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December 12, 2012
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News for the private club industry

  Industry Update 
  • Groundbreaking woman now helps club attract single females, families
    Maggie Pizzone broke gender barriers at the White Beeches club in Haworth, N.J., in the '80s when she joined as an individual member -- the first woman to join who wasn't married to or a daughter of a male member. Pizzone has since won 11 championships at the club, has served on its board twice and is helping the club revolutionize to attract more members. "We're rebranding the club as family-friendly, as female-friendly," says general manager Tracy Fraus. "We're trying to break that mold, to not be the old, stuffy golf course, but to be the type of place where the entire family wants to come and spend time." The Record (Hackensack, N.J.) (12/6) LinkedInFacebookTwitterEmail this Story
  • Other News
  Trend Watch 
  • U.S. foodservice industry to post record sales in 2013
    The U.S. foodservice industry is anticipating a record-breaking 2013, expecting sales to grow 3.8% to $660.5 billion, according to the National Restaurant Association's 2013 Restaurant Industry Forecast. "Income and cash-on-hand do remain constrained, so consumers are much more deliberative in their spending," says the NRA's Hudson Riehle. "But the industry's inherent strength is that consumers enjoy going out to eat and as such would act to preserve their restaurant spending." National Restaurant Association (12/11) LinkedInFacebookTwitterEmail this Story
  • Report: Millennials could outspend boomers in luxury items
    Young adults under 35, known as millennials, are quickly becoming the U.S.' biggest luxury spenders, using not only their personal income to support their wealthy lifestyle, but also funds from their parents' bank accounts. "Gen Y is starting to enter the wealth-accumulation phase, and companies that are struggling should look ahead," says Jason Dorsey of the Center for Generational Kinetics. "Based on our and other research, by 2017, Gen Y could outspend boomers. As boomers move on, they'll be spending less, but Gen Y is just getting started." Advertising Age (tiered subscription model) (12/9) LinkedInFacebookTwitterEmail this Story
  • Other News
  On the Green 
  • Country club courses lower dress code standards
    Golf clubs such as The Phoenician in Arizona and Indian Wells in California are relaxing their dress code for daily-fee courses, allowing players to wear T-shirts, gym shorts and even denim. "I don't think relaxing the dress code is going to increase our rounds by 10 percent, but I think if we chip away at those individual barriers that keep people from getting engaged in the game or wanting to play more often or wanting to come back, I think that collectively adds to the greater good," says Ryan Walls, senior vice president of operations at Troon Golf. Golfweek (12/7), (12/10) LinkedInFacebookTwitterEmail this Story
  • Other News
  Operations & Membership Management 
  • Businesses need a plan to manage disasters
    The wake of Superstorm Sandy left many people and businesses in the dark for more than a week, opening many executives' eyes about their needs for business continuity plans to salvage their technology, facilities and data in cases of extreme weather, power blackouts or other emergencies. "With Sandy, people are realizing that their plans didn’t account for everything or that their business changed dramatically," says Warren Zafrin, managing partner for SunGard, a disaster recovery services firm. "The technology that they use changes. Plans have to keep pace with it, and that's where a lot of companies fall down." Bloomberg Businessweek (12/4) LinkedInFacebookTwitterEmail this Story
  • Other News
  NCA News 
  • Save the date: 2013 National Club Conference, April 28-30
    NCA’s annual National Club Conference is an unparalleled opportunity to network with private club leaders and to put your club at the forefront of the industry through educational seminars conducted by our experts. Our landmark 10th annual conference will take place April 28–30 at the Boca Raton Resort and Club in beautiful Boca Raton, Fla. Stay tuned for more details!

    For updates, visit the NCA website. LinkedInFacebookTwitterEmail this Story
  • NCA 30-day trial membership available
    Is your club budgeting for its new fiscal year? Are you concerned about how the recent election will affect your club? For a limited time, we are offering a 30-day trial membership to select clubs free of charge. Once you have experienced all the benefits, you will understand why there has never been a more crucial time for you to join NCA. For a full list of member benefits, visit the NCA website.

    To enroll in a trial membership or for additional information, contact Sharlyn Moore. LinkedInFacebookTwitterEmail this Story
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Thinking is like loving and dying. Each of us must do it for himself."
--Josiah Royce,
American philosopher

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