Reading this on a mobile device? Try our optimized mobile version here: http://r.smartbrief.com/resp/ejAjCfbwocfbfJdlhFId

February 8, 2013News for professionals in the dairy foods industry

  Industry News 
 
  • Other News
Is Apple Spreading Its Brand Too Thin?
Apple is venturing into the luxury fashion and enterprise IT markets with the same brand at the same time, but is it spreading the apple butter too thin? L.E.K. discusses their attempt to win in completely different markets without diluting their brand.
Download White Paper Now

  The Market 
  • Warm weather helps boost beverage sales at convenience stores
    U.S. convenience stores posted a 5% year-over-year increase in sales of non-alcoholic beverages in the fourth quarter, likely due to increased foot traffic brought on by unseasonably warm temperatures, according to a report from Wells Fargo Securities. Eighty-five percent of respondents to the survey said they experienced an uptick in sales. Convenience Store News (2/6), BevNet.com (2/6) LinkedInFacebookTwitterEmail this Story
Is Pricing Low Your Strategy to Success? Think again.
Pricing is the heart of a business. It affects everything you do and is affected by everything you do. Economists talk of supply and demand as key factors behind pricing—successful entrepreneurs manipulate demand by making their products more desirable. These six steps will help you determine the right price for your product or service, read the article and learn how to get pricing right.

  Health & Nutrition 
 
  • Fla. schools try to make lunches more appealing than snacks
    Students in Pinellas County, Fla., are not always happy with changes to the lunch menu to make it healthier, but the district is trying to make meals more appealing so they are less likely to choose snacks. Seasonal foods, frozen yogurt and fruit smoothies are menu regulars and the district held a competition for lunchroom employees to find the best way to present salads and sandwich wraps. The Tampa Tribune (Fla.) (2/8) LinkedInFacebookTwitterEmail this Story
Building Workplace Trust 2015
Interaction Associates' 6th annual research study tracking trust on the job, Building Workplace Trust, is out, and more than half of employees surveyed give their organizations low marks for trust and leadership. Yet this year's findings again point to how high trust leads to better outcomes and financial results — and even boosts innovation.

  Trends 
 
  • Study highlights power of packaging
    A study by MeadWestvaco found that packaging "is one of the most powerful tools in the marketing communications mix," said Brian Richard, director of consumer and customer insights. The study found room for improvement, with less than 20% of consumers saying they are "very satisfied" with packaging. Packaging that is hard to open or doesn't protect the product is part of their concerns. Drug Store News (2/7) LinkedInFacebookTwitterEmail this Story
The IDC Market Spotlight on Network Automation and Agility
The arrival of virtualization, cloud computing, and mobility has strained data center networks—and IT staff—like never before. This Market Spotlight explains how data center network fabrics provide a foundation for automated provisioning, configuration, and management of network-based services in a new era of IT agility. Download now.

  IDFA News 
  • Registration now open for International Dairy Show
      
    IDFA and the Food Processing Suppliers Association (FPSA) have opened registration for the co-located International Dairy Show and PROCESS EXPO taking place in Chicago, Nov. 3-6. Registered attendees to either show will have unlimited access to both show floors and educational programs throughout the four-day event. “This is certain to be the most important dairy, food and beverage processing event of the year,” said Neil Moran, senior vice president of IDFA. Learn more. LinkedInFacebookTwitterEmail this Story

Learn more about IDFA ->Homepage | Join IDFA | IDFA Meetings | Online Store

  World Markets 
 
  • Mideast market draws Germany's DMK
    German dairy giant GMK is entering the Middle East market with Humana, its baby food brand, and plans to expand beyond its initial United Arab Emirates base to Kuwait, Qatar and other nations. "We entered the Middle East due to our access to local partners who have knowledge, experience and credibility in the healthcare sector,” said Stefan Eckert, CEO of Humana. Gulf Business online (United Arab Emirates) (2/7) LinkedInFacebookTwitterEmail this Story
The ROI of Privacy with TRUSTe Solutions
Investment in a Data Privacy Management Platform can deliver significant, positive financial returns for corporate bottom lines. The "Total Economic Impact (TEI) of TRUSTe" Study explains how Forrester Analysts calculated a 151% ROI for TRUSTe customers. Download the study now.

  SmartQuote 
If you want to make enemies, try to change something."
--Woodrow Wilson,
28th U.S. president


LinkedInFacebookTwitterEmail this Story

 
 
Subscriber Tools
     
Print friendly format | Web version | Search past news | Archive | Privacy policy

Advertise
Account Director:  Hillary Batchelder 202-407-7803
 
Read more at SmartBrief.com
A powerful website for SmartBrief readers including:
 
 
 Recent IDFA SmartBrief Issues:   Lead Editor:  Sam Taute
     
Mailing Address:
SmartBrief, Inc.®, 555 11th ST NW, Suite 600, Washington, DC 20004
 
 
© 1999-2013 SmartBrief, Inc.® Legal Information