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February 25, 2013News for broadcast and electronic media leaders

  Top Story 
  Business & Industry Report 
  • Analysis: Big investment to cover White House is yielding less
    The thousands of dollars that it often costs news organizations to send a reporter on presidential trips is being called into question, with restrictions imposed by the White House on the access reporters have, as well as pool-report rules, leaving reporters with little to do. The growing expense with little payoff has led to a formal protest from the White House Correspondents' Association. The Washington Post (2/24) LinkedInFacebookTwitterEmail this Story
  • Connoisseur chief sees "great opportunity" in radio
    Jeffrey Warshaw, after amassing a portfolio of 39 radio outlets that he sold more than a decade ago to Cumulus, has been acquiring a new batch of stations since 2005 under the Connoisseur Media umbrella. The company's most recent acquisitions are three outlets in Connecticut, adding to holdings in New York, Pennsylvania, New Jersey, Nebraska, Kansas, South Dakota and Montana. "We've seen great opportunity," Warshaw said. "It's a special time. There are tons of stations for sale." Connecticut Post (Fairfield County-Bridgeport) (2/25) LinkedInFacebookTwitterEmail this Story
  • Other News
  • NPR Labs to conduct test of radio emergency alerts for deaf
    NPR Labs is teaming up with the Department of Homeland Security and the Federal Emergency Management Agency in the Gulf Coast states to test emergency alerts for people who are deaf or hard of hearing. Under the pilot program, NPR will collaborate with the federal agencies to pick 25 public radio stations in Alabama, Florida, Louisiana, Mississippi and Texas to take part in the test. Radio Online (2/22) LinkedInFacebookTwitterEmail this Story
  • Execs: ZoneCasting provides a range of advantages
    ZoneCasting has evolved since it first surfaced at last year's NAB Show and can geo-target specific areas within a station's broadcast range, allowing for different commercials and other content. GeoBroadcast Solutions chief Peter Handy says the advantages of the technology include the opportunity to provide more relevant content, more inventory and more efficient spending for advertisers. Radio World (2/22) LinkedInFacebookTwitterEmail this Story
  • Other News
  • Programmers may be better tuned to demos than advertisers
    TV series that would seem to skew male, such as CBS' sitcom "The Big Bang Theory" and Fox's police drama "The Following," are proving to have appeal with women in the key 18-to-49 category, while shows that would seem to connect better with that group, such as Fox's "New Girl," aren't doing so. The lesson for marketers is to follow the lead of programmers and try to match their ads to who's really watching the shows, according to this article. Adweek (2/25) LinkedInFacebookTwitterEmail this Story
  People & Personalities 
  • Other News
  NAB News 
  • Now Available -- Radio Rules: A Guide to FCC Policies and Procedures for On-Air Staff
    How can you help your employees avoid regulatory pitfalls and fines? Provide them with the revised "Radio Rules: A Guide to FCC Policies and Procedures for On-Air Staff." Written by NAB attorneys and updated for 2013, this booklet contains critical information on relevant laws and FCC rules. Topics include contests, libel, indecency and public files. Order as many as needed, as NAB members receive a substantial bulk discount. For more information and to purchase, visit the NAB Store. LinkedInFacebookTwitterEmail this Story
  • Available now -- The Television Industry: A Market-by-Market Review 2013
    This unique publication provides current projections on television advertising revenues for 210 markets. The 2012-2016 projections account for the unprecedented political advertising dollars spent in key battleground states and in state and local elections. This proprietary analysis will help you spot industry trends, identify investment opportunities and compare market performance and demographics. Available only from The NAB Store; list price $395, member price $316. LinkedInFacebookTwitterEmail this Story
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  Legislative & Regulatory 
  • Opinion: Free-speech advocates should be wary of gun restrictions
    Gun-rights advocates and broadcasters have something in common when it comes to the Bill of Rights, with each advocating more access and freedom, writes Harry A. Jessell. For broadcasters, "[t]he answer to false, hateful and pernicious speech is not censorship, we say. It's more speech," Jessell writes. "... Maybe you can't cherry pick the Bill of Rights. If it turns out that you can gut one of those 10 amendments, you may be able to gut them all." TVNewsCheck (free registration) (2/22) LinkedInFacebookTwitterEmail this Story
Kindness is loving people more than they deserve."
--Joseph Joubert,
French writer

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