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March 22, 2013
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Tame the Digital Marketing Beast
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  Business & Industry Watch 
  • Google Fiber project inspires ideas in Kansas City area
    People in the Kansas City area are coming up with ideas for what to do with Google Fiber's fast Internet service, Scott Canon writes in this analysis. One example: The public library wants to try out virtual software checkouts. A conference called "Hacking the Gigabit City" starts today to gather ideas, he notes. "We want to be the beta test capital of the world," said Cameron Cushman of the Kauffman Foundation, which is helping to put on the event. The Kansas City Star (Mo.) (3/21) LinkedInFacebookTwitterEmail this Story
Is Pricing Low Your Strategy to Success? Think again.
Pricing is the heart of a business. It affects everything you do and is affected by everything you do. Economists talk of supply and demand as key factors behind pricing—successful entrepreneurs manipulate demand by making their products more desirable. These six steps will help you determine the right price for your product or service, read the article and learn how to get pricing right.

USTelecom Spotlight

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  Video Upload 
 
  • Exec: Intel's new TV service will offer "smarter bundles"
    Intel's still-unnamed over-the-top TV service hopes to woo younger consumers with a menu of live and on-demand programming, paired with applications to link users to multiplatform content. Intel doesn't plan to charge less than established pay-TV rivals, but intends to feature "smarter bundles" that may include themed programming choices, according to Eric Free, vice president and general manager of content and services for Intel Media. Light Reading (3/21) LinkedInFacebookTwitterEmail this Story
  • Other News
The Need for Diameter Signaling Management in LTE
As LTE networks roll out worldwide, discussions are going on about the need to manage signaling—in particular, Diameter signaling. Some controversy exists over the methods to manage and control Diameter signaling in the most effective way. This article describes the reasons that support deploying Diameter signaling management solutions in an LTE network. Click here to learn more.

  Technology Trends 
 
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Combating Identity Theft in a Mobile, Social World
Mobile connectivity threats extend from consumers to the business environment. But who is really responsible for securing sensitive information? Smart business leaders are becoming proactive on the matter. Learn how to get protected in this white paper. Download the white paper now.

  IP Download 
  • NTT taps Broadcom for second-generation DSP components
    NTT Electronics has introduced a second-generation coherent DSP for 100Gbps interfaces that cuts power consumption by 50% thanks to the inclusion of converter technology from Broadcom. The partnership -- which observers say is likely to spark increased interest in DSPs from chip vendors -- was sparked by NEL's interest in another Broadcom product, the BCM84128 mux/demux chipset, according to Broadcom's Lorenzo Longo. Light Reading (3/21) LinkedInFacebookTwitterEmail this Story
  • Juniper's new coherent optics card leaves no ruffled feathers
    With Juniper Networks' decision to develop its own 100Gbps optical line card, it will no longer need to use a transponder system supplied by ADVA Optical Networking as a PTX interface, but ADVA says there are no hard feelings. "That was always part of the plan," said ADVA CEO Brian Protiva. "We built long-haul and ultra-long-haul solutions for them with the intent that they would have a coherent transponder in their solution." Light Reading (3/21) LinkedInFacebookTwitterEmail this Story
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  LeadQuote 
People who are brutally honest get more satisfaction out of the brutality than out of the honesty."
--Richard Needham,
Canadian humorist


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