| February 1, 2013 | News for the cable and broadband industry |
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- Time Warner Cable posts 9.9% increase in Q4 revenue
Time Warner Cable in Q4 tallied $5.5 billion in revenue, a 9.9% increase compared with the same period in 2011, thanks to its acquisition of Insight Communications and growth in advanced services and ads. However, profit fell 9% to $513 million due to higher taxes and expenses. Ad sales, which jumped 20% to $313 million, and revenue from residential services, which went up 6.8% to $4.58 billion, were among the bright notes for the period. Multichannel News
(1/31), The Wall Street Journal
(1/31)      
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CEO: Dodgers' sports net will have long-term payoff for Time Warner Cable: Time Warner Cable is hedging its bets against the escalating cost of sports programming by forging a long-term deal for the Los Angeles Dodgers' new SportsNet LA, according to Chairman and CEO Glenn Britt. "We do not pretend that these deals are inexpensive or cheap, and our sense is that if we're going to carry these games, they're going to be expensive when we get them," Britt said. "So what we think we've done with these deals is to minimize and stabilize the cost over a long time period." Adweek
(1/31)
- Viacom has mixed quarter but sees turnaround ahead
Viacom's revenue in the most recent quarter dropped 16%, but net income more than doubled to $470 million. Viacom offset a 6% drop in ad sales for its TV networks with small increases in its programming fees. However, with new programming in the works, CEO Philippe Dauman said he expects ad sales to begin to turn around in the current quarter and show growth later in 2013. Bloomberg
(1/31), The Wall Street Journal
(1/31)
| Programming News | | |
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- Viacom sets new programming course for Nick, MTV
Viacom hopes to regain its place among younger viewers by developing a new slate of preschool programming for Nickelodeon and a more diverse, post-"Jersey Shore" block for MTV. Key to this new approach is speeding up show development, Viacom CEO Philippe Dauman said. Audiences "want new shows and new episodes in faster cycles and so we're delivering it on our networks, accelerating development timelines and production to accelerate our ratings turnaround," he said. Broadcasting & Cable
(1/31)
| Eye on Video | | |
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- Netflix tweaks TV storytelling model with "House of Cards"
"House of Cards," the first TV series developed for Netflix, is taking a nontraditional approach to its format by releasing all 13 episodes today. The producers, who expect to capitalize on the trend of people watching entire seasons of shows in rapid succession, have tailored the storytelling to fit this new style of consumption. The series "assumes you know what's happening all the time, whereas television has to assume that a big chunk of the audience is always just tuning in," said Ted Sarandos, Netflix's chief content officer. The New York Times (tiered subscription model)
(1/31)
- HBO GO could be coming soon to Apple TV
Apple and Time Warner are said to be in talks for the HBO GO application to become available on Apple TV by the middle of the year. The app, which would offer more than 600 hours of movies and TV shows, would be the first for Apple TV that would require proof of a pay-TV subscription. Bloomberg Businessweek
(1/31)
| Marketing Trends | | |
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- Kraft spotlights the naturalness of Philadelphia Cream Cheese
A new ad campaign for Kraft's Philadelphia Cream Cheese by McGarryBowen focuses on the quality of the ingredients and purity of the process. The tagline: "When it comes to taste, Philadelphia sets the standard." Christopher Urban, senior brand manager, says the company is responding to consumers' need for more transparency about processes and suspicions of heavily processed foods. The push will include 20 weeks of television ads this year, as well as print and social media. MediaPost Communications/Marketing Daily
(1/31)
| Competitive Watch | | |
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| Association News | | |
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Explore diverse and multicultural programming On Demand
CTAM's ACSC Marketing Strategies Committee promotes cable's multicultural programming throughout February with its Black History Month campaign. The Diversity On Demand campaign encourages consumers to share their passion for multicultural TV shows and movies, and with a "like" on Diversity On Demand's Facebook page, they will receive programming highlights and other content available On Demand throughout the month.
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Cable Executive Management at Harvard Business School is announced
The 2013 Cable Executive Management at Harvard Business School will take place June 9 to 14. Sponsored by the CTAM Educational Foundation, the program is a world-class management-development experience for high potential cable and media executives in an elite business school environment. Contact Janine@ctam.com for more information and how to apply.
| People & Personalities | | |
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| SmartQuote from NBCUniversal On Demand | | |
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 | Wow, look at this room. So much wood ready to be worked."
--Tammy (Megan Mullally), "Parks and Recreation"
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| This title and more are available On Demand! Movies & TV shows from NBCUniversal: digital.nbcuni.com. |
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