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January 11, 2013
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Problem. Solved. 
  • Don't kill your company with kindness
    Your business might suffer if you try too hard to make friends with your employees, Lee Polevoi writes. You can fix this problem by striving to treat your employees fairly, avoid participating in gossip and address issues as they arise. "Not everyone is up to the unpleasant task of handling conflicts between employees, but it comes with the job of running a business," Polevoi writes. Intuit Small Business Blog (1/9) LinkedInFacebookTwitterGoogle+Email this Story
  • How to draw more visitors to your website
    You can attract more traffic to your website in several ways such as by setting up a YouTube channel and focusing on your company's blog, writes A.J. Kumar, co-founder of Single Grain. "By publishing high-value posts consistently, you'll build your relationship with your readers, resulting in visitors who check back frequently to view your latest posts," Kumar writes. (1/9) LinkedInFacebookTwitterGoogle+Email this Story
  • Google+ features overcome numbers for B2B brand building
    The Hangouts and Communities features on Google+ make the platform essential for business-to-business marketing despite its smaller numbers, consultant Linda Sherman argues. Brands can join Communities to build relationships and conduct group meetings, and they can host discussions and offer demonstrations on Hangouts. "It looks very professional but doesn't take much effort," she says. Forbes (1/4) LinkedInFacebookTwitterGoogle+Email this Story
  • Why smart bosses start book clubs
    One way to foster engagement is to ask your entire team to read a particular business or management tome, writes Baron Christopher Hanson. Turning your company into a reading group gives you a chance to understand employees better and allows them to share their passions and ideas more freely. "Everyone in the company is guaranteed to have something in common to talk about going forward," Hanson writes. SmartBrief/SmartBlog on Leadership (1/8) LinkedInFacebookTwitterGoogle+Email this Story
  • 5 ways to get office space without spending a fortune
    Office space can be a costly investment for a small-business company, but there are ways to save money on it, Tim Devaney writes. Consider using a co-working space, and try leasing equipment instead of buying it, he recommends. "Most equipment leases don't require a down payment, so you can get lots of equipment without crimping your cash flow," he writes. Forbes (1/10) LinkedInFacebookTwitterGoogle+Email this Story
Tips & Tools 
  • Top tools for savvy social media marketing
    Great tools are available to help you to improve the performance of your social media marketing, Ian Cleary writes. For example, Mention is a good choice for monitoring keywords on the Internet; meanwhile, LikeAlyzer can be useful for enhancing your Facebook page, he writes. (1/9) LinkedInFacebookTwitterGoogle+Email this Story
  • The truth about technology
    You might be spending more than necessary on technology if you believe these five popular myths, Dave Johnson writes. Contrary to what you might think, extended warranties usually aren't a wise investment, and less-costly refurbished products typically perform just as well as new items. CBS MoneyWatch (1/9) LinkedInFacebookTwitterGoogle+Email this Story
Just for Fun 
  • If corporations are people, can they carpool?
    A California man fined $478 for driving solo in a car pool lane says his ticket should be thrown out because he had his company's articles of incorporation with him. If corporations have status as legal people, he told a court, then they should count as passengers for car pooling purposes. A traffic court upheld the ticket, but the man says he hopes to appeal to the U.S. Supreme Court. Level blog (1/9) LinkedInFacebookTwitterGoogle+Email this Story
When you go above and beyond in your industry, customers will recommend you to others."
--AJ Kumar, co-founder of Single Grain, writing at
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 John Jantsch, Editor at Large
John Jantsch is author of "Duct Tape Marketing: The World's Most Practical Small Business Marketing Guide" and "The Referral Engine: Teaching Your Business to Market Itself." John is a marketing and digital technology coach and creator of the Duct Tape Marketing small-business marketing system.

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