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May 2, 2012
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Business news you can use from your Better Business Bureau®

  Trends & Trust 
  • Overcoming distrust to tackle cybersecurity threats
    There is a lack of trust between businesses and the government when it comes to dealing with cybersecurity threats, according to Jeff Moulton of the Georgia Tech Research Institute. For that reason, the institute is introducing a new system called Titan, which is designed to help handle security threats. Defense News (5/1) LinkedInFacebookTwitterEmail this Story
  • How to create a hard-to-guess password
    In general, the longer you make your passwords, the more secure they will be. "In the last couple of years, the password length recommended by security professionals has gone from eight to twelve characters," Sandra Henry-Stocker writes. Good passwords should also be hard to guess; "password1234" isn't a good password, even though it's 12 characters, she notes. (4/29) LinkedInFacebookTwitterEmail this Story
  • The future of tap-to-pay technology
    Caribou Honig, co-founder and partner at QED Investors, says smartphones that allow tap-to-pay transactions will become commonplace after Apple introduces the next iPhone, which will have near-field communication and a digital wallet. "The value will manifest as developers integrate wallet functionality with the other capabilities of the phone, and create novel apps that are nearly unforeseeable today," he writes. Forbes/CIO Network blog (4/23) LinkedInFacebookTwitterEmail this Story
  Customer Satisfaction & Marketing 
  • 3 types of professionals that can benefit from social media marketing
    Creating online videos can help real estate professionals to market themselves online, Starr Hall writes. "[P]ut some life into real estate and do a quick, 60-second clip on why a listing is great for the neighborhood," she advises. Hall also shares tips for financial planners and legal professionals who want to get more out of social media. Entrepreneur online (5/1) LinkedInFacebookTwitterEmail this Story
  • Nurturing customer relationships, one stage at a time
    To get the most from customer relationship management technology, it's best to treat those relationships differently depending upon their stage, customer-service writer John Jantsch says. Businesses should use different tools, offers and communication for customers based on how developed they are in their loyalty and connection to the company, he writes. Duct Tape Marketing (4/30) LinkedInFacebookTwitterEmail this Story
  • Other News
  Management & Leadership 
  • 3 ways to keep your team happy at work
    American employees are feeling underappreciated in the workplace after toughing out the recession, raising the risk that they might quit. Managers can fight the trend by focusing on their team members' happiness, Mark Crowley writes. That means connecting them with the organization's mission, acknowledging their contributions and reminding them that they are needed and appreciated. "Tell people directly how valuable they are to you," Crowley writes. Fast Company online/FC Expert Blog (4/30) LinkedInFacebookTwitterEmail this Story
  • Imagine your way to business success
    Being imaginative can help you to build your business, Joey Faucette writes. "Your company's success is the culmination of how you think about it, partner with others to think about it, and then collectively imagine outcomes that seem unrealistic at the moment, but are achievable as all of you believe," he writes. Entrepreneur online (4/26) LinkedInFacebookTwitterEmail this Story
Most small business owners know the importance of managing credit effectively and that a "one size fits all" model won't work. Use Managing Credit - Made Simpler to find the right credit management model for your business and to help identify strategies to ensure you are on top of your business's financial condition.
  Funding & Finance 
  • How an SBA loan can help your business
    Small businesses that need to get access to funding should consider Small Business Administration loans. Such loans may come with better terms than other types of loans, said Santiago Perez, SBA sales manager for California Bank & Trust. Smart Business (5/2012) LinkedInFacebookTwitterEmail this Story
  • Spring organization tips for small-business finances
    To get your business' finances in order, it's a good idea to meet with a CPA and to make sure your business is structured properly, writes Nellie Akalp of "Sometimes an entity is formed with one income target in mind, and you might need to reconsider the entity for a different income level," she writes. It's also important to make sure your business and personal finances are separated from each other, she writes. Mashable (5/1) LinkedInFacebookTwitterEmail this Story
  • How to get ready for your next tax bill
    Now that tax time has come and gone, it's time to start preparing for 2013's return. It's important to keep your books up to date and to think about starting a retirement plan, Bonnie Lee writes. "Receiving only Social Security benefits is not a viable retirement savings plan." Fox Business Small Business Center (4/27) LinkedInFacebookTwitterEmail this Story
  Weekly Poll 
  • Have you ever suspected that an employee was stealing from your business?
    Yes, but we didn't get the police involved  56.02%
    No  24.70%
    Yes, and we went to the police  19.28%
  • Do you trust the government to protect the country from cybersecurity threats?

  Featured Content 

  BBB in the News 
  • How to protect yourself from a "grandparents" scam
    Video: BBB: Tips to avoid 'grandparents scams  
    Some scammers target their victims by posing as family members or friends in trouble, according to BBB's John North. The scammers then ask their victims to send money. People can protect themselves from these sorts of scams by protecting their personal information, refusing to wire money and avoiding suspicious links in e-mails, he explains. ClipSyndicate/WDTN-TV (Dayton, Ohio) (5/1) LinkedInFacebookTwitterEmail this Story
Be regular and orderly in your life, so that you may be violent and original in your work."
--Gustave Flaubert,
French novelist

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