| Knowledge for new solutions from the American Press Institute |  |
| Top Story |  |  |
|
- What do pending Plain Dealer cuts mean for Cleveland?
Advance Publications' plans for the Cleveland Plain Dealer are likely to leave the city as the largest U.S. city without a daily newspaper, writes Vince Grzegorek. The huge staff cuts that must accompany such a strategy -- cuts that could largely be avoided if Advance were to adopt a paid digital subscription model -- are of even greater significance, he writes. Cleveland Scene
(12/13)
| Revenue |  |  |
|
- Freedom Communications acquires Churm Media
OC Metro business magazine publisher Churm Media has been acquired by Freedom Communications, publisher of the Orange County Register. "[Chief executive] Steve Churm and the entire Churm Media team have done a fabulous job over multiple decades building a wealth of relationships and a portfolio of publications, websites, events and services that are robust, engaging and invaluable for Orange County," said Freedom owner Aaron Kushner. The Orange County Register (Santa Ana, Calif.)
(12/12)
| Innovation |  |  |
|
| Customer Intelligence |  |  |
|
- Mobile users dislike in-app ads interrupting their experience
Seventy percent of mobile users find in-app ads "interruptive," according to a Forrester survey commissioned by Tapjoy. Only 17% of the survey group found the ads interesting, and two-thirds said they were annoying. "A majority (59%) of respondents said they want to be rewarded for interacting with an in-app ad, while nearly 40% said they prefer to choose which ad they want to see from a host of options," writes John McDermott. Advertising Age (tiered subscription model)
(12/12)
| Media Industry News |  |  |
|
- Editor of London's Times resigns under pressure
James Harding, editor of The Times of London, is resigning at the behest of News Corp.'s leadership. The Times under Harding's leadership had been critical of the company's handling of the phone hacking scandal. Separately, regulatory filings reveal that Rebekah Brooks, a former chief executive of News Corp. unit News International, was given a $17.6 million severance package. The New York Times (tiered subscription model)
(12/12)
| Case Studies |  |  |
|
- ProPublica learns how to recruit public in TV ad spending project
ProPublica's "Free the Files" project, which crowdsourced the untangling of political ad spending files released in hard-to-use digital form by TV stations, succeeded in sorting out about $1 billion in spending by applying a number of principles. Among them was providing an application that was easy for the public to learn and use, providing clear criteria and making the project fun and social. Nieman Journalism Lab
(12/12)
| API News and Events |  |  |
|
| SmartQuote |  |  |
|
 | No problem can withstand the assault of sustained thinking."
--Voltaire, French writer, historian and philosopher

|
| |
| |
|
| |
| About API |
The American Press Institute's purpose is to educate constituencies about the value of newspapers and to provide training,
research and best practices for newspaper industry executives. Founded in 1946, API is located in Arlington, Va., at the
headquarters of the Newspaper Association of America. The API and NAA Foundation boards voted to merge the NAA Foundation
into API in early 2012. The merger was finalized on February 6, 2012, and the new organization retains the API name.
|
|
| |
| | Recent Business of News SmartBrief Issues:
- Wednesday, December 12, 2012
- Tuesday, December 11, 2012
- Monday, December 10, 2012
- Friday, December 07, 2012
- Thursday, December 06, 2012
| | | Lead Editor: Jesse Stanchak
Mailing Address:
SmartBrief, Inc.®, 555 11th ST NW, Suite 600, Washington, DC 20004 | |
| |
|
| © 1999-2012 SmartBrief, Inc.® Legal Information |
|