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April 25, 2012News for the confectionery industry

  Market Trends 
  • Hershey plans June debut of reduced-fat chocolate Simple Pleasures
    Hershey is hoping to break resistance to lower-fat chocolate with its June 1 introduction of Simple Pleasures, cream-filled chocolate with 30% less fat than other milk chocolate. The candy will be offered in dark chocolate with chocolate creme, milk chocolate with vanilla creme and milk chocolate with chocolate creme. They will be positioned as "an indulgent chocolate that has fewer calories," executives said. Advertising Age (tiered subscription model) (4/24) LinkedInFacebookTwitterEmail this Story
  • Report sees shift to candy promotion during Easter season
    Research from Market Track found drug stores changed their marketing focus this Easter, placing greater emphasis on candy than on games and toys. "In a year-over-year comparison, a definite shift in strategy can be seen among drug stores," the report said. "Candy promotions start earlier, drop significantly the second week and then spike the week before Easter." Drug Store News (4/24) LinkedInFacebookTwitterEmail this Story
  • Price is top factor in deciding where to shop, study finds
    In a study by The NPD Group, more than 80% of shoppers in all age and income brackets said price is an extremely important or important consideration when choosing a place to shop. Consumers can "compare prices on the Web while at home or while standing in a brick-and-mortar store with their smartphones," said John Deputato, senior vice president of advanced analytics. "We certainly have moved to a time of calculated consumption for shoppers, and price has come to the forefront of the purchase decision." Progressive Grocer (4/24) LinkedInFacebookTwitterEmail this Story
  • Other News
  Diet & Health 
  • Daily dose of dark chocolate may boost heart health, study says
    A small study by San Diego State University researchers found that people who ate 50 grams of dark chocolate each day had lower blood glucose levels and improved cholesterol readings compared with those who ate white chocolate. The findings will be presented at an Experimental Biology meeting. HealthDay News (4/24) LinkedInFacebookTwitterEmail this Story
  Association News 
  • Inflation beginning to take small bite out of 2012 confectionery sales
    Dollar sales from the latest 52 weeks in food, drug and mass outlets (excluding Walmart) are up 4.5% for total candy and gum, while units are off 1.4% according to SymphonyIRI period ending March 18. The units drop is driven mainly by higher retail pricing. Contact Larry Wilson. LinkedInFacebookTwitterEmail this Story
  • Candy and health presentations at Experimental Biology
    Work showing that candy is a small treat and is not linked to obesity or heart disease was presented during the American Society for Nutrition's symposia at Experimental Biology this week. An oral presentation on Sunday discussed the indications that frequency of candy consumption is not associated with obesity or heart disease risk factors. A poster presentation on Tuesday showed that candy is generally consumed by the U.S. population in moderation. Contact Laura Shumow. LinkedInFacebookTwitterEmail this Story
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  Featured Content 

  Regulatory Update 
  • U.S. and Canada outline ways to ensure imported-food safety
    The U.S. and Canada unveiled plans to improve the safety of imported food. The FDA released the Global Engagement Report, detailing a plan that includes more international offices. The Canadian Food Inspection Agency wants importers to develop a plan to identify, report and recall potentially dangerous products. FoodNavigator (4/24) LinkedInFacebookTwitterEmail this Story
  • Turkish confectioner Elvan turns 60
    Elvan Food, founded 60 years ago, is now the third-largest exporter of confectionery products in Turkey. The company employs about 1,500 people and sells products including chocolates, cakes and jelly candies to more than 100 countries. (4/18) LinkedInFacebookTwitterEmail this Story
  • Other News
Opportunity is missed by most people because it is dressed in overalls and looks like work."
--Thomas Edison,
American inventor

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