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January 28, 2013
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Business news you can use from your Better Business Bureau®

  Trends & Trust 
  • How a lack of trust is holding back economic growth
    Trust is an important part of doing business and a hallmark of a healthy economy, writes Jon Hilsenrath. "You don't hand money or make promises to somebody unless you think that person is going to make good on his promises," he writes. However, research reveals that Americans have relatively low levels of trust in Congress, banks and newspapers. There have been some positive signs recently, but "these institutions still have a long way to go after years of dismaying economic crises." The Wall Street Journal (1/27) LinkedInFacebookTwitterEmail this Story
  • Skilled workers seek greener grass as economy improves
    As the recovering economy gives the U.S. labor force greater confidence, highly skilled workers are leaving the safety of their jobs to search for better opportunities. In a 2012 survey, 40% of employers said they were having trouble keeping workers with critical skills, up from 36% in 2011 and 16% in 2009. The Washington Post (1/22) LinkedInFacebookTwitterEmail this Story
  Customer Satisfaction & Marketing 
  • Good customer service keeps compassion front and center
    Dealing compassionately with customers is the key to winning their loyalty, according to a study by AchieveGlobal. Customers said they didn't like it when employees were rude or simply read from a prepared script. "Consumers are emotional beings, and training customer-facing employees to recognize emotions and respond in a concerned, effective and professional manner is essential to owning the customer experience," said AchieveGlobal CEO Sharon Daniels. Fox Business Small Business Center/BusinessNewsDaily (1/24) LinkedInFacebookTwitterEmail this Story
  • Tips for creating a top-notch website for your business
    Simplicity is essential when designing an online presence for your business, writes Ramon Ray. "The key to keeping customers around is providing quick load times and straightforward menus," he writes. You should also keep your website updated and make sure your content is brief enough to hold your customers' attention, he writes. (1/24) LinkedInFacebookTwitterEmail this Story
  Management & Leadership 
  • Help your employees stay strong in the face of stress
    You can help your employees overcome the stress in their personal and professional lives by creating a positive culture at your business, writes Tony Schwartz. A supportive community has "the power to serve as a sanctuary -- to protect, ground and encourage us, not just in extreme circumstances, but also in the face of countless everyday challenges." Business Insider (1/26) LinkedInFacebookTwitterEmail this Story
  • What's your big idea?
    Leaders need to have a big, bold vision that others can rally around, writes Karen Kang. That's the best way to burnish your personal brand and to get the most out of your workers, Kang writes. "The measure of your success is not just what others are saying about you, but in the impact you are making on the world," she writes. ThoughtLeaders blog (1/23) LinkedInFacebookTwitterEmail this Story
  • Small-business staffing strategies that won't break the bank
    Finding the people you need to expand your business can be difficult if you don't have much money, but it is possible, writes Laura Roeder. You can start by hiring a part-time employee or creating an internship, she notes. "Even if you start with low-paid, internship, or part-time positions, look for people who have the potential to stick with you." Fast Company online (1/23) LinkedInFacebookTwitterEmail this Story
Most small business owners know the importance of managing credit effectively and that a "one size fits all" model won't work. Use Managing Credit - Made Simpler to find the right credit management model for your business and to help identify strategies to ensure you are on top of your business's financial condition.
  Funding & Finance 
  • Should you offer your employees health insurance?
    When deciding whether to offer health insurance at your business, you should think about what your employees want and remember that tax benefits may be available for doing so, experts say. However, as the implementation of the health care law continues, you may not want to make a decision just yet. "Do absolutely nothing until this shakes out," said health care consultant Robert Laszewski. Los Angeles Times (tiered subscription model) (1/27) LinkedInFacebookTwitterEmail this Story
  BBB in the News 
  • What to watch for when picking a tax-prep provider
    Now that tax season is upon us, tax-preparation companies are jockeying for business. Be cautious of companies that promise to get you the largest refund or that don't give you a way to contact them after April 15, advises BBB's Heather Clary. Also, avoid signing a blank return that a company has offered to complete for you later. ClipSyndicate/WTVQ-TV (Lexington, Ky.) (1/23) LinkedInFacebookTwitterEmail this Story
If fate means you to lose, give him a good fight anyhow."
--William McFee,
British-American writer

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For 100 years, Better Business Bureau has been helping consumers find businesses, brands and charities they can trust. In 2011, consumers turned to BBB more than 100 million times for Business Reviews on more than 4 million companies and Charity Reports on 11,000 charities, all available for free at The Council of Better Business Bureaus is the umbrella organization for 115 local, independent BBBs across the United States and Canada, as well as home to its national programs on dispute resolution and industry self-regulation.
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