel, the doctors found the time to treat 70 patients while in Indonesia's second-largest city of Surabaya. Read Demotix. LinkedInFacebookTwitterEmail this Story
  • Other News
  Connectivity & Technology 
  • Star Alliance will use purchasing power to lower IFE, connectivity cost
    First, the Star Alliance found a way to cut the cost of seating for its member airlines. Now, the alliance is attempting to use its purchasing power to keep the costs down for in-flight entertainment and connectivity. "Star says no procurement opportunity will be left unturned, and it is exploring how airlines can shift their aircraft to other carriers to compensate for seasonal demand," Will Horton writes. APEX Editor's Blog (4/1) LinkedInFacebookTwitterEmail this Story
  • GuestLogix unveils its new and improved POS device
    GuestLogix says its new handheld point-of-sale device, XPDA-SP, is more than twice as powerful as its predecessor. The power allows airlines to perform onboard transactions faster and more efficiently. "As airlines grow their onboard retailing programs, the need to process transactions more securely and faster requires technology such as the new XPDA-SP to support this," said GuestLogix President and CEO Tom Douramakos. Aircraft Interiors International online (U.K.) (3/30) LinkedInFacebookTwitterEmail this Story
  • Other News
  Airlines & Aircraft 
  • Airbus makes inroad into Japan with first corporate-jet sale
    Airbus business jets are flying on all continents, but the plane-maker has just made its first sale in Japan. "Our first Airbus corporate jet sale in Japan builds on the growing presence of our modern airliner family," said John Leahy, chief operating officer for the Airbus customers division. eTurboNews (3/30) LinkedInFacebookTwitterEmail this Story
  • European Commission approves sale of BMI to IAG
    The European Commission says it is satisfied that the sale of British Midland International to International Airlines Group will not upset the air travel market. The Commission gave its blessing Friday for the $271 million sale, which includes a number of important slots at Heathrow Airport in London. IAG says it will give up 14 of the slots and carry connecting passengers to feed long-haul flights of competing airlines. Air Transport World (4/2) LinkedInFacebookTwitterEmail this Story
  • Other News
  Association News 
  • Airlines: Promote the Passenger Choice Awards to your customers
    Airlines are encouraged to invite passengers to vote online at through 30 June 2012. Airlines can participate by distributing information about the awards to their customer database, through social media, via print material and on their website using the logos and marketing collateral (print ads and digital ads) found on the APEX website. The Passenger Choice Awards have rapidly distinguished themselves as the industry's foremost honor, as they represent the opinions of YOUR passengers. To participate in the Passenger Choice Awards, airline companies should submit the Best Passenger Experience In Region entry form by 30 June 2012. LinkedInFacebookTwitterEmail this Story
  • APEX events are worldwide in 2012!
    To support our diverse members, APEX will travel the globe in 2012. We will be making stops in Germany, England, South Korea, Chile and the United States. We are looking forward to seeing our international members as well as meeting new prospects in the industry. For more information on the global events and to mark your calendar, please view the event calendar available here. LinkedInFacebookTwitterEmail this Story
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    Contact APEX
    Ron Gumucio
    APEX communications specialist
    About APEX
    The Airline Passenger Experience Association (APEX) encompasses a network of businesses and professionals that are committed to providing a world-class airline experience for passengers around the globe. Every day, APEX members are improving every aspect of the airline experience: from designing, building and installing seating, entertainment and communications systems on commercial aircraft, to airport lounges and inflight dining. Visit for more information. APEX is professionally managed by Kellen Company, the premier global association management firm with offices and representation in the United States, Europe, China, the Middle East, India and Southeast Asia.

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