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February 20, 2013
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  Best Business Practices 
  • 4 ways to get prospects to answer your e-mails
    If your e-mail sales pitches lack specificity, don't explain the value you're offering and force the recipient to guess at who your mutual contacts are, they could be ignored, writes Ryan Estis. "Be helpful. Focus on the customer. The customer will only be interested in your product or service because it could help them," he writes. (2/18) LinkedInFacebookTwitterEmail this Story
  • How inbound marketing can lead to sales success
    You can waste a lot of money and annoy a lot of people if you pursue clients who aren't in the market for your solution, writes Mark Synek. It therefore makes sense to use an inbound marketing strategy that involves attracting prospects to your website and providing them with useful content. Convert Web traffic into leads by encouraging visitors to take a specific action, and monitor the results of your strategy, Synek recommends. Sales Benchmark Index/Sales & Marketing Effectiveness Blog (2/16) LinkedInFacebookTwitterEmail this Story
  Industry Insight 
  • Cuts to MA plans would diminish access to care, AHIP warns
    Reduced payments to Medicare Advantage plans will harm seniors' access to care, according to AHIP. "Washington cannot tax and cut Medicare Advantage this much and not expect seniors to be harmed," AHIP President and CEO Karen Ignagni said in a statement. "These changes will disrupt coverage for Medicare Advantage beneficiaries at a time when evidence clearly demonstrates that Medicare Advantage provides higher-quality care than the fee-for-service part of Medicare." The Hill/Healthwatch blog (2/19) LinkedInFacebookTwitterEmail this Story
  • Other News
  Market Trends 
  • With commitments made, the race to build exchanges is on
    With state decisions in place, industry and public officials are watching with great interest and working quickly as plans for health insurance exchanges take shape. "It's an experiment between the feds and the states, and among the states themselves," says Robert Krughoff, president of the nonprofit ratings group Consumers' Checkbook. With open enrollment scheduled for October, the states and the federal government face significant technological and logistical challenges. The Washington Post/The Associated Press (2/15) LinkedInFacebookTwitterEmail this Story
  • Analysts debate how to make wellness work
    Wellness incentives that are linked to employee health insurance premiums are a good idea and can get employees to do simple, short-term tasks such as having a health risk assessment, writes Dr. Michael O'Donnell, director of the Health Management Research Center at the University of Michigan. But Lydia Mitts, a health policy analyst at Families USA, counters that evidence does not show that charging some workers higher premiums leads to behavioral changes and that such policies can penalize people who are least able to afford insurance. The Wall Street Journal (2/18) LinkedInFacebookTwitterEmail this Story
  • Survey: Retirement confidence is highest in youngest, oldest adults
    The youngest and oldest American workers in a OneAmerica survey expressed the most confidence about their retirement prospects. Among workers ages 20 to 30, 44% said they are confident that they will retire without sacrificing their current lifestyle, with 45% of those older than 50 saying the same. A lower percentage of workers ages 30 to 50 expressed the same level of confidence, according to the survey. (2/18) LinkedInFacebookTwitterEmail this Story
  • Other News
  Health Insurance Plan Company News 
  Vendor Company News 
Three Conferences, One Week
Join AHIP for the Dual Eligibles Summit, March 12; National Policy Forum, March 13-14; or Exchange Conference, March 14-15 in Washington, D.C., for an informative exchange on the challenges and opportunities in 2013 and beyond. Click here for details and click here to register.
  AHIP News 
  • How analyzing customer interactions is key to navigating ACA
    Join us from 2 p.m. to 3:30 p.m. ET on Feb. 26 to learn how to navigate ACA changes and how to respond quickly using Interaction Analytics. Understanding why members contact you, and how you handle their inquiries, gives you direct insight into the member experience. Register now. LinkedInFacebookTwitterEmail this Story
  • Get answers to your exchange implementation questions
    AHIP’s Exchange Conference, March 14 and 15 in Washington, D.C., is your opportunity to gain valuable insights in sessions including “SHOP Exchanges: Strategic and Operational Preparedness for Health Plans” and “Employer Requirements in an Exchange Environment.” You’ll leave with dozens of answers to help you prepare for Exchanges. Register now. LinkedInFacebookTwitterEmail this Story
Learn more about ->About AHIP  |  Join AHIP  |  Educational Opportunities

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Position Title Company Name Location
Insurance Broker - Medicare Advantage & Medicare Supplement SalesAGALos Angeles or Surrounding Counties , CA
Director of Product Management, UPDCouncil for Affordable Quality Healthcare (CAQH)Washington, DC
CAQH Managing Director, Finance and AdministrationCouncil for Affordable Quality HealthcareWashington, DC
CAQH CORE Manager, Education, Outreach and Participant RelationsCouncil for Affordable Quality HealthcareWashington, DC
Click here to view more job listings.

We must travel in the direction of our fear."
--John Berryman,
American poet and scholar

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