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October 1, 2012
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News covering the digital entertainment industry

  Entertainment News 
  • PC losing popularity as video-streaming medium
    Television sets are now the primary medium for online video viewing, according to a new poll from The NPD Group that found less than a third of respondents are tuning in to over-the-top content via their PCs, compared to 48% a year ago. The data -- compiled from two separate surveys of a total of 11,200 people -- found that the number of video consumers streaming Internet content to their TV sets has risen by more than 10 percentage points over the past year. PC Magazine (9/26) LinkedInFacebookTwitterEmail this Story
  • Sources: DISH wants to create online alternative to pay TV
    DISH Network is said to be negotiating with Viacom, Univision and Scripps Networks Interactive about licensing their TV programming for a Web-based TV service. The over-the-top offering would offer a smaller bundle of live channels than is typically offered by pay-TV providers, and would be accessible via desktop or tablet. None of the companies commented on the potential deals. Bloomberg (9/27), Reuters (9/27) LinkedInFacebookTwitterEmail this Story
  • Other News
  Video 
  • New social video app Cliptamatic launches
    GorillaSpot Media has developed a subscription-based mobile video application for the iPhone that allows users to subscribe to video channels and share what they're watching on social media. Cliptamatic at the outset will focus on election news, sports and comedy, with most clips 30 seconds or less, but has plans to add movies and TV shows. GigaOm (9/28) LinkedInFacebookTwitterEmail this Story
  • Other News
  Monetizing Content 
  • Publishers struggle to monetize mobile-ad dollars
    Ad industry executives and analysts are lamenting the trend where offline ad dollars that became online dimes are now worth pennies in mobile. The cost-per-thousand impressions of $3.50 on the desktop Web is 75 cents on the mobile platform, according to Mary Meeker, a Kleiner Perkins Caufield & Byers partner. While there is a steep incline in mobile use, publishers have not learned how to monetize the small format banner ads and shorter sessions peculiar to the mobile platform. Advertising Age (tiered subscription model) (10/1) LinkedInFacebookTwitterEmail this Story
  Integrated Marketing 
  • Nielsen debuts multiplatform advertising metric
    Nielsen is introducing a new rating service that will enable advertisers to gauge the popularity of their campaigns across a variety of viewing platforms. Nielsen Cross-Platform Campaign Ratings -- which combined data from online and television metrics -- was developed in partnership with ESPN, Facebook, GroupM, Hulu and Unilever to address the expanding viewing habits of consumers. Broadcasting & Cable (10/1) LinkedInFacebookTwitterEmail this Story
  • Online ads to take a bigger slice of revenue pie
    Within the next two years, more than 20% of global advertising revenue will be tied to online campaigns, according to a new report from ZenithOptimedia. The research firm forecasts the biggest growth will be attributed to social media and video advertising, with a smaller surge tied to paid search. PaidContent.org (9/30) LinkedInFacebookTwitterEmail this Story
  eBooks, Tablets and More 
  • More consumers getting their news from smartphones, tablets
    Tablet PCs and smartphones are gaining in popularity with consumers as platforms for accessing news content, according to a survey by the Project for Excellence in Journalism and The Economist Group that found more than 60% of respondents view news on their devices. The trend represents a broadening of consumer viewing habits, as more consumers turn to multiple platforms to access content rather than favoring one, the survey revealed. Broadcasting & Cable (10/1) LinkedInFacebookTwitterEmail this Story
  • Other News
  Spectrum/Broadband 
  • FCC gives final approval for broadcaster incentive auctions
    The Federal Communications Commission voted last week to begin the process of reallocating broadcast spectrum for use by providers of wireless broadband services. Under the agency's plan -- proposed in 2010 by the Obama administration -- broadcasters will be encouraged to sell portions of unused spectrum to the government via a reverse auction. The spectrum will then be repackaged and re-auctioned to wireless providers in a process that is expected to start in 2014. eWeek (9/29) LinkedInFacebookTwitterEmail this Story
  Entertainment Matters at CES 
  • CES welcomes Variety as a Title Sponsor of Entertainment Matters
    CES is thrilled to once again welcome Variety as a Title Sponsor of the Entertainment Matters program at the 2013 International CES in Las Vegas. Variety will also be producing the Entertainment Matters Daily at CES, dedicated to Entertainment Matters news, events, schedules and special editorial features, on all four days of the show, Jan. 8 to 11. The Entertainment Matters program offers exhibits, keynotes, panels and special events tailored to the Hollywood community. The program drew more than 32,000 entertainment industry professionals to the 2012 CES. Be sure to register for Entertainment Matters at CES before the fees increase to $200 on Jan. 2. LinkedInFacebookTwitterEmail this Story

Learn more about CES ->Home  |  Entertainment Matters  |  Exhibit  |  About CEA

  SmartQuote 
Even with the broadening population and wide range of competing activities, mobile owners are drawn to news on their tablet and smartphones. The evidence is also mounting that mobile devices are adding to, rather than replacing, how much news people consume."
--Amy Mitchell, deputy director of the Project for Excellence in Journalism, as quoted by Broadcasting & Cable

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