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November 16, 2012
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News about digital retail commerce

  Top Story 
  • Expedia adds airlines to mobile bookings
    Rounding out its hotel reservations via mobile, Expedia has added airline bookings to its applications. More than 200 airlines are included among the options, and search results can be arranged according to duration, price and time. The new apps, for iOS and and Android, also offer mobile-only deals on hotel rooms. (11/16) LinkedInFacebookTwitterEmail this Story
The Social Media ROI Cookbook: Six Ingredients Top Brands Use
In this free report, industry expert, Altimeter, explores the most effective "ingredients" for measuring the revenue impact of social media, providing insights and case studies from an array of top companies. Offerpop is happy to make this penetrating study available to SmartBrief readers. Download it for free!
  Online Retail Trends 
  • Brands on the fence as Instagram rolls out Web profiles
    Brands have given Instagram's new Web profiles a guarded welcome, in the hope that the platform will let their Instagram outreach find a broader audience. Still, many said more brand-friendly features were needed. "It's going to depend on how many additional hooks Instagram builds into the browser experience ... If it becomes a rich engagement environment, then we'll consider it," says GE digital-marketing chief Paul Marcum. Advertising Age (tiered subscription model) (11/15) LinkedInFacebookTwitterEmail this Story
LiveChat — Increase online sales by 15% or more!
With holiday shopping season upon us, online retailers looking for ways to boost sales should add live chat functionality to their web sites. LiveChat has a track record of increasing sales by 15% or more. Setup takes about 15 minutes and you can try it for free right now. Click Here to Try LiveChat for Free and Sell More!
  New Media & Technology 
  • Glass app offers to find the best online deals
    A new website and mobile application called Glass launched this week, with a service that combs Facebook and other social networks for product and price information on the latest fashions. Marketed to busy fashion fans who don't have time to do their own comparison shopping, Glass largely focuses on finding deals at local retailers. The Dallas Morning News (free content) (11/14) LinkedInFacebookTwitterEmail this Story
  • Karmaloop creates full-service video arm
    Hip online fashion retailer Karmaloop has launched Karmaloop Media, a full-service video production division to create music videos as well as commercials and marketing spots. The company says the new unit will expand on the work of Karmaloop TV, an online entertainment network the retailer launched in 2008. Internet Retailer (11/15) LinkedInFacebookTwitterEmail this Story
  Companies in the News 
  • EBay adds same-day delivery in parts of NYC
    EBay has expanded its "eBay Now" same-day delivery service to parts of New York City, offering residents $15 off their first order and free delivery on the first three. Participating retailers in the service, which first launched in San Francisco, include Best Buy, Home Depot, Macy's, Target, Toys R Us and Walgreens. CNET/Mobile blog (11/15) LinkedInFacebookTwitterEmail this Story

  • EBay debuts pop-up shop in Toronto: EBay has created a 24-hour pop-up shop in Toronto this holiday season, where shoppers can browse a curated selection of products and use their smartphones to scan the QR codes of the items they want to buy. The collection contains new merchandise from sellers ranging from individuals to large retailers including Toys R Us. The Toronto Star (11/15) LinkedInFacebookTwitterEmail this Story
  • Amazon ships larger Kindle Fire ahead of schedule
    Amazon has begun shipping 8.9-inch Kindle Fire tablets a week earlier than originally planned, marking the the company's entrance into the large-tablet market. The company began taking orders in September, and the tablets are now available via and in Best Buy stores. Other retailers, including Staples and RadioShack will have the tablet in stock in a matter of weeks. Los Angeles Times/Tech Now blog (tiered subscription model) (11/15) LinkedInFacebookTwitterEmail this Story
  • Other News
  Featured Content Spotlight 
  • Top tactics for retailers promoting Black Friday weekend deals
    The tradition of Black Friday has evolved into Black Friday weekend, and retailers understand that Thanksgiving Day itself has become a significant shopping day.’s 2012 eHoliday survey discovered that 46% of retailers polled planned specific Thanksgiving Day promotions, which is just a small serving of what brands have planned to get the word out about their in-store and online weekend deals. Read more. Blog (11/16) LinkedInFacebookTwitterEmail this Story
  • Orvis, HSN and Tommy Bahama are hiring offers a job board for professionals looking for positions in e-commerce. Recent postings include director of digital marketing at The Orvis Company, multiple digital marketing positions at HSN, and a systems project management director at Tommy Bahama. View the jobs board. LinkedInFacebookTwitterEmail this Story
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One thing I am convinced more and more is true and that is this: The only way to be truly happy is to make others happy. When you realize that and take advantage of the fact, everything is made perfect."
--William Carlos Williams,
American poet and physician

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