| January 4, 2013 |
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- Franchise business owners soldier on despite setbacks
It was a struggle, but John Carney was able to rebuild after a tornado destroyed his Express Oil Change & Service Center business in Alabama. "We're honest with people and try to do the right thing for the community. I think that's just the right way to go for longevity," he said. This article also describes how two other franchise business owners overcame obstacles to stay in business. Entrepreneur magazine
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- 3 B2B e-mail marketing trends you should know about
The growing prevalence of Internet-capable mobile devices means marketers will have to craft e-mail messages that cater to mobile users, according to Jeff Nicholson of Pitney Bowes Software. Another key trend will be an increasing emphasis on monitoring and reducing opt-out rates, he notes. BtoB Magazine
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- It's time for leaders to get real
Leadership should be about facing up to uncomfortable realities, not about burying your head in the sand, writes George Ambler. Only reality-based leadership can inspire employees or bring long-term strategic success. "Convincing ourselves that things are better or different from reality is never a good idea," he writes. George Ambler blog
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- 7 tips for becoming a better interviewer
If you're getting ready to interview candidates for a job opening, start by reading over their applications and developing a list of questions, Karen Axelton writes. "Instead of questions that can be answered with 'yes' or 'no,' ask questions that require an explanation or call on the candidate to elaborate," she advises. Also, don't use your computer or engage in any other activity that could distract you during the interview. NetworkSolutions.com
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- Get your customers to pay faster
You can help to make sure your customers will pay you in a timely fashion by creating written copies of payment terms, itemizing your invoices and developing relationships, Tim Parker writes. "People who know you as a person will do their best to make sure you are paid. Especially if they know you as a nice person," he writes. Intuit Small Business Blog
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- The effectiveness of small-business lending programs
 The Government Accountability Office has issued a report analyzing the efficacy of the Small Business Lending Fund and the State Small Business Credit Initiative. Banks that participated in the SBLF program were able to increase their overall business lending by 31%. However, the GAO has pointed out there have been reporting problems with both programs. Small Business Trends
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- Astronauts have a different perspective on Earth
Some astronauts who have traveled into space say they have gained a new perspective by seeing Earth from way above. This article includes a video that catalogs their experiences. "When we look down at the Earth from space, we see this amazing, indescribably beautiful planet," astronaut Ron Garan said. "It looks like a living, breathing organism. But it also, at the same time, looks extremely fragile."  Business Insider
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 | You have to stay focused, reach out to family and friends and remember that tomorrow's always a new day."
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Recent SmartBrief on Small Business Issues:
- Thursday, January 03, 2013
- Wednesday, January 02, 2013
- Monday, December 31, 2012
- Friday, December 28, 2012
- Thursday, December 27, 2012
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