| News about digital retail commerce |  |
| E-commerce Holiday Update |  |  |
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- L.L. Bean, others set later-than-ever deadlines this year
Online retailers including L.L. Bean have extended their deadlines on this year's holiday orders, and some are going above and beyond to cater to consumers who have more shopping options than ever before. "Consumers are going to buy when they want to buy. There's no changing that, so we have to be ready," said L.L. Bean CEO Chris McCormick, who worked the line along with other executives this week to ensure smooth deliveries. ABC News/The Associated Press
(12/21)     
 | ANOTHER STRONG YEAR FOR ONLINE HOLIDAY SHOPPING
Pulse results reflected a YTD year-over-year (YoY) sales growth of 15.2%. For the season overall (Oct 29th to Dec 25th), transaction growth was up 24.3% YoY, sales growth was 15.2% YoY, while average ticket (number) continued its decline by 7.3% YoY. Read more about this year's other leading shopping trends. |
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| Seasonal Trends | | |
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| Resources | | |
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- Belk, Harry and David, Sport Chalet execs share online holiday marketing tips
Mobile -- and in this case, all things smartphone optimization -- is vitally important for shoppers connecting with brands and researching what is available in their local store. This was one of the handful of insights shared by this trifecta of e-commerce executives in a NRF and Shop.org member’s webinar, where each discussed the marketing and merchandising tactics to watch this holiday season. Read more.
- A look back at the evolution of Cyber Monday
Since the term was coined in 2005, Cyber Monday has grown from a fun at-work shopping trend to the perfect endcap to a weekend full of deals over Black Friday weekend. In an interview on Bloomberg TV, Shop.org Executive Director Vicki Cantrell explains how the rise of mobile technology has helped retailers complete this "Cyber Five" stretch of deals and the creative ways brands have leveraged Cyber Monday as a full-fledged digital showcase for products and services. Watch the video. Shop.org Blog
(12/4)
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- Tuesday, December 18, 2012
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