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November 27, 2012
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The ClickBank Internet marketing newsletter providing weekly updates on the industry trends

  Industry News 
  • Experts name the top SEO trends for 2013
    Search-engine optimization is a rapidly changing arena, say experts who offer their predictions for next year's SEO trends. Topping the list is a prediction from Ephricon Web Marketing's Jon Payne, who says that users' Author Rank on Google will play an increasingly important role in search rankings. B2C Marketing Insider (11/23) LinkedInFacebookTwitterEmail this Story
  • Boosting sales with automated e-mail marketing
    At least four types of e-mail automation options have the potential to help boost e-commerce sales, according to Carolyn Nye. "Ecommerce sites that use e-mail within marketing automation programs -- instead of separate marketing silos -- will increase the effectiveness of all marketing programs," she writes. Practical eCommerce (11/20) LinkedInFacebookTwitterEmail this Story
  • Facebook rolls out "View Tags" ad-tracking feature
    Facebook has launched a new ad-tracking feature called "View Tags," which lets advertisers know who has viewed their ads with the help of cookies. The tracking technology, which has been in beta testing for about a year, is compatible with Marketplace ads and Premium self-service ads. CNET/Internet & Media blog (11/21) LinkedInFacebookTwitterEmail this Story
  • Other News
  Trend Watch 
  • Online shopping gets an early start
    Consumers started online shopping early on Thanksgiving and continued through the day, driving a 17.4% increase in online sales compared with last year's Thanksgiving, according to IBM. Slightly more than a quarter of retail traffic came from smartphones and tablets, with iPads in the lead. Internet Retailer (11/22) LinkedInFacebookTwitterEmail this Story
  • Study sees bright future for social media advertising
    U.S. brands will spend $9.2 billion on social media advertising in 2016, double this year's total, according to a BIA/Kelsey projection. Social display ads will account for $5.4 billion of that total, with social media display spending likely to increase at more than 15% annually over the next four years. (11/26) LinkedInFacebookTwitterEmail this Story
  • Other News
  Legal & Policy News 
The passion for setting people right is in itself an afflictive disease."
--Marianne Moore,
American poet and writer

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