Reading this on a mobile device? Try our optimized mobile version here:

March 21, 2013
Sign upForwardArchive
The latest news on language-learning trends and innovation

  Corporate & Government Spotlight 
  • Survey rates China as world leader for drawing foreign investment
    Seventy percent of 227 multinational corporate chiefs who had businesses in China said in a survey that they plan to expand there over the next five years, according to a report by the China Development Research Foundation and PricewaterhouseCoopers. The result puts China at the top of the global list for foreign investment, with many executives citing positive moves by the government toward greater transparency. China Daily (Beijing)/Xinhua (China) (3/20) LinkedInFacebookTwitterEmail this Story
  • Why companies should target Spanish speakers
    The Latino Community Credit Union of Durham, N.C., is one of the U.S.'s fastest-growing and most stable financial institutions, Sophie Quinton writes, thanks to its decision to provide Spanish-language services and other tactics aimed at Latinos. "[T]raditional institutions ignore these new customers at their peril. The services immigrants adopt and the kinds of establishments they patronize often shape the future mainstream," Quinton writes. National Journal (3/12) LinkedInFacebookTwitterEmail this Story
  • Other News
  Language Education Update 
  • Palestinian program supports teaching students Hebrew
    Educators in Gaza have seen increasing interest in Hebrew, fueled by encouragement from the Hamas government, which launched a pilot program last fall. The deputy minister of education, Mohamed Suleiman Abu Shqair, said he hopes the efforts show that the people of Gaza are "open-minded." Many look at learning Hebrew from a pragmatic standpoint, saying it will give their children better economic opportunities. The Christian Science Monitor (3/18)
  • Writer discovers love for her ancestors' language
    Los Angeles Times writer Cindy Chang tells the story of her relationship with Mandarin. Chang, the daughter of Chinese immigrants, avoided speaking Mandarin so as not to stand out from her peers -- before the days of emphasis on the global economy. Now the ability to speak another language is seen as a valuable skill, she writes, highlighting the lengths to which parents and communities are going to preserve foreign languages and cultures. Los Angeles Times (tiered subscription model) (3/16) LinkedInFacebookTwitterEmail this Story
  • Other News
  Training & Technology 
  • Language is what links Twitter users, study says
    Twitter users often form "tribes" marked by common interests or occupations or unique word usage, researchers at Royal Holloway and Princeton universities say. "This means that by looking at the language someone uses, it is possible to predict which community he or she is likely to belong to, with up to 80% accuracy," Royal Holloway researcher Dr. John Bryden says. RedOrbit (3/14) LinkedInFacebookTwitterEmail this Story
  • Report: Many teens browse Web only via their smartphones
    Not only are teenagers using smartphones more to go online, but 23% of them access the Internet only through their handsets, according to a Pew Research Center report that found that 15% of adults browse exclusively via a cellphone. Pew found that 37% of those 12 to 17 used the Internet from a smartphone in 2012, compared with 23% in 2011. A Pew analyst said the trends were significant because teens have proved to be highly predictive of how society would embrace other new technologies, such as the Internet, social media and text messaging. GigaOm (3/12), Reuters (3/12) LinkedInFacebookTwitterEmail this Story
  • Other News
A community is like a ship; everyone ought to be prepared to take the helm."
--Henrik Ibsen,
Norwegian playwright

LinkedInFacebookTwitterEmail this Story

Subscriber Tools
Print friendly format | Web version | Search past news | Archive | Privacy policy

Contact Rosetta Stone
1919 N. Lynn Street, 7th Floor
Arlington, VA 22209
About Rosetta Stone®
Rosetta Stone Inc. is changing the way the world learns languages. Rosetta Stone provides interactive solutions that are acclaimed for the speed and power to unlock the natural language-learning ability in everyone. Available in more than 20 languages, Rosetta Stone language-learning solutions are used by schools, corporations, universities, government agencies and millions of individuals in over 150 countries throughout the world. The company was founded in 1992 on the core beliefs that learning a language should be natural and instinctive and that interactive technology can replicate and activate the immersion method powerfully for learners of any age. The company is based in Arlington, Va. For more information, visit

 Recent Rosetta Stone SmartBrief Issues:   Lead Editor:  Melissa Greenwood
Contributing Editor:  Wade Malcolm
Mailing Address:
SmartBrief, Inc.®, 555 11th ST NW, Suite 600, Washington, DC 20004
© 1999-2013 SmartBrief, Inc.® Legal Information