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January 11, 2013News for the food, beverage and consumer packaged goods industry

  Company Watch 
  • Tyson promo ties in with "Jack the Giant Slayer"
    Tyson is offering discounts on deli-purchased Tyson Chicken Tenders in a promotion linked to "Jack the Giant Slayer," a 3D Warner Bros. movie opening March 1. The promotion includes point-of-sale material and the chance for shoppers to win tickets to the family movie. (1/10) LinkedInFacebookTwitterEmail this Story
  • Lower calories dominate beverage trends
    Trends in the beverage industry include a shift to lower-calorie drinks, including the PepsiNext line with 60% less sugar, and Ten, the 10-calorie Dr Pepper Snapple Group line. Brewers will introduce products and campaigns aimed at women, and craft brewers will seek more transparency from large companies making craft-style beer. Advertising Age (tiered subscription model) (1/9) LinkedInFacebookTwitterEmail this Story
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  Advertising & Marketing 
  • Displays will push "Super Team" of Pepsi, Bud Light and Doritos
    PepsiCo and Anheuser-Busch InBev are teaming together again, this time for in-store Super Bowl promotions that will place Bud Light alongside Pepsi and Doritos with the tagline "Super Bowl. Super Team. Super Party." "In-store marketing and merchandising is getting more and more important, and having these three brands on the same displays could potentially be very powerful," says John Sicher, Beverage Digest's editor and publisher. Advertising Age (tiered subscription model) (1/10) LinkedInFacebookTwitterEmail this Story
  Retail Spotlight 
  • Kroger natural, organic brands get new look and name
    Kroger has changed the name of its Naturally Preferred brand to Simple Truth, and its Private Selection Organic brand to Simple Truth Organic. The private-label products, free of trans fats, aspartame, artificial preservatives and other ingredients, also have new packaging. Progressive Grocer (1/10) LinkedInFacebookTwitterEmail this Story
  Health & Wellness 
  • Experts cite emotional eating as weight-loss barrier
    In a survey of 1,328 licensed psychologists, 43% of respondents mentioned emotional eating as a weight-loss hurdle and 44% said understanding and regulating emotions and behaviors associated with weight is key to effective weight loss. Cognitive therapy, problem-solving and mindfulness are good weight-loss strategies, according to more than 70% of the respondents. The findings will be published in Consumer Reports magazine. Yahoo/Asian News International (1/10) LinkedInFacebookTwitterEmail this Story
  GMA News 
  • Three weeks left to register for Supply Chain Conference
    With registration winding down for the only conference designed by retailer and manufacturer supply chain executives for retailer and manufacturer supply chain executives, don't miss your chance to participate in the Supply Chain Conference from Feb. 4 to 6 in Orlando, Fla.

    Jointly hosted by GMA and The Food Marketing Institute (FMI), this conference features an agenda chock-full of retail and manufacturing supply chain experts showcasing the latest insights, tools and strategies for establishing stronger relationships and more effective collaboration throughout the supply chain.

    With more than 350 of your colleagues already registered to attend, don't miss your opportunity to master the latest technologies, ensure your team has the right talent for success and fine-tune fundamental supply chain processes by registering for this unique conference today! Register today. LinkedInFacebookTwitterEmail this Story
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Position TitleCompany NameLocation
Director of Quality Assurance (Corporate)WhiteWave Foods US - CO - Broomfield
Click here to view more job listings.

The most valuable of all talents is that of never using two words when one will do."
--Thomas Jefferson,
3rd U.S. president

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