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August 10, 2012News for women business owners

  Top Story 
  • Why the world needs women to take the lead
    The leadership skills possessed by women will be critical to help guide the world through the challenges it is facing, writes Alyse Nelson of Vital Voices Global Partnership. "I believe that the strengths women possess and the behaviors that set them apart will lead us forward in the coming years: collaboration, conviction, inclusiveness, creativity, and mentorship," she writes. Fast Company online (8/9) LinkedInFacebookTwitterEmail this Story
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  Business Trends 
  • Poll: 55% of workers may quit over lack of recognition
    Employees are happier on the job than they were half a year ago, but one of their biggest complaints is how little they're recognized for their efforts, a poll shows. Some 55% of workers said they'd be ready to switch jobs to win more recognition, according to the Globoforce Workforce Mood Tracker. GrowBiz Media CEO Rieva Lesonsky gives tips for making employees feel appreciated. Small Business Trends (8/8) LinkedInFacebookTwitterEmail this Story
  • Other News
  Small Business Spotlight 
  • Woman leaves corporate job to help seniors
    Cheryl Frager left her corporate job to go into business assisting senior citizens as they move into new residences. "I was working 80 hours a week at the corporate job. I really wanted to spend more time with my kids," she said. She said she is inspired by helping and advocating for her clients. Drift Web Design (Baton Rouge, La.) (7/23) LinkedInFacebookTwitterEmail this Story
  • Former journalist's startup helps others leave the news business
    After getting "fed up" with the journalism business, Jackie Gil left her job to strike out on her own in business. She has launched a Web series for Latinas called ¡Color! and is a fellow in a program designed to help minority journalists start their own ventures. Voxxi (8/8) LinkedInFacebookTwitterEmail this Story
  Social Media Buzz 
  • 4 questions to ask before you try Twitter advertising
    Small-business owners have to do a little legwork before they can make the most of Twitter's new advertising options, Lisa Barone writes. "Before you spend money to promote your tweets or your Twitter account, you better be certain that there is something there worth following." In addition to building a history of activity on the platform, business owners should also see how successful they can be without ads, she writes. Small Business Trends (8/7) LinkedInFacebookTwitterEmail this Story

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  NAWBO (R) News 
  • Small business; big dreams
    American Express OPEN and Facebook have teamed up to give five small businesses a Big Break®: $25,000 and a strategy session with American Express OPEN and Facebook to help turn their business dreams into a reality. LinkedInFacebookTwitterEmail this Story
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  Featured Content 

  • Why small businesses should consider using electronic signatures
    Signing documents with electronic signatures is legal, and electronic documents might be more secure than paper ones, Mikal E. Belicove writes. Using electronic signatures can also help businesses to avoid some of the hassles that can come with using paper documents, he writes. "Many businesses are realizing that it can take a week or more to get a document signed and returned, and that in many cases it needs to be re-done because there were mistakes or missed signatures." Entrepreneur online/The Daily Dose blog (8/9) LinkedInFacebookTwitterEmail this Story
  Best Practices 
  • 3 ways to do more and dodge burnout
    You can re-energize yourself and avoid burnout by making sure your work responsibilities align with your talents, writes Maura McCarthy of Blu Homes. "Even some small changes -- like taking on pieces of projects that you feel connected to -- can help give you a more personal relationship to your work and company." You should also find a way to stay connected to the front-line work your company is doing, she writes. Inc. online/If You Build It ... blog (8/9) LinkedInFacebookTwitterEmail this Story
  • How to help your team members sharpen their skills
    One key for effective leadership is to discuss the career goals of your employees, Anne Niederkorn writes. "Really listen and get to know each employee, and discuss any gaps in skills or experience between where he or she is today and where he or she wants to go." You should also identify areas of improvement for your employees and develop a plan to help them get better, she advises. (8/7) LinkedInFacebookTwitterEmail this Story
  • 5 pricing strategies and how to pick the right one
    Companies can use several pricing strategies, which might include setting prices at a low point to capture market share or at a high point to generate extra profits from customers who are willing to pay more, Mark Stiving writes. However, the best approach might be value-based pricing, which involves setting your price based on what your customers are willing to pay. Entrepreneur online (8/6) LinkedInFacebookTwitterEmail this Story
  Editor's Note 
  • Have you figured out Google+ yet?
    NAWBO® SmartBrief is proud to share an exclusive chapter from best-selling author Guy Kawasaki’s new book, “What the Plus! Google+ for the rest of us.” In return for updating your SmartBrief profile, we will give you Chapter 2 of Kawasaki’s book on Google+ – “How To Get Started” – and Chapter 11+ –“How to Thrive in the All-Boys’ Club,” absolutely free. Learn more here. LinkedInFacebookTwitterEmail this Story
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--Suzanne Lucas, HR expert, writing at CBS MoneyWatch

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