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March 13, 2013
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Knowledge for new solutions from the American Press Institute

  Top Story 
  • Sources says the Koch brothers may be eying Tribune Co. properties
    Sources say that right-wing billionaires Charles and David Koch are weighing an acquisition of certain Tribune Co. newspapers or perhaps entire company. A member of the L.A. Times Editorial Board says that the Kochs may back multimillionaire real estate developer Doug Manchester in an acquisition. "It is natural that our name would come up in connection with this rumor. We respect the independence of the journalistic institutions referenced in today’s news stories, but it is our long-standing policy not to comment on deals or rumors of deals we may or may not be exploring," said Missy Cohlmia, a spokesman for Koch Companies Public Sector. L.A. Weekly/The Informer blog (3/12), San Francisco Chronicle/Bottom Line blog (3/13) LinkedInFacebookTwitterEmail this Story
  • McClatchy plots digital course without video push for now
    McClatchy will extend its broad push into digital this year, including a bigger push for its DealSaver product, said Chris Hendricks, the company's vice president for interactive media. However, the company will not be getting into the video market or the digital marketing services space for the time being. Hendricks acknowledges the trend toward media companies doing digital marketing, but says the advertiser landscape is so vast that "no one person is going to call victory in the next 12 months." (3/12) LinkedInFacebookTwitterEmail this Story
  • Time proves slow to embrace digital subscriptions
    Compared with its magazine competitors, Time Inc. has been slow to persuade its digital readers to pay for online access, experts say. Conde Nast and Hearst are now realizing major revenues from digital subscriptions, after launching digital subscriptions in 2011. Time's late move to embrace paid content suggests the company has left money on the table, writes Lucia Moses. Adweek (3/12) LinkedInFacebookTwitterEmail this Story
  • New York Times shapes app with site redesign
    A coming overhaul of The New York Times' website will offer an experience similar to that of a mobile application. Among other things, the Times says the revamped site will include better integration of photography, video and interactive elements, improved navigation and responsive design that accommodates different screen sizes. (3/12) LinkedInFacebookTwitterEmail this Story
  Customer Intelligence 
  • FTC guidelines say new-media ads should stick to old rules
    The U.S. Federal Trade Commission has warned advertisers against deceptive practices involving social media, regardless of the space limitations of media such as Twitter to make disclosures. "Advertisers should make sure their disclosures are clear and conspicuous on all devices and platforms that consumers may use to view their ads," FTC's Lesley Fair wrote in a blog accompanying a new set of guidelines. Reuters (3/12), The Wall Street Journal (3/12) LinkedInFacebookTwitterEmail this Story
  Media Industry News 
  Case Studies 
  • Pulse could extend LinkedIn's content strategy
    A LinkedIn acquisition of Pulse, an algorithm-driven news aggregator, would go a long way toward filling out the social network's content strategy, writes Mathew Ingram. Most immediately, Pulse could serve as an enhancement and extension for the network's first foray into news content, LinkedIn Today. (3/12) LinkedInFacebookTwitterEmail this Story
  API News and Events 
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Humor is an affirmation of dignity, a declaration of man's superiority to all that befalls him."
--Romain Gary,
French diplomat, novelist, film director and aviator

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    American Press Institute
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    About API
    The American Press Institute's purpose is to educate constituencies about the value of newspapers and to provide training, research and best practices for newspaper industry executives. Founded in 1946, API is located in Arlington, Va., at the headquarters of the Newspaper Association of America. The API and NAA Foundation boards voted to merge the NAA Foundation into API in early 2012. The merger was finalized on February 6, 2012, and the new organization retains the API name.

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