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November 9, 2012
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Knowledge for new solutions from the American Press Institute

  Top Story 
  • Hyperlocals thrive in highly competitive New Jersey
    New Jersey is the most densely populated U.S. state, but it has few major news outlets of its own, a unique environment that has led to a profusion of hyperlocal online sites. Coverage, however, is less than ideal, with a abundance of coverage in some parts of the state and a dearth of coverage in other areas. (11/8) LinkedInFacebookTwitterEmail this Story
  • Can news orgs mix business and editorial without losing their ethics?
    Given the constrained budgets of many small news startups, a strict wall between the editorial and business sides is not an option, as one person will sometimes be in charge of both areas, writes Dena Levitz. Many of these operations, however, are finding ethical ways to blend the two. The key appears to be thinking holistically about the product, Levitz writes. PBS/MediaShift (11/8) LinkedInFacebookTwitterEmail this Story
  • Reddit looks to build up subscription base with premium offering
    With Reddit's phenomenal growth comes additional data hosting costs that the site hopes to defray by enhancing its $3.99-a-month subscription plan. Among the perks on offer are improved comment display and retrieval and the ability to turn off display ads. Reddit is also looking into recruiting retailers for special offers to subscribers. VentureBeat (11/8) LinkedInFacebookTwitterEmail this Story
  • Knight-Mozilla initiative looks for developers in the right places
    Newsrooms are hard-pressed to find the kind of technical talent they need to develop their digital product, but Knight-Mozilla OpenNews is trying to help. With its fellowships, OpenNews is looking for technical people where they can be found, sponsoring civic-data hack days. Those developers granted fellowships end up spending 10 months in leading newsrooms around the world. Nieman Journalism Lab (11/8) LinkedInFacebookTwitterEmail this Story
  Customer Intelligence 
  • Display advertising is in trouble, says analyst
    The decline of display advertising is only a matter of time, says Pivotal Research analyst Brian Wieser. New tactics such as “native” advertising and oversized ad formats are merely delaying the inevitable, with increased programmatic buying and slowing digital investments likely to impact the premium display business. “The reality is, I just don’t see a lot of growth,” Wieser says. MediaPost Communications/Online Media Daily (11/8) LinkedInFacebookTwitterEmail this Story
  Media Industry News 
  Case Studies 
  • Facts win out in the cacophony of election season coverage
    Nate Silver's data-driven analysis of polling trends and the rise of political fact-checking were two encouraging media trends of the just-passed election season, writes Kelly McBride. "Both were a reaction to the cacophony that had become political discourse; both were dismissed as liberally biased by conservatives. And both have weathered the criticism, mostly by being right but also by being popular with the audience," he writes. Sense of the News blog (11/8) LinkedInFacebookTwitterEmail this Story
  API News and Events 
  • Transformation Tour: Dual transformation a new formula for success
    The way forward for news organizations requires two separate paths for transformation – one in the legacy print business and one in the emerging digital business. Join innovation visionary Clark Gilbert, president and CEO of the Deseret News and Deseret Digital Media, for two executive workshops that focus on new strategies for creating profitability and sustainability. Transformative Business Models (Jan. 24-25) and Transformative Content Strategies (Feb. 28-March 1) are presented by the American Press Institute with The Poynter Institute in Arlington, Va. LinkedInFacebookTwitterEmail this Story
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A man who does not read good books has no advantage over the man who can’t read them."
--Mark Twain,
American writer

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    Contact API
    American Press Institute
    4401 Wilson Blvd, Suite 900
    Arlington, VA 22203
    Phone: (571) 366-1000
    Fax: (571) 366-1219
    About API
    The American Press Institute's purpose is to educate constituencies about the value of newspapers and to provide training, research and best practices for newspaper industry executives. Founded in 1946, API is located in Arlington, Va., at the headquarters of the Newspaper Association of America. The API and NAA Foundation boards voted to merge the NAA Foundation into API in early 2012. The merger was finalized on February 6, 2012, and the new organization retains the API name.

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