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March 15, 2013News for women business owners

  Top Story 
10 ways to inspire creativity in your staff.
Fostering creative business practices isn't as hard as it seems and can lead to smart solutions. Use these ten techniques to help inspire and encourage creativity in your staff. Read the article and learn 10 ways to get the creative juices flowing.

  Business Trends 
 
  • SBA is seeing loan growth in fiscal 2013
    The Small Business Administration is continuing with a multiyear push to expand loan availability and streamline its loan-guarantee approval process, says Jeanne Hulit, associate administrator for capital access. This fiscal year, government-guaranteed loans have increased 6% compared with fiscal 2012. However, it's not clear whether that growth will continue because the effect of the sequester is not yet known. Bloomberg Businessweek (3/14) LinkedInFacebookTwitterEmail this Story
The ROI of Privacy with TRUSTe Solutions
Investment in a Data Privacy Management Platform can deliver significant, positive financial returns for corporate bottom lines. The "Total Economic Impact (TEI) of TRUSTe" Study explains how Forrester Analysts calculated a 151% ROI for TRUSTe customers. Download the study now.

  Small Business Spotlight 
  • Don't delay in pursuing your dreams, entrepreneur says
    Women who want to become entrepreneurs should take immediate action to turn their dreams into reality, according to Natalie MacNeil. "You don't want to wake up two years from now and say, 'I would have liked to have done that,' " she said. After co-founding a digital media firm, MacNeil started She Takes on the World, a website for women entrepreneurs. TheDailyMuse.com (3/14) LinkedInFacebookTwitterEmail this Story
  Social Media Buzz 
  • 5 tips for more effective content marketing
    Your content marketing initiatives will be more successful if you develop a plan and strive to understand your target audience, writes Katherine Duncan. "Study your prospective audience to determine their needs and interests so you can appeal to them in an entertaining manner," she recommends. Offer a variety of content, and use social media to attract attention to the content you have created. Entrepreneur online (3/13) LinkedInFacebookTwitterEmail this Story

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  NAWBO (R) News 
  • Save $50 during early bird registration!
    The NAWBO Women's Business Conference 2013: The World Awaits, Oct. 3 to 5 at Florida's InterContinental Miami, is designed to help women business owners dream and achieve big for themselves and their businesses with fresh ideas, powerful inspiration and exciting resources. Don't miss out on this game-changer for you and your business! Register now, during early bird registration, and save $50! Also, this is a public event, so tell your friends. Watch the WBC2013 trailer. LinkedInFacebookTwitterEmail this Story
  • NAWBO partners with Lean In
    NAWBO is proud to partner with Lean In, a global community committed to offering women the encouragement and support to lean in to their ambitions. NAWBO is leaning in because we know how much female entrepreneurs have to offer one another. We support Lean In's mission to connect and support women by creating a community that fosters their ideas and encourages them to reach their full potential. Read more. LinkedInFacebookTwitterEmail this Story
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  Technology 
  • Google resource helps companies recover from online attacks
    Google has developed a free resource that informs business owners about what to do after they have been hacked. Among other topics, Google's "Help for Hacked Sites" explains how to evaluate the damage and identify the security weakness. "The most valuable service is helping a site owner to get their bearings and determine how to move forward after they hear the news that their site was hacked," according to Maile Ohye, who is on Google's Webmaster Support Team. Inc. online (free registration) (3/13) LinkedInFacebookTwitterEmail this Story
  Best Practices 
  • How to make your small business seem bigger
    You may be able to attract more customers to your small business if you make your company seem a little bigger than it actually is, writes Bryan Janeczko, founder of startup consulting firm Wicked Start. You can project a big-company feel in several ways, such as by installing a phone system with multiple extensions, setting up a website and using high-quality business cards. SCORE Small Business Success Blog (3/13) LinkedInFacebookTwitterEmail this Story
  • How to reignite inspiration after small-business setbacks
    Setbacks are a natural part of running any small business, and the key is to rekindle your motivation when times feel low, writes Lee Polevoi for the Intuit Small Business Blog. Polevoi offers seven motivational tips to use when you need new inspiration: revisiting your initial spark, making new goals, acknowledging your successes, finding inspiration in others, cutting out negative thinking and talking, changing your routine and taking time off to recharge. Intuit Small Business Blog (3/14) LinkedInFacebookTwitterEmail this Story
  • Phrases that will please your customers
    There are certain phrases your staff should use to put your customers' minds at ease. This article includes 10 examples, which include "I can solve that problem," "I will take responsibility" and "I will keep you updated." Entrepreneur online (3/14) LinkedInFacebookTwitterEmail this Story
  Lifestyle 
  • What your Facebook "likes" say about you
    Read full story  
    Reuters
    What a Facebook user "likes" can indicate a lot about that person, including religious beliefs, politics, even sexual orientation. A new Facebook application called "My Personality" gathers and correlates a user's "likes" to compile a profile of the user. Some of the results are intuitive -- Democrats tend to "like" Stephen Colbert and Republicans tend to "like" Rush Limbaugh. However, some connections are less obvious, such as determining that a person is likely to be a smoker by the rock bands he or she follows. Science News (3/11) LinkedInFacebookTwitterEmail this Story

  SmartQuote 
It's when we connect with others over an idea or a struggle that we learn something about ourselves and grow as professionals."
--Julie Fasone Holder, founder of JFH Insights, writing at The Huffington Post

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