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January 22, 2013News for hotel and lodging professionals

  Front Desk 
How Much Do You Really Need to Make? The Answer May Shock You
Rather than focus on what you can afford to pull out of the business to cover your living expenses, you need to focus on how much you need to earn at your business in order to afford the lifestyle you want to have. This is where the Personal Earnings Goal, or PEG, comes into play. Learn how to calculate your PEG and find out how much you really need to make.

  Business Update 
 
  • Other News
The ROI of Privacy with TRUSTe Solutions
Investment in a Data Privacy Management Platform can deliver significant, positive financial returns for corporate bottom lines. The "Total Economic Impact (TEI) of TRUSTe" Study explains how Forrester Analysts calculated a 151% ROI for TRUSTe customers. Download the study now.

  Market Trends 
 
  • This time, inauguration-goers are fewer, "more careful"
    Hotel officials in Washington, D.C., reported fewer room sales and reduced room nights for President Barack Obama's second inauguration as more visitors for the event sought more affordable ways to celebrate. "The last time was epic due to the historical nature of it. The theme of America now is people being a little more cautious, and we're certainly seeing a more careful approach by our guests," said Jon Chocklett, sales and marketing director at the Mandarin Oriental in the capital. USA Today/Hotel Check-in blog (1/21) LinkedInFacebookTwitterEmail this Story
  • Survey: 8% of travelers are loyal to one hotel brand
    A new survey by Deloitte has found that 8% of travelers are loyal to one hotel brand, and 14% are loyal to one airline. "The current environment for building loyalty really isn't creating long-term sustainable loyalty," said Adam Weissenberg, a vice chairman at Deloitte. USA Today (1/19) LinkedInFacebookTwitterEmail this Story
  • Other News
Strategic Pricing: The Secret Sauce of Executives
Most travel, transportation and hospitality industries depend on their revenue management and pricing systems to make daily decisions. But those systems can also be used to make long-term decisions and reinforce strategic goals. Tightly integrating pricing strategy throughout your operations allows executives to make more balanced decisions. Click here for the free paper

  Spotlight on Technology 
  • The changing face of online booking
    Cindy Estis Green, co-founder and CEO of Kalibri Labs, is innovating tools for hotel distribution channel diagnostics. Competition from metasearches could drive lower costs for hotels to use online travel agencies, she says. "For now, there is lots of noise out there but the dynamic is that whether you do metasearch or are an OTA, there will be more homogenizing," Green said. HotelsMag.com (free registration) (1/18) LinkedInFacebookTwitterEmail this Story
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  Best Practices 
  • Column: Exceptional hotels shake their leaders out of mediocrity
    For a hotel organization to thrive, its top decision-makers need to take steps to banish mediocrity from leaders at the property level, writes Adam Zembruski, president of Pharos Hospitality. The key is to fulfill leaders' higher needs of self-actualization through acts such as professing their value to the organization and giving them challenges that stimulate creative thinking, Zembruski writes. HotelNewsNow.com (1/18) LinkedInFacebookTwitterEmail this Story
  Development 
  • $25M hotel project in Ohio could break ground in February
    Developers are looking to begin construction of a 123-room hotel in Toledo, Ohio, by February, as soon as they receive branding approval from Hilton Worldwide. Pending approval, the $25 million project would include a second 100-room hotel under the Holiday Inn brand and a commercial structure for retail and dining establishments. The Blade (Toledo, Ohio) (1/23) LinkedInFacebookTwitterEmail this Story
  • Other News
  AH&LA News 
  • Promote the industry as a career of choice
    National Groundhog Job Shadow Day (NGJSD), Feb. 1, is a national campaign that gives young people an opportunity to learn about the hospitality business. It's a great way to improve the industry's image and to generate interest among students in a career in hospitality. Resources to help you prepare, plan and participate in NGJSD, may be found here. LinkedInFacebookTwitterEmail this Story
  • Get in front of meeting planners
    To reach meeting professionals when they're buying, AH&LA members receive a 20% savings on ConventionPlanit.com, a leading online search engine, to showcase their properties on listings with trackable ROI. Additional press release postings, Divine Deals, banner ads and "call to action" e-mail marketing to 50,000 planners are also available to generate new, qualified prospects. Learn more here, or contact Katherine Markham, CHME, at 301-975-9462 or katherinem@conventionplanit.com. LinkedInFacebookTwitterEmail this Story
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  Sponsored Poll 
  • Does your front-line staff use mobile devices -- such as handheld scanners and mobile point of sale -- to help serve customers?
    No  69.66%
    Yes  30.34%
  SmartQuote 
It ain't what they call you, it's what you answer to."
--W.C. Fields,
American comedian, actor and writer


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