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January 23, 2013
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News for the private club industry

  Industry Update 
  • Country club chefs evolve to satisfy member expectations
    Country club members' tastes are shifting toward creatively prepared food made with high-quality ingredients, says a report by the National Club Association, and clubs must evolve to meet their needs in order to have successful food and beverage programs. “When I first got into this business, clubs were not known for great food. It was more straightforward, comfort food, steak house,” says Ken Kouril, general manager at The Sanctuary Golf Club in Sanibel Island, Fla. “It was more for special occasions. Now it’s more of a lifestyle people buy into, with small plates, tapas, lighter fare, organic. We have the ability to evolve with our clients.” The News-Press (Fort Myers, Fla.) (1/15) LinkedInFacebookTwitterEmail this Story
  • Vast majority of golfers plan on keeping private club membership
    An upbeat report by the National Golf Foundation found that 94% of core golfers who have a private club membership plan on continuing to pay dues in the next three years. For clubs that want to hold onto this cohort, club consultant Otto Hartman suggests relaxing the dress code and providing business center services to put members at ease. “A private club needs to feel like an extension of each member’s home," says Hartman. "That’s an old truism, and it has to be even more true today.” Golf Business (1/2013) LinkedInFacebookTwitterEmail this Story
  • Other News
  Trend Watch 
  • Other News
  On the Green 
  • Golf course managers create extreme weather contingency plans
    The job of a golf course superintendent is becoming increasingly difficult as Mother Nature sends more tumultuous weather their way -- whether it be sweltering droughts, massive rain storms or destructive wind. Many superintendents are learning from their extreme weather experiences and implementing plans to respond to changes in the sky and lessen the impact to the course as much as possible. ClubAndResortBusiness.com (1/10) LinkedInFacebookTwitterEmail this Story
  • Other News
  Operations & Membership Management 
  • Nine New Year's resolutions to make in 2013
    Make 2013 a breakout year for your club with these nine New Year's resolutions that will affect your club's bottom line and reputation in its market. Separate your club from the pack by researching market trends to discover what consumers are looking for, writes Henry Delozier; this will give you the ability to add the right unique programs for your members and prospective customers. Golf Course Management (1/21) LinkedInFacebookTwitterEmail this Story
  • Small businesses wary of health care mandates
    Small business owners who are on the cusp of having 50 full-time workers on the payroll this year are seeking other ways to keep business moving without being subjected to the health care law that mandates they provide employee coverage or else pay a penalty. Elizabeth Turley, owner of Meesh & Mia Corp., plans on hiring independent contractors instead of full-time workers in order to keep her headcount down. The Wall Street Journal (1/16) LinkedInFacebookTwitterEmail this Story
  • Other News
  NCA News 
  • "Wellness Services in the Modern Private Club"
    On Jan. 31 at 2 p.m., join Chris White of WTS International for the next session in NCA’s popular webinar series. This webinar will provide valuable information for clubs considering the addition of wellness services and programs, or for clubs that already have such programs and want to learn the industry’s best practices. Topics discussed will include methods of securing member support for new programs, fostering interdepartmental cooperation, attracting professional wellness services staff, and targeting new customer groups.

    Register for this webinar or view the webinar schedule. LinkedInFacebookTwitterEmail this Story
  • Save the date: 2013 National Club Conference, April 28 to 30
    NCA's annual National Club Conference is an unparalleled opportunity to network with private club leaders and to put your club at the forefront of the industry through educational seminars conducted by our experts. Our landmark tenth annual conference will take place April 28 to 30 at the Boca Raton Resort and Club in beautiful Boca Raton, Fla. Stay tuned for more details!

    For updates, visit the NCA website. LinkedInFacebookTwitterEmail this Story
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  SmartQuote 
Lend yourself to others, but give yourself to yourself."
--Michel de Montaigne,
French writer


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