Reading this on a mobile device? Try our optimized mobile version here:

January 8, 2013
Share|Sign up|Archive|Advertise
Setting the Example 
  • Tech companies tackle the water crisis
    An annual contest run by water nonprofit Imagine H2O is highlighting some of the most innovative technologies designed to tackle the global water crisis. Among the short-listed inventions: a beetle-inspired gadget that sucks water from the air; a water-kiosk business that distributes affordable clean water in Haiti; and the Jompy, a water boiler that doubles as a pasteurization unit and a cooking tool. FastCoExist (1/7) LinkedInFacebookTwitterGoogle+Email this Story
Making the Most of Parcel Boundary Data
For a growing list of industries, the importance and widening use of parcel boundary and property data continues to grow. Thankfully, alternatives to traditional parcel acquisition efforts are now available through cost-effective and ready to use solutions. Read our guide to smart decision-making using parcel boundary data
Creating Accountability 
  • Activists worry as bluefin tuna fetches $1.76M at auction
    A bluefin tuna sold for $1.76 million at auction in Tokyo last week, roughly triple the previous record price for a single fish. The sky-high price was a sign of what's at stake as tuna stocks dwindle, environmentalists warned. "There's no good news for the Pacific bluefin," said Amanda Nickson of the Pew Environmental Group. "We're seeing a very high-value fish continue to be overfished." NBC News/The Associated Press (1/5) LinkedInFacebookTwitterGoogle+Email this Story
Green Marketing 
  • Authenticity is the key to effective cause marketing
    Cause marketing is a powerful tool for online marketers, with more than half of consumers saying they've made Web purchases specifically because of a brand's affiliation with a particular cause. Still, research reports that consumers increasingly expect claims to be underpinned by transparency and accountability. "It's no longer enough to make vague promises and stick a feel-good label on a product," eMarketer reports. eMarketer (1/8) LinkedInFacebookTwitterGoogle+Email this Story
The Responsible Leader 
  • Can bosses do good while delivering big profits?
    There's no real correlation between firms' environmental performance and their bottom-line results, according to a recent MSCI analysis. Still, some CEOs do manage to combine the two: About 5% of those examined for the study combined stellar CSR records and strong profits. "It is a rare achievement, indeed, but it is possible," the researchers write. Harvard Business Review online (1/7) LinkedInFacebookTwitterGoogle+Email this Story
Powering Tomorrow 
  • Lack of links to grid hinders growth of wind power in N.D.
    Lack of high-voltage transmission capacity is keeping North Dakota from harnessing the full potential of its wind resources, writes columnist John Kemp. North Dakota could generate as much as 770,000 megawatts of wind power and become a major exporter of wind energy if only it had sufficient transmission infrastructure, Kemp notes. "North Dakota illustrates a wider problem. States with the greatest potential for generating carbon-free renewable energy from wind lag behind because they are far from major consuming centres and lack long-distance transmission links to the big cities of the eastern United States," Kemp writes. Reuters (1/7) LinkedInFacebookTwitterGoogle+Email this Story
Engage. Innovate. Discuss. 
Life is nothing if not a learning process."
--Mark Lynas, writer and environmentalist, as quoted in The New York Times
LinkedInFacebookTwitterGoogle+Email this Story

SmartBrief delivers need-to-know news in over 100 targeted email newsletters to over 3 million readers. All our industry briefings are FREE and open to everyone—sign up today!
Aviation & Aerospace
Construction & Real Estate
Consumer Packaged Goods
Food Service
Health Care
Media & Entertainment
Travel & Hospitality

Subscriber Tools
Today's Brief - Permalink | Print friendly format | Web version | Privacy policy

Account Executive:  Chris Warne (917) 605-0413
SmartBrief Community:
Recent SmartBrief on Sustainability Issues:   Lead Editor:  James daSilva
Contributing Editor:  Ben Whitford
Mailing Address:
SmartBrief, Inc.®, 555 11th ST NW, Suite 600, Washington, DC 20004
© 1999-2013 SmartBrief, Inc.® Legal Information